Market Insights Digital eServices Event Tickets

Cinema Tickets - Germany

Germany

Revenue in the Cinema Tickets market is projected to reach US$447.80m in 2024.
Revenue is expected to show an annual growth rate (CAGR 2024-2028) of 1.68%, resulting in a projected market volume of US$478.60m by 2028.
In the Cinema Tickets market, the number of users is expected to amount to 10.8m users by 2028.
User penetration will be 12.6% in 2024 and is expected to hit 12.9% by 2028.
The average revenue per user (ARPU) is expected to amount to US$42.52.
In global comparison, most revenue will be generated in China (US$6,963.00m in 2024).
With a projected rate of 22.8%, the user penetration in the Cinema Tickets market is highest in Norway.

Key regions: Europe, Asia, Japan, China, South Korea

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Analyst Opinion

The Cinema Tickets market in Germany has experienced significant growth in recent years, driven by changing customer preferences and a favorable macroeconomic environment.

Customer preferences: German consumers have shown a growing interest in cinema experiences, with a preference for high-quality movies and immersive technologies such as 3D and IMAX. This has led to an increase in ticket sales for premium screenings and special formats. Additionally, there is a trend towards online ticket booking and digital ticketing platforms, which provide convenience and flexibility to customers.

Trends in the market: One of the key trends in the German Cinema Tickets market is the rise of event cinema. This involves screening live performances of theater, opera, ballet, and concerts in cinemas, allowing audiences to enjoy cultural events without the need to travel to specific venues. This trend has attracted a wider audience and contributed to the growth of the market. Another trend in the market is the increasing popularity of local and independent films. German cinema has gained recognition globally, with several critically acclaimed movies being produced in recent years. This has led to a higher demand for tickets to these films, as audiences appreciate the unique storytelling and cultural relevance they offer.

Local special circumstances: Germany has a strong cinema culture, with a high number of cinema screens per capita compared to other countries. This provides consumers with a wide range of options and accessibility to movie theaters. Additionally, the German film industry receives significant support from the government, which promotes the production and distribution of local films. This has contributed to the growth of the Cinema Tickets market in Germany.

Underlying macroeconomic factors: The German economy has been performing well in recent years, with a stable GDP growth rate and low unemployment. This has resulted in increased disposable income for consumers, allowing them to spend more on leisure activities such as going to the cinema. Additionally, the tourism industry in Germany has been thriving, attracting both domestic and international visitors. This has further boosted the demand for cinema tickets, as tourists often seek out cultural experiences during their trips. In conclusion, the Cinema Tickets market in Germany has experienced growth due to changing customer preferences, including a demand for high-quality movies and immersive technologies, as well as the rise of event cinema and the popularity of local films. The strong cinema culture in Germany and the favorable macroeconomic environment have also contributed to the market's development.

Methodology

Data coverage:

The data encompasses B2C enterprises. Figures are based on Gross Merchandise Value (GMV) and represent what consumers pay for these products and services. The user metrics show the number of customers who have made at least one online purchase within the past 12 months.

Modeling approach / Market size:

Market sizes are determined through a bottom-up approach, building on predefined factors for each market segment. As a basis for evaluating markets, we use annual financial reports of the market-leading companies, third-party studies and reports, as well as survey results from our primary research (e.g., the Statista Global Consumer Survey). In addition, we use relevant key market indicators and data from country-specific associations, such as GDP, GDP per capita, and internet connection speed. This data helps us estimate the market size for each country individually.

Forecasts:

In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the relevant market. For example, the S-curve function and exponential trend smoothing. The main drivers are internet users, urban population, usage of key players, and attitudes toward online services.

Additional notes:

The market is updated twice a year in case market dynamics change. The impact of the COVID-19 pandemic and the Russia-Ukraine war are considered at a country-specific level. GCS data is reweighted for representativeness.