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Weather - Canada

Canada
  • The Weather market in Canada is expected to see significant growth in the coming years.
  • According to projections, the total revenue in this market is projected to reach US$25.87m in 2022.
  • This growth is expected to continue with an annual growth rate (CAGR 2022-2027) of 9.18%, resulting in a projected market volume of US$43.25m by 2027.
  • When looking at the different revenue streams within the Weather market, in-app purchases (IAP) are projected to generate revenue of US$3.80m in 2022, while paid app revenue is expected to reach US$851.00k in the same year.
  • Advertising revenue is also expected to contribute significantly, with a projected value of US$21.21m in 2022.
  • In terms of user engagement, the number of downloads in the Weather market is projected to reach 4.66m downloads in 2022.
  • Currently, the average revenue per download is estimated to be US$5.55.
  • It is worth noting that when comparing the global market, United States leads in terms of revenue generation, with a projected revenue of US$688.30m in 2022.
  • This highlights the importance of the Weather market United States.
  • Overall, the Weather market in Canada is expected to experience significant growth in the coming years, with various revenue streams contributing to its expansion.

Definition:

The Weather market contains apps that provide the latest weather news, forecasts, and information about other weather-related events. For weather forecasts, the Weather Channel app and the Clime app are among the most popular. Meanwhile, Tides Near Me displays the changing water levels in the vicinity due to tides, and Wildfire tracks the progression of wildfires in forest areas. Such weather apps are especially useful for sea travelers and for those who love the great outdoors.

Additional Information:

We consider three different sources of revenue:
  • Revenue from in-app purchases (IAP) that comes from the purchase of features, upgrades, and subscriptions within an app
  • Paid app revenue from the one-time purchase of an app
  • Advertising revenue obtained from showing ads within an app
Our statistics include the revenue earned by developers and also the revenue earned by stores through commissions.

In-Scope

  • Apps that can be downloaded from major app stores such as Apple, Inc.'s App Store and the Google Play store, or in the case of China, from stores such as Huawei AppGallery and Tencent Appstore.
  • Apps that are run on iPhones and Android phones.

Out-Of-Scope

  • Apps exclusively offered by Microsoft Store and Amazon Appstore for Android.
  • Custom-made apps not available from any official app store.
  • B2B/C2C app sales of any kind.
  • Subscription revenues outside of in-app purchases (for example, Netflix and Spotify use their own payment systems outside of their apps).
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Study Details

    Revenue

    Notes: Data was converted from local currencies using average exchange rates of the respective year.

    Most recent update: Mar 2024

    Source: Statista Market Insights

    Most recent update: Mar 2024

    Source: Statista Market Insights

    Notes: The chart “Comparable Estimates” shows the forecasted development of the selected market from different sources. Please see the additional information for methodology and publication date.

    Most recent update: Mar 2024

    Most recent update: Mar 2024

    Most recent update: Mar 2024

    Source: Statista Market Insights

    Market Shares

    Notes: Data reflects only revenue from in-app purchases.

    Most recent update: Mar 2024

    Source: Statista Market Insights

    Downloads

    Most recent update: Mar 2024

    Source: Statista Market Insights

    Analyst Opinion

    Since the start of Apple, Inc.'s App Store in 2008 with around 500 apps, mobile apps have come to dominate the digital economy and have quickly outpaced the demand for desktop applications. As of 2021, the Apple App Store and Google Play Store had more than 5 million apps combined. Because many apps from the West are not available in China, many new app stores have emerged there. Digital lifestyles around the world now depend on adopting mobile apps, especially when it comes to social networking. The games industry has also been thoroughly transformed by the app revolution and is demonstrated by the fact that the games category is the largest and highest-grossing app category.

    Global Comparison

    Most recent update: Mar 2024

    Source: Statista Market Insights

    Methodology

    Data coverage:

    The data encompasses B2C enterprises. Figures are based on revenue from in-app purchases, revenue from the purchase of apps, and revenue from advertising, as well as the number of downloads for each app category.

    Modeling approach:

    Market sizes are determined through a bottom-up approach, building on a specific rationale for each market segment. As a basis for evaluating markets, we use market data from independent databases and third-party sources, current trends, and reported performance indicators of top market players. In addition, we use relevant key market indicators and data from country-specific associations, such as smartphone users and mobile broadband connections. This data helps us estimate the market size for each country individually.

    Forecasts:

    In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the relevant market. For example, the S-curve function and exponential trend smoothing are well suited for forecasting digital products and services due to the non-linear growth of technology adoption. The main drivers are GDP/capita, level of digitization, and consumer attitudes toward apps.

    Additional notes:

    The data is modeled using current exchange rates. The impact of the COVID-19 pandemic and the Russia-Ukraine war are considered at a country-specific level. The market is updated twice a year in case market dynamics change.

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    App: market data & analysis - BackgroundApp: market data & analysis - Cover

    Key Market Indicators

    Notes: Based on data from IMF, World Bank, UN and Eurostat

    Most recent update: Sep 2024

    Source: Statista Market Insights

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    The app market has been affected by volatility in the first years after the global COVID-19 pandemic. After accelerating in 2021, consumer spending decreased to 167 billion U.S. dollars in 2022. In 2023, annual app spending was back on track, generating 171 billion U.S. dollars. After experiencing a dip in 2022, app consumer spending per user climbed back to surpass five U.S. dollars in the second quarter of 2023.
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