Market Insights Consumer Household Appliances Major Appliances

Air Conditioners - Eastern Asia

Eastern Asia

In 2024, the Air Conditioners market in Eastern Asia is projected to generate a revenue of US$26.69bn.
It is anticipated to experience an annual growth rate of 1.8% (CAGR 2024-2029).
When compared globally, in China leads in terms of revenue generation, with US$15,980m expected in 2024.
Looking at the per household perspective, in 2024, each household is projected to generate a revenue of US$46.42.
Moving on to the volume aspect, it is estimated that the Air Conditioners market will reach a volume of 63.8m pieces units by 2029.
Furthermore, a volume growth rate of 1.8% is expected in 2025.
In terms of average volume per household, it is projected to be 0.10pieces units in 2024.
In Eastern Asia, the demand for high-efficiency and eco-friendly air conditioners is on the rise, driven by the region's growing concern for sustainability and energy conservation.

Key regions: Indonesia, India, Japan, China, Worldwide

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Methodology

Data coverage:

The data encompasses B2C enterprises. Figures are based on consumer spending on Household Appliances.

Modeling approach:

Market sizes are determined through a bottom-up approach, building on specific predefined factors for each market segment. As a basis for evaluating markets, we use annual financial reports of the market-leading companies and industry associations, trade data, national statistical office data, third-party studies and reports, survey results from our primary research (e.g., the Statista Consumer Insights Global Survey), as well as performance factors. In addition, we use relevant key market indicators and data from country-specific associations, such as number of households, consumer spending, and price level index. This data helps us estimate the market size for each country individually.

Forecasts:

In our forecasts, we apply diverse forecasting techniques, such as exponential trend smoothing, for instance. The selection of forecasting techniques is based on the behavior of the relevant market.

Additional notes:

The data is modeled using current exchange rates. The impact of the COVID-19 pandemic and the Russia-Ukraine war are considered at a country-specific level. The market is updated twice a year. In some cases, the data is updated on an ad hoc basis (e.g., when new, relevant data has been released or significant changes within the market have an impact on the projected development). Survey data is reweighted for representativeness.