Control & Connectivity - Austria | Statista Market Forecast

Revenue in the Control & Connectivity market is projected to reach US$206.2m in 2024.
Revenue is expected to show an annual growth rate (CAGR 2024-2029) of 9.69%, resulting in a projected market volume of US$327.5m by 2029.
In the Control & Connectivity market, the number of active households is expected to amount to 2.5m users by 2029.
Household penetration will be 21.7% in 2024 and is expected to hit 61.4% by 2029.
The average revenue per installed Smart Home currently is expected to amount to US$233.40.

Definition:

The Control & Connectivity market includes the essential equipment (connected and remote-control devices) and services that are part of an intelligent home network. The segment includes smart speakers (Amazon Echo, Google Home, etc.), central control and communication units (hub/gateway), programmable control buttons (e.g. wall switches and adjustable dials), and smart plugs for the control of non-smart devices.

Additional Information:

The market comprises revenue, average revenue per smart home, number of smart homes so as the household penetration rate by smart home, and key players. Figures are generated through both online and offline sales channels and include exclusive spending by consumers (B2C). Market leaders include Amazon and Google, renowned for their innovation, brand recognition, and expansive distribution channels within their respective categories. For more information on the data displayed, use the info button right next to the boxes.

Gateways/hubs that are capable of controlling devices of all segments (e.g., Smart Home Zigbee 3.0 Gateway Smik)
Smart speakers with a primary focus on control and digital assistants (e.g., Sonoro STREAM, Bose Smart Speaker 500)
Control buttons and smart plugs/sockets (e.g., TP-Link KE100 KIT, Aoycocr Wi-Fi Smart Socket)

Connected home appliances (see Smart Appliances)
Multiroom speaker systems with a primary focus on entertainment (see Home Entertainment)
Smartphones and tablets
B2B/C2C sales of any kind (e.g., to hotels or office buildings)

The Control & Connectivity market in Austria is experiencing steady growth due to customer preferences for advanced technology and the increasing demand for connected devices.

Customer preferences: Customers in Austria are increasingly looking for products and services that offer seamless connectivity and control. They prefer devices that can be easily integrated into their existing systems and provide a high level of convenience and efficiency. This includes smart home automation systems, connected cars, and wearable devices. The demand for these products is driven by the desire for a more connected and automated lifestyle, where individuals can control and monitor various aspects of their lives with ease.

Trends in the market: One of the key trends in the Control & Connectivity market in Austria is the adoption of Internet of Things (IoT) technology. IoT allows devices to connect and communicate with each other, enabling users to control and monitor them remotely. This trend is driving the demand for smart home automation systems, where individuals can control their lighting, heating, and security systems through their smartphones or voice assistants. Similarly, the automotive industry is also witnessing a shift towards connected cars, which offer features such as GPS navigation, real-time traffic updates, and remote vehicle control. Another trend in the market is the increasing use of cloud-based control and connectivity solutions. Cloud technology allows for centralized control and storage of data, making it easier for users to access and manage their connected devices from anywhere. This trend is particularly relevant in industries such as healthcare, where remote patient monitoring and telemedicine services are becoming more prevalent.

Local special circumstances: Austria has a well-developed infrastructure and a high level of internet penetration, which makes it conducive for the growth of the Control & Connectivity market. The country has a strong focus on innovation and technology, with several research and development centers and startups working on cutting-edge solutions in the field. This creates a favorable environment for the adoption of new technologies and the development of innovative products and services.

Underlying macroeconomic factors: The growth of the Control & Connectivity market in Austria is also supported by favorable macroeconomic factors. The country has a stable economy and a high standard of living, which enables consumers to invest in advanced technology and connected devices. Additionally, the government has been supportive of initiatives that promote digital transformation and innovation, providing incentives and funding for research and development in the field. In conclusion, the Control & Connectivity market in Austria is experiencing steady growth due to customer preferences for advanced technology and the increasing demand for connected devices. The adoption of IoT technology, the use of cloud-based solutions, and the country's favorable infrastructure and macroeconomic factors are driving the growth of the market. As technology continues to advance and customer expectations evolve, it is expected that the Control & Connectivity market in Austria will continue to expand in the coming years.

Data coverage:

The data encompasses B2C enterprises. Figures are based on the sales of smart home products, excluding taxes.

Modeling approach:

Market sizes are determined through a bottom-up approach, building on a specific rationale for each market category. As a basis for evaluating markets, we use the Statista Global Consumer Survey, market data from independent databases and third-party sources, and Statista interviews with market experts. In addition, we use relevant key market indicators and data from country-specific associations, such as household internet penetration and consumer spending for households. This data helps us estimate the market size for each country individually.

Forecasts:

In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the relevant market. For example, the S-curve function and exponential trend smoothing are well suited for forecasting innovative products due to the non-linear growth of technology adoption. The main drivers are GDP/capita, level of digitization, and consumer attitudes toward smart home integration.

Additional notes:

The data is modeled using current exchange rates. The impact of the COVID-19 pandemic and the Russia-Ukraine war are considered at a country-specific level. The market is updated once a year, in case market dynamics change we do more frequent updates.

This report presents a comprehensive analysis and additional information on the Consumer market, in a PDF format.

Smart homes use connected devices and appliances to perform actions, tasks, and automated routines to save money, time, and energy. They are the ongoing revolution of the humble home appliance mixed with AI, robotics, and improvement in IoT technologies. AI in particular, speeding up response times and working as an automation bridge between homeowner and home is already having an impact.