Skip to main content
  1. Market Insights
  2. Digital
  3. App

News & Magazines - New Zealand

New Zealand
  • The News & Magazines market in New Zealand is expected to experience significant growth in the coming years.
  • By 2022, the total revenue in this market is projected to reach a substantial amount of US$38.05m NZD.
  • This indicates a positive trend in the industry.
  • Furthermore, it is anticipated that the market will continue to expand at an annual growth rate of 8.89% from 2022 to 2027, resulting in a projected market volume of US$61.20m NZD by the end of 2027.
  • This indicates a promising future for the News & Magazines market in New Zealand.
  • Within the market, different revenue streams contribute to the overall financial performance.
  • In-app purchase (IAP) revenue is projected to reach US$1.53m NZD in 2022.
  • This suggests that consumers are willing to make additional purchases within the News & Magazines market apps.
  • Paid app revenue is also expected to play a role in the market's growth, with a projection of US$54.77k NZD in 2022.
  • This indicates that consumers are willing to pay for premium content within News & Magazines market apps.
  • Advertising revenue is another significant aspect of the market, expected to reach US$36.46m NZD in 2022.
  • This demonstrates the importance of advertising as a revenue source for News & Magazines market publishers in New Zealand.
  • In terms of user engagement, the number of downloads in the News & Magazines market is projected to reach 1.26m downloads in 2022.
  • This indicates a strong interest in News & Magazines market content among in New Zealand consumers.
  • When considering the financial performance per download, the average revenue per download is currently expected to amount to US$30.26 NZD.
  • This metric provides insights into the profitability of each user engagement in the News & Magazines market.
  • It is worth noting that when comparing global markets, United States generates the highest revenue in the News & Magazines market sector.
  • In 2022, United States is projected to generate a substantial revenue of US$4.42bn NZD.
  • This highlights the dominance of the US market in this industry.

Definition:

The News & Magazines market contains apps that deliver the latest news and content. Most of the major news outlets such as CNBC and Newsmax TV have their own apps to provide breaking news and send regular notification messages. Online newspapers and magazines have apps that show some free content but whose complete access is only available to paying subscribers. Additionally, the aggregation site Reddit has an app that delivers internet articles and posts from all over the world.

Additional Information:

We consider three different sources of revenue:
  • Revenue from in-app purchases (IAP) that comes from the purchase of features, upgrades, and subscriptions within an app
  • Paid app revenue from the one-time purchase of an app
  • Advertising revenue obtained from showing ads within an app
Our statistics include the revenue earned by developers and also the revenue earned by stores through commissions.

In-Scope

  • Apps that can be downloaded from major app stores such as Apple, Inc.'s App Store and the Google Play store, or in the case of China, from stores such as Huawei AppGallery and Tencent Appstore.
  • Apps that are run on iPhones and Android phones.

Out-Of-Scope

  • Apps exclusively offered by Microsoft Store and Amazon Appstore for Android.
  • Custom-made apps not available from any official app store.
  • B2B/C2C app sales of any kind.
  • Subscription revenues outside of in-app purchases (for example, Netflix and Spotify use their own payment systems outside of their apps).
App: market data & analysis - Cover

Market Insights report

App: market data & analysis

Study Details

    Revenue

    Notes: Data was converted from local currencies using average exchange rates of the respective year.

    Most recent update: Mar 2024

    Source: Statista Market Insights

    Most recent update: Mar 2024

    Source: Statista Market Insights

    Notes: The chart “Comparable Estimates” shows the forecasted development of the selected market from different sources. Please see the additional information for methodology and publication date.

    Most recent update: Mar 2024

    Most recent update: Mar 2024

    Most recent update: Mar 2024

    Source: Statista Market Insights

    Market Shares

    Notes: Data reflects only revenue from in-app purchases.

    Most recent update: Mar 2024

    Source: Statista Market Insights

    Downloads

    Most recent update: Mar 2024

    Source: Statista Market Insights

    Analyst Opinion

    Since the start of Apple, Inc.'s App Store in 2008 with around 500 apps, mobile apps have come to dominate the digital economy and have quickly outpaced the demand for desktop applications. As of 2021, the Apple App Store and Google Play Store had more than 5 million apps combined. Because many apps from the West are not available in China, many new app stores have emerged there. Digital lifestyles around the world now depend on adopting mobile apps, especially when it comes to social networking. The games industry has also been thoroughly transformed by the app revolution and is demonstrated by the fact that the games category is the largest and highest-grossing app category.

    Global Comparison

    Most recent update: Mar 2024

    Source: Statista Market Insights

    Methodology

    Data coverage:

    The data encompasses B2C enterprises. Figures are based on revenue from in-app purchases, revenue from the purchase of apps, and revenue from advertising, as well as the number of downloads for each app category.

    Modeling approach:

    Market sizes are determined through a bottom-up approach, building on a specific rationale for each market segment. As a basis for evaluating markets, we use market data from independent databases and third-party sources, current trends, and reported performance indicators of top market players. In addition, we use relevant key market indicators and data from country-specific associations, such as smartphone users and mobile broadband connections. This data helps us estimate the market size for each country individually.

    Forecasts:

    In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the relevant market. For example, the S-curve function and exponential trend smoothing are well suited for forecasting digital products and services due to the non-linear growth of technology adoption. The main drivers are GDP/capita, level of digitization, and consumer attitudes toward apps.

    Additional notes:

    The data is modeled using current exchange rates. The impact of the COVID-19 pandemic and the Russia-Ukraine war are considered at a country-specific level. The market is updated twice a year in case market dynamics change.

    Digital

    Access more Market Insights on Digital topics with our featured report

    App: market data & analysis - BackgroundApp: market data & analysis - Cover

    Key Market Indicators

    Notes: Based on data from IMF, World Bank, UN and Eurostat

    Most recent update: Sep 2024

    Source: Statista Market Insights

    Explore more high-quality data on related topic

    Mobile app usage - statistics & facts

    The app market has been affected by volatility in the first years after the global COVID-19 pandemic. After accelerating in 2021, consumer spending decreased to 167 billion U.S. dollars in 2022. In 2023, annual app spending was back on track, generating 171 billion U.S. dollars. After experiencing a dip in 2022, app consumer spending per user climbed back to surpass five U.S. dollars in the second quarter of 2023.
    More data on the topic

    Contact

    Get in touch with us. We are happy to help.