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Key regions: Japan, India, United States, Canada, Italy
The Digital Treatment & Care market in Southern Asia is experiencing significant growth and development, driven by various factors such as increasing digitalization, rising healthcare awareness, and the growing adoption of technology in the region.
Customer preferences: In Southern Asia, customers are increasingly turning to digital treatment and care solutions due to their convenience, accessibility, and cost-effectiveness. The demand for contraception/fertility apps, medication checker apps, online pharmacies, smart health devices like thermometers, blood glucose meters, and blood pressure monitors, as well as social alarms, is on the rise as consumers seek more control over their healthcare management.
Trends in the market: In countries like India and Bangladesh, there is a growing trend towards the use of online pharmacies and medication checker apps, driven by the need for easy access to healthcare products and information. Additionally, the adoption of smart health devices such as blood glucose meters and blood pressure monitors is increasing among the tech-savvy population in countries like Sri Lanka and Pakistan, who are looking to monitor their health in real-time.
Local special circumstances: In countries like Afghanistan and Nepal, where access to traditional healthcare services is limited, digital treatment and care solutions are playing a crucial role in bridging the gap and providing essential healthcare services to remote populations. The use of social alarms for the elderly and individuals with chronic conditions is gaining traction in countries like Bhutan and Maldives, where there is a growing need for remote monitoring and emergency assistance.
Underlying macroeconomic factors: The rapid digitalization of healthcare services in Southern Asia is being supported by factors such as increasing internet penetration, smartphone adoption, and government initiatives to promote telemedicine and digital health solutions. Additionally, the region's young and tech-savvy population is driving the demand for innovative digital treatment and care solutions, shaping the market landscape in the region.
Data coverage:
The data encompasses B2C enterprises. Figures are based on revenues and user data of relevant mobile applications and consumer electronics companies.Modeling approach / Market size:
Market sizes are determined through a combined top-down and bottom-up approach, building on a specific rationale for each market segment. As a basis for evaluating markets, we use annual financial reports of key players, industry reports, third-party reports, and survey results from primary research (e.g., the Statista Global Consumer Survey). In addition, we use relevant key market indicators and data from country-specific associations, such as GDP, population, internet penetration, smartphone penetration, consumer spending, and healthcare spending. This data helps us estimate the market size for each country individually.Forecasts:
In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the relevant market. For example, the S-curve function and exponential trend smoothing are well suited for forecasting digital products and services due to the non-linear growth of technology adoption.Additional notes:
The market is updated twice a year in case market dynamics change. The impact of the COVID-19 pandemic and the Russia-Ukraine war is considered at a country-specific level.Mon - Fri, 9am - 6pm (EST)
Mon - Fri, 9am - 5pm (SGT)
Mon - Fri, 10:00am - 6:00pm (JST)
Mon - Fri, 9:30am - 5pm (GMT)
Mon - Fri, 9am - 6pm (EST)