Cinema Tickets - Southern Africa

  • Southern Africa
  • Revenue in the Cinema Tickets market is projected to reach US$86.70m in 2024.
  • Revenue is expected to show an annual growth rate (CAGR 2024-2028) of 3.06%, resulting in a projected market volume of US$97.80m by 2028.
  • In the Cinema Tickets market, the number of users is expected to amount to 5.0m users by 2028.
  • User penetration will be 6.7% in 2024 and is expected to hit 6.8% by 2028.
  • The average revenue per user (ARPU) is expected to amount to US$18.29.
  • In global comparison, most revenue will be generated in China (US$6,963.00m in 2024).
  • With a projected rate of 22.8%, the user penetration in the Cinema Tickets market is highest in Norway.

Key regions: Europe, Asia, Japan, China, South Korea

 
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Analyst Opinion

The Cinema Tickets market in Southern Africa is experiencing significant growth and development. Customer preferences in the region are shifting towards more immersive and experiential movie-watching experiences. This can be attributed to the increasing popularity of 3D and IMAX screenings, as well as the growing demand for luxury cinemas that offer premium services such as reclining seats, gourmet food, and personalized viewing experiences. Additionally, there is a rising interest in alternative content screenings, including live broadcasts of theater performances, concerts, and sporting events, which are attracting a diverse range of customers. Trends in the market indicate a rise in ticket prices due to the increased demand for premium cinema experiences. This trend is driven by the desire for enhanced comfort and quality, as well as the need for cinemas to differentiate themselves in a competitive market. As a result, cinema operators are investing in state-of-the-art technology and luxury amenities to cater to the evolving preferences of their customers. Furthermore, there is a growing emphasis on digital ticketing platforms, allowing customers to conveniently purchase tickets online and choose their preferred seats in advance. Local special circumstances in Southern Africa contribute to the development of the Cinema Tickets market. The region has a vibrant and diverse film industry, with a rich cultural heritage that attracts both local and international audiences. This, combined with the increasing disposable income and urbanization in the region, has created a favorable environment for the growth of the cinema industry. Additionally, the presence of large shopping malls and entertainment complexes in major cities provides convenient and accessible locations for cinemas, further driving the demand for cinema tickets. Underlying macroeconomic factors also play a role in the development of the Cinema Tickets market in Southern Africa. Economic growth and stability in the region have resulted in an expanding middle class with higher purchasing power, leading to increased spending on leisure activities such as going to the movies. Furthermore, the rise of digital streaming platforms has not significantly impacted the cinema industry in Southern Africa, as the demand for communal movie-watching experiences remains strong. In conclusion, the Cinema Tickets market in Southern Africa is experiencing growth and development driven by changing customer preferences, trends in the market, local special circumstances, and underlying macroeconomic factors. The demand for immersive and premium cinema experiences, along with the presence of a vibrant film industry and favorable economic conditions, contribute to the positive trajectory of the market in the region.

Methodology

Data coverage:

The data encompasses B2C enterprises. Figures are based on Gross Merchandise Value (GMV) and represent what consumers pay for these products and services. The user metrics show the number of customers who have made at least one online purchase within the past 12 months.

Modeling approach / Market size:

Market sizes are determined through a bottom-up approach, building on predefined factors for each market segment. As a basis for evaluating markets, we use annual financial reports of the market-leading companies, third-party studies and reports, as well as survey results from our primary research (e.g., the Statista Global Consumer Survey). In addition, we use relevant key market indicators and data from country-specific associations, such as GDP, GDP per capita, and internet connection speed. This data helps us estimate the market size for each country individually.

Forecasts:

In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the relevant market. For example, the S-curve function and exponential trend smoothing. The main drivers are internet users, urban population, usage of key players, and attitudes toward online services.

Additional notes:

The market is updated twice a year in case market dynamics change. The impact of the COVID-19 pandemic and the Russia-Ukraine war are considered at a country-specific level. GCS data is reweighted for representativeness.

Overview

  • Revenue
  • Analyst Opinion
  • Users
  • Global Comparison
  • Methodology
  • Key Market Indicators
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