Education - Chile
Chile- The Education market in Chile is expected to witness significant growth in the coming years.
- According to projections, the total revenue in this market is anticipated to reach US$15.74m by 2022.
- This growth is further expected to continue at an annual growth rate of 10.91% (CAGR 2022-2027), resulting in a projected market volume of US$25.27m by 2027.
- Within the Education market, various revenue streams contribute to its overall financial performance.
- In-app purchase (IAP) revenue is projected to reach US$11.49m in 2022.
- Additionally, paid app revenue is expected to reach US$580.90k, while advertising revenue is projected to reach US$3.67m in the same year.
- Furthermore, the number of downloads in the Education market is anticipated to reach 31.98m downloads in 2022.
- Currently, the average revenue per download is estimated to be US$0.49.
- It is worth noting that a global comparison shows that United States generates the highest revenue in the Education market, with an expected revenue of US$2.68bn in 2022.
- These figures highlight the potential growth and importance of the Education market in Chile.
- With increasing revenue and a promising market volume, the Education market sector is poised for significant development in the coming years.
- Key regions:
- China,
- Germany,
- Europe,
- South Korea,
- United States
Definition:
The Education market contains apps that enhance the learning process, typically by way of interactive gamified activities. The vast variety of educational content and methods enable people of different ages to increase their skills and knowledge. One of the most well-known language learning apps is Duolingo, which has mastered the art of bite-sized learning and sustains motivation levels via its reward system. Another app, PictureThis, helps users to learn more about the natural world by recognizing plant species from photographs and provides additional information such as plant care.Additional Information:
We consider three different sources of revenue:- Revenue from in-app purchases (IAP) that comes from the purchase of features, upgrades, and subscriptions within an app
- Paid app revenue from the one-time purchase of an app
- Advertising revenue obtained from showing ads within an app
In-Scope
- Apps that can be downloaded from major app stores such as Apple, Inc.'s App Store and the Google Play store, or in the case of China, from stores such as Huawei AppGallery and Tencent Appstore.
- Apps that are run on iPhones and Android phones.
Out-Of-Scope
- Apps exclusively offered by Microsoft Store and Amazon Appstore for Android.
- Custom-made apps not available from any official app store.
- B2B/C2C app sales of any kind.
- Subscription revenues outside of in-app purchases (for example, Netflix and Spotify use their own payment systems outside of their apps).
