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Wound Care - Bhutan

Bhutan
  • Revenue in the Wound Care market amounts to US$36.80k in 2024. The market is expected to grow annually by -0.55% (CAGR 2024-2029).
  • In global comparison, most revenue is generated United States (US$1bn in 2024).
  • In relation to total population figures, per person revenues of US$0.05 are generated in 2024.

Definition:
The Wound Care market consists of a comprehensive array of over-the-counter (OTC) solutions. These solutions are aimed at managing wounds, promoting healing, and preventing infections. The product offerings encompass adhesive bandages for minor wound coverage, first aid kits providing extensive supplies, gauze and tape for maintaining cleanliness, as well as wound healing ointments that support the recovery of damaged skin and wounds. It includes both products which are exclusively sold in pharmacies and products which can be purchased elsewhere. Sales by hospitals are not included.

Additional information:
The Wound Care market comprises revenues, average revenue per capita. Sales channels show online and offline revenue. Revenues include VAT. The market only displays B2C revenues, hence B2B and B2G revenues are not included.
For more information on the data displayed, use the info button next to the boxes.

In-Scope

  • Plasters
  • Adhesive Bandages
  • First Aid Kits
  • Gauze
  • Healing Ointment

Out-Of-Scope

  • Anti-Foot Blister Products
  • Wound Closure Devices, which require professional application
  • Prescription Wound Treatments

Revenue

Notes: Data was converted from local currencies using average exchange rates of the respective year.

Most recent update: Mar 2024

Source: Statista Market Insights

Most recent update: Mar 2024

Source: Statista Market Insights

Analyst Opinion

The Wound Care market in Bhutan is developing at a steady pace, driven by customer preferences, trends in the market, local special circumstances, and underlying macroeconomic factors. Customer preferences in the Wound Care market in Bhutan are influenced by a desire for high-quality products that are effective in treating wounds and promoting healing.

Customers in Bhutan prioritize products that are gentle on the skin, easy to use, and provide long-lasting relief. They also value products that are affordable and readily available in local markets. Trends in the market indicate a growing demand for advanced wound care products in Bhutan.

As the healthcare infrastructure in the country continues to improve, there is an increasing focus on providing better wound care solutions to patients. This has led to the introduction of innovative products such as advanced dressings, wound closure devices, and negative pressure wound therapy systems. These products offer superior wound healing outcomes and are gaining popularity among healthcare professionals and patients alike.

Local special circumstances in Bhutan, such as the country's mountainous terrain and remote rural areas, pose unique challenges in wound care. Access to healthcare facilities can be difficult for patients in remote areas, making it important to develop wound care solutions that are easy to use and can be administered at home. Additionally, the traditional Bhutanese lifestyle, which often involves outdoor activities and agricultural work, increases the risk of wounds and injuries, creating a need for effective and efficient wound care products.

Underlying macroeconomic factors, such as the increasing healthcare expenditure and rising disposable income in Bhutan, are driving the growth of the Wound Care market. As the country's economy continues to expand, individuals have more financial resources to invest in their health and well-being. This has led to an increased demand for healthcare products and services, including wound care products.

Furthermore, the government of Bhutan has been actively investing in the healthcare sector, improving healthcare infrastructure, and promoting awareness about wound care management, which has further fueled the growth of the market. In conclusion, the Wound Care market in Bhutan is developing in response to customer preferences, market trends, local special circumstances, and underlying macroeconomic factors. The demand for high-quality and advanced wound care products is increasing as healthcare facilities improve and individuals prioritize their health and well-being.

The unique challenges posed by Bhutan's geography and lifestyle further emphasize the need for effective and accessible wound care solutions. With the support of government initiatives and rising disposable income, the Wound Care market in Bhutan is expected to continue growing in the coming years.

Global Comparison

Most recent update: Mar 2024

Source: Statista Market Insights

Methodology

Data coverage:

Data encompasses B2C spend. Figures are based on the OTC Pharmaceuticals market values, representing revenues generated by both product sales which take place exclusively in pharmacies and products which can be purchased elsewhere. Sales by hospitals are not included.

Modeling approach / Market size:

Market sizes are determined by a combined top-down and bottom-up approach, based on a specific rationale for each market market. As a basis for evaluating markets, we use data from national statistical offices, international institutions, trade associations, and self-medication associations. Next, we use relevant key market indicators and data from country-specific associations, such as consumer healthcare spending, out-of-pocket healthcare expenditure, health system accessibilities, and GDP. This data helps us estimate the market size for each country individually.

Forecasts:

In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the particular market. For example, forecasts are based on historical developments, current trends, and key market indicators, using advanced statistical methods.

Additional notes:

Data is modeled in US$ using current exchange rates. The market is updated twice per year in case market dynamics change. The impact of the COVID-19 pandemic is considered at a country-specific level. Whereas this market covers only OTC drugs, the Statista Pharmaceuticals market covers both OTC and prescription drugs.

Key Market Indicators

Notes: Based on data from IMF, World Bank, UN and Eurostat

Most recent update: Sep 2024

Source: Statista Market Insights

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