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Sport Events - Ivory Coast

Ivory Coast
  • Revenue in the Sport Events market is projected to reach US$9.55m in 2024.
  • Revenue is expected to show an annual growth rate (CAGR 2024-2028) of 4.78%, resulting in a projected market volume of US$11.51m by 2028.
  • In the Sport Events market, the number of users is expected to amount to 376.6k users by 2028.
  • User penetration will be 1.2% in 2024 and is expected to hit 1.2% by 2028.
  • The average revenue per user (ARPU) is expected to amount to US$28.21.
  • In global comparison, most revenue will be generated United States (US$16.43bn in 2024).
  • With a projected rate of 17.1%, the user penetration in the Sport Events market is highest Luxembourg.

Definition:

The Sports Events market consists of the sale of tickets for professional sporting events that are purchased via the Internet. Football, basketball, baseball and other ball sports, plus motorsports including Formula 1 and NASCAR, as well as golf, tennis, and similar sports, are included. The market covers the sale of digital tickets with QR codes and the purchase of paper tickets that are bought online and posted to an address or are available at a physical collection point. Users refer to the active ticket buyers, independent of the number of tickets purchased in one booking.

Additional Information

Data includes revenue figures in Gross Merchandise Value (GMV), Users, average revenue per user (ARPU), and user penetration rate. User and revenue figures represent B2C services.

In-Scope

  • Online sale of tickets for professional sporting events such as football, basketball, baseball, motorsports etc.
  • Digital tickets with QR codes
  • Online purchased tickets that are posted to an address or printed at home
  • Online purchased paper tickets that are available at a physical collection point

Out-Of-Scope

  • Offline and telephone bookings / reservations
  • Tickets for non-sports related events
  • Event-related services such as catering etc.
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Study Details

    Revenue

    Notes: Data was converted from local currencies using average exchange rates of the respective year.

    Most recent update: Mar 2024

    Source: Statista Market Insights

    Notes: The chart “Comparable Estimates” shows the forecasted development of the selected market from different sources. Please see the additional information for methodology and publication date.

    Most recent update: Mar 2024

    Most recent update: Mar 2024

    Source: Statista Market Insights

    Analyst Opinion

    The Sport Events market in Ivory Coast is experiencing significant growth and development, driven by a combination of customer preferences, local special circumstances, and underlying macroeconomic factors. Customer preferences in Ivory Coast are shifting towards a greater interest in sports and entertainment. As the country's middle class continues to grow, more people have disposable income to spend on leisure activities, including attending sport events. Additionally, there is a growing interest in international sports, with a particular focus on football. Ivorian fans are passionate about the sport and show great enthusiasm and support for their local teams. This has led to an increased demand for sport events, both at the local and international level. Trends in the market reflect the changing customer preferences. There has been a noticeable increase in the number of sport events being organized in Ivory Coast. Local football leagues have gained popularity, attracting larger audiences and generating significant revenue. International football tournaments, such as the Africa Cup of Nations, have also been hosted in the country, further boosting the sport events market. In addition to football, other sports such as basketball and athletics have also seen an increase in participation and spectatorship. Local special circumstances play a role in the development of the sport events market in Ivory Coast. The country has a rich sporting culture and a history of producing talented athletes. This has created a strong sense of national pride and a desire to showcase the country's sporting prowess. The government has recognized the potential of the sport events market and has invested in infrastructure development, including the construction of modern stadiums and sports facilities. These investments have not only improved the overall experience for spectators but have also attracted international sporting events to the country. Underlying macroeconomic factors have also contributed to the growth of the sport events market in Ivory Coast. The country has experienced steady economic growth in recent years, leading to an increase in consumer spending power. This has allowed more people to afford tickets to sport events and has encouraged event organizers to invest in larger and more extravagant productions. Additionally, the government's focus on promoting tourism has attracted international visitors to the country, further boosting the demand for sport events. In conclusion, the Sport Events market in Ivory Coast is developing rapidly due to changing customer preferences, local special circumstances, and underlying macroeconomic factors. The growing interest in sports and entertainment, combined with investments in infrastructure and a strong economy, have created a favorable environment for the expansion of the sport events market.

    Users

    Most recent update: Mar 2024

    Source: Statista Market Insights

    Global Comparison

    Most recent update: Mar 2024

    Source: Statista Market Insights

    Methodology

    Data coverage:

    The data encompasses B2C enterprises. Figures are based on Gross Merchandise Value (GMV) and represent what consumers pay for these products and services. The user metrics show the number of customers who have made at least one online purchase within the past 12 months.

    Modeling approach / Market size:

    Market sizes are determined through a bottom-up approach, building on predefined factors for each market segment. As a basis for evaluating markets, we use annual financial reports of the market-leading companies, third-party studies and reports, as well as survey results from our primary research (e.g., the Statista Global Consumer Survey). In addition, we use relevant key market indicators and data from country-specific associations, such as GDP, GDP per capita, and internet connection speed. This data helps us estimate the market size for each country individually.

    Forecasts:

    In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the relevant market. For example, the S-curve function and exponential trend smoothing. The main drivers are internet users, urban population, usage of key players, and attitudes toward online services.

    Additional notes:

    The market is updated twice a year in case market dynamics change. The impact of the COVID-19 pandemic and the Russia-Ukraine war are considered at a country-specific level. GCS data is reweighted for representativeness.

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    Key Market Indicators

    Notes: Based on data from IMF, World Bank, UN and Eurostat

    Most recent update: Sep 2024

    Source: Statista Market Insights

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