Casual Games - Chile
Chile- The Casual Games market in Chile is expected to see a significant increase in revenue in the coming years.
- According to projections, the total revenue in this market is set to reach US$21.87m in 2022.
- This indicates a positive growth trend, with an annual growth rate (CAGR 2022-2027) of 9.94%.
- As a result, the market volume is projected to reach US$36.57m by 2027.
- Within the Casual Games market, in-app purchase (IAP) revenue is anticipated to reach US$12.00m in 2022.
- Additionally, paid app revenue is projected to reach US$1.38m, while advertising revenue is expected to reach US$8.49m in the same year.
- These figures indicate the various revenue streams within the market.
- Furthermore, the number of downloads in the Casual Games market in Chile is projected to reach 116.60m downloads in 2022.
- This highlights the popularity and widespread usage of casual games among consumers in the country.
- Currently, the average revenue per download in the Casual Games market stands at US$0.19.
- This metric provides insight into the financial performance of the market and the revenue generated per individual download.
- In a global comparison, it is worth noting that United States generates the highest revenue in the Casual Games market, with projected earnings of US$5.46bn in 2022.
- This showcases the dominance of the US market in terms of revenue generation.
- Overall, the Casual Games market in Chile is poised for growth, with increasing revenue and a substantial number of downloads.
- This market segment offers significant opportunities for both developers and investors in the country.
- Key regions:
- India,
- United States,
- Europe,
- Japan,
- Asia
Definition:
Casual game apps are easy to understand and designed for quick bursts of play. They are an ideal diversion during short breaks. A strong emphasis is placed on bold sounds, colors, and animations that awaken the senses. Candy Crush by the video game developer King is the undisputed master of casual game apps. With its humorous activities of throwing angry wingless birds, toppling buildings, and defeating green pigs, Angry Birds is also a classic in this category.Additional Information:
We consider three different sources of revenue:- Revenue from in-app purchases (IAP) that comes from the purchase of features, upgrades, and subscriptions within an app
- Paid app revenue from the one-time purchase of an app
- Advertising revenue obtained from showing ads within an app
In-Scope
- Apps that can be downloaded from major app stores such as Apple, Inc.'s App Store and the Google Play store, or in the case of China, from stores such as Huawei AppGallery and Tencent Appstore.
- Apps that are run on iPhones and Android phones.
Out-Of-Scope
- Apps exclusively offered by Microsoft Store and Amazon Appstore for Android.
- Custom-made apps not available from any official app store.
- B2B/C2C app sales of any kind.
- Subscription revenues outside of in-app purchases (for example, Netflix and Spotify use their own payment systems outside of their apps).
