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Live music ticket sales - Worldwide

Worldwide
  • Revenue in the Live music ticket sales market worldwide is projected to reach US$36.71bn in 2025.
  • Revenue is expected to show an annual growth rate (CAGR 2025-2029) of 5.62%, resulting in a projected market volume of US$45.69bn by 2029.
  • In the Live music ticket sales market, the number of listeners worldwide is expected to amount to 466.9m users by 2029.
  • User penetration will be 5.3% in 2025 and is expected to hit 5.8% by 2029.
  • With a rate of 29.1%, user penetration in the Live music ticket sales market is highest Denmark.
  • The average revenue per user (ARPU) is expected to amount to US$88.02.
  • In global comparison, the most revenue will be generated the United States, with a projected figure of US$14.97bn in 2025.
  • The global live music ticket sales market is witnessing a resurgence as audiences increasingly seek immersive experiences post-pandemic, reshaping entertainment consumption worldwide.

Definition:

The Music Events market consists of the sale of online tickets for all music-related events. This includes concerts, festivals or other music events. The market covers digital tickets with QR codes, as well as the purchase of paper tickets that are bought online and posted to an address or are available at a physical collection point. Users refer to active ticket buyers, independent of the number of tickets purchased in one booking.

Additional Information

Data icludes revenue figuresin Gross Merchandise Value (GMV), Users, average revenue per user (ARPU), and user penetration rate. User and revenue figures represent B2C services.
In-Scope
  • Sale of online tickets for all music-related events (concerts, festivals, music shows)
  • Digital tickets with QR codes
  • Online purchased tickets that are posted to an address or printed at home
  • Online purchased paper tickets that are available at a physical collection point
Out-Of-Scope
  • Offline and telephone bookings / reservations
  • Tickets for non-music related events
  • Event-related services such as catering etc.
  • Ticket sales from theaters or operas
Music, Radio & Podcasts: market data & analysis - Cover

Market Insights report

Music, Radio & Podcasts: market data & analysis
CONTENTBOX_CAPTION_STUDY_DETAILS

    Revenue

    NOTES: Data was converted from local currencies using average exchange rates of the respective year.

    MOST_RECENT_UPDATE: Jan 2025

    SOURCE: Statista Market Insights

    MOST_RECENT_UPDATE: Jan 2025

    SOURCE: Statista Market Insights

    Users

    MOST_RECENT_UPDATE: Jan 2025

    SOURCE: Statista Market Insights

    Global Comparison

    MOST_RECENT_UPDATE: Jan 2025

    SOURCE: Statista Market Insights

    Methodology

    Data coverage:

    The data encompasses B2C enterprises. Figures are based on the Music, Radio & Podcasts market, which comprises all revenues generated by traditional and digital radio advertising, consumer purchases of live music event tickets, all sales of tangible audio recording formats, paid digital downloads of professionally produced single tracks / compilations, ad-supported services, and subscription-based, on-demand streaming services. All monetary figures refer to consumer spending on digital goods or subscriptions in the respective market. This spending factors in discounts, margins, and taxes.

    Modeling approach / market size:

    The market size is determined through a bottom-up approach. We use annual financial reports of the market-leading companies and industry associations, third-party studies and reports, survey results from our primary research (e.g., Consumer Insights), as well as performance factors (e.g., user penetration, price per product, usage) to analyze the markets. To estimate the market size for each country individually, we use relevant key market indicators and data from country-specific industry associations, such as various macroeconomic indicators, historical developments, current trends, and reported performance indicators of key market players. In particular, we consider average prices and annual purchase frequencies.

    Forecasts:

    We apply a variety of forecasting techniques, depending on the behavior of the relevant market. For instance, the S-curve function and exponential trend smoothing are well suited for forecasting digital products and services due to the non-linear growth of technology adoption. The main drivers are GDP per capita, consumer spending per capita, and 4G coverage.

    Additional notes:

    The data is modeled using current exchange rates. The market is updated twice a year in case market dynamics change. The impact of the COVID-19 pandemic is considered at a country-specific level. The data is modeled using current exchange rates. The impact of the COVID-19 pandemic and the Russia-Ukraine war are considered at a country-specific level. The market is updated twice a year. In some cases, the data is updated on an ad hoc basis (e.g., when new, relevant data has been released or significant changes within the market have an impact on the projected development). Consumer Insights data is reweighted for representativeness.

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    Music, Radio & Podcasts: market data & analysis - BackgroundMusic, Radio & Podcasts: market data & analysis - Cover

    Key Market Indicators

    NOTES: Based on data from IMF, World Bank, UN and Eurostat

    MOST_RECENT_UPDATE: Jan 2025

    SOURCE: Statista Market Insights

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