Card Games - Nordics
Nordics- The Card Games market in the Nordics is expected to generate a total revenue of US$50.36m in 2022.
- This projection indicates that the market is set to experience a steady growth rate of 12.97% annually (CAGR 2022-2027).
- As a result, the market volume is estimated to reach US$105.10m by 2027.
- Within the Card Games market, in-app purchases (IAP) are projected to contribute US$11.03m in revenue in 2022.
- Additionally, paid app revenue is expected to reach US$529.40k, while advertising revenue is projected to amount to US$38.80m in the same year.
- Furthermore, the number of downloads in the Card Games market is projected to reach 8.81m downloads in 2022.
- Currently, the average revenue per download stands at US$5.71.
- In a global context, it is worth noting that United States generates the highest revenue in the Card Games market, with a projected amount of US$5.19bn in 2022.
Definition:
Card game apps are either digital versions of traditional card games or newly designed games with card-game mechanics. An example of the first are the many digital versions of Solitaire. An example of the latter is Slay the Spire, in which the player assembles a deck of cards to slay monsters in a dungeon.Additional Information:
We consider three different sources of revenue:- Revenue from in-app purchases (IAP) that comes from the purchase of features, upgrades, and subscriptions within an app
- Paid app revenue from the one-time purchase of an app
- Advertising revenue obtained from showing ads within an app
In-Scope
- Apps that can be downloaded from major app stores such as Apple, Inc.'s App Store and the Google Play store, or in the case of China, from stores such as Huawei AppGallery and Tencent Appstore.
- Apps that are run on iPhones and Android phones.
Out-Of-Scope
- Apps exclusively offered by Microsoft Store and Amazon Appstore for Android.
- Custom-made apps not available from any official app store.
- B2B/C2C app sales of any kind.
- Subscription revenues outside of in-app purchases (for example, Netflix and Spotify use their own payment systems outside of their apps).
