Card Games - GCC

The Card Games market in the GCC is projected to reach a total revenue of US$25.78m in 2022.
This represents a significant growth potential for the market.
It is expected to show an annual growth rate (CAGR 2022-2027) of 12.35%, resulting in a projected market volume of US$47.29m by 2027.
The GCC region presents a promising opportunity for businesses operating in the Card Games market.
In-app purchase (IAP) revenue in the GCC Card Games market is projected to reach US$16.59m in 2022.
This highlights the growing popularity of in-app purchases among consumers in the region.
Additionally, paid app revenue in the GCC Card Games market is projected to reach US$0.12m in 2022, showcasing the willingness of consumers to invest in premium gaming experiences.
Advertising revenue in the GCC Card Games market is also expected to experience growth, projected to reach US$9.06m in 2022.
This indicates that businesses are recognizing the potential of advertising within card games to reach a wide audience in the GCC region.
The number of downloads in the GCC Card Games market is projected to reach 18.09m downloads in 2022, further emphasizing the popularity and demand for card games among consumers.
The average revenue per download is expected to amount to US$1.43, reflecting the potential profitability of the market.
In a global comparison, it is worth noting that in the United States generates the most revenue in the Card Games market, projected to reach US$5,188.00m in 2022.
However, the GCC region is showing promising growth and presents a lucrative market segment for businesses operating in the Card Games market industry.

Key regions: China, Europe, Asia, Germany, India

Market

Region

Region comparison

Currency

Analyst Opinion

Since the start of Apple, Inc.'s App Store in 2008 with around 500 apps, mobile apps have come to dominate the digital economy and have quickly outpaced the demand for desktop applications. As of 2021, the Apple App Store and Google Play Store had more than 5 million apps combined. Because many apps from the West are not available in China, many new app stores have emerged there. Digital lifestyles around the world now depend on adopting mobile apps, especially when it comes to social networking. The games industry has also been thoroughly transformed by the app revolution and is demonstrated by the fact that the games category is the largest and highest-grossing app category.

Methodology

Data coverage:

The data encompasses B2C enterprises. Figures are based on revenue from in-app purchases, revenue from the purchase of apps, and revenue from advertising, as well as the number of downloads for each app category.

Modeling approach:

Market sizes are determined through a bottom-up approach, building on a specific rationale for each market segment. As a basis for evaluating markets, we use market data from independent databases and third-party sources, current trends, and reported performance indicators of top market players. In addition, we use relevant key market indicators and data from country-specific associations, such as smartphone users and mobile broadband connections. This data helps us estimate the market size for each country individually.

Forecasts:

In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the relevant market. For example, the S-curve function and exponential trend smoothing are well suited for forecasting digital products and services due to the non-linear growth of technology adoption. The main drivers are GDP/capita, level of digitization, and consumer attitudes toward apps.

Additional notes:

The data is modeled using current exchange rates. The impact of the COVID-19 pandemic and the Russia-Ukraine war are considered at a country-specific level. The market is updated twice a year in case market dynamics change.