Sport Events - Malawi

  • Malawi
  • Revenue in the Sport Events market is projected to reach US$4.30m in 2024.
  • Revenue is expected to show an annual growth rate (CAGR 2024-2028) of 5.56%, resulting in a projected market volume of US$5.34m by 2028.
  • In the Sport Events market, the number of users is expected to amount to 308.6k users by 2028.
  • User penetration will be 1.2% in 2024 and is expected to hit 1.3% by 2028.
  • The average revenue per user (ARPU) is expected to amount to US$16.60.
  • In global comparison, most revenue will be generated in the United States (US$16,430.00m in 2024).
  • With a projected rate of 17.1%, the user penetration in the Sport Events market is highest in Luxembourg.

Key regions: India, Brazil, Germany, South Korea, China

 
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Analyst Opinion

The Sport Events market in Malawi is experiencing significant growth and development in recent years. Customers in Malawi have shown a strong preference for sports events, leading to an increase in demand for such activities. This trend can be attributed to several factors, including customer preferences, local special circumstances, and underlying macroeconomic factors. Customer preferences in Malawi have played a crucial role in driving the growth of the Sport Events market. Malawians have a deep passion for sports, particularly football and netball. These sports have a strong following, with fans eagerly supporting their favorite teams and players. As a result, there is a high demand for sports events, including matches, tournaments, and championships. This demand has led to an increase in the number of sport events being organized in the country. In addition to customer preferences, local special circumstances have also contributed to the development of the Sport Events market in Malawi. The government has recognized the importance of sports in promoting physical fitness, unity, and national pride. As a result, it has invested in the development of sports infrastructure, including stadiums, training facilities, and sports academies. This investment has created opportunities for the organization of more sports events, attracting both local and international participants. Furthermore, underlying macroeconomic factors have played a significant role in the growth of the Sport Events market in Malawi. The country has experienced steady economic growth in recent years, leading to an increase in disposable income. As a result, more people have the financial means to attend sports events and support their favorite teams. This has created a favorable environment for the growth of the Sport Events market. In conclusion, the Sport Events market in Malawi is experiencing significant growth and development due to customer preferences, local special circumstances, and underlying macroeconomic factors. The passion for sports among Malawians, coupled with government support and economic growth, has created a thriving market for sports events. This trend is expected to continue in the future, further boosting the development of the Sport Events market in Malawi.

Methodology

Data coverage:

The data encompasses B2C enterprises. Figures are based on Gross Merchandise Value (GMV) and represent what consumers pay for these products and services. The user metrics show the number of customers who have made at least one online purchase within the past 12 months.

Modeling approach / Market size:

Market sizes are determined through a bottom-up approach, building on predefined factors for each market segment. As a basis for evaluating markets, we use annual financial reports of the market-leading companies, third-party studies and reports, as well as survey results from our primary research (e.g., the Statista Global Consumer Survey). In addition, we use relevant key market indicators and data from country-specific associations, such as GDP, GDP per capita, and internet connection speed. This data helps us estimate the market size for each country individually.

Forecasts:

In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the relevant market. For example, the S-curve function and exponential trend smoothing. The main drivers are internet users, urban population, usage of key players, and attitudes toward online services.

Additional notes:

The market is updated twice a year in case market dynamics change. The impact of the COVID-19 pandemic and the Russia-Ukraine war are considered at a country-specific level. GCS data is reweighted for representativeness.

Overview

  • Revenue
  • Analyst Opinion
  • Users
  • Global Comparison
  • Methodology
  • Key Market Indicators
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