The Outdoor Furniture market in Australia has been experiencing significant growth in recent years. Customer preferences have shifted towards outdoor living spaces and the demand for stylish and functional outdoor furniture has increased. Additionally, local special circumstances and underlying macroeconomic factors have also contributed to the development of the market.
Customer preferences: Australian consumers have developed a strong affinity for outdoor living and entertaining. The country's favorable climate and outdoor lifestyle culture have led to a growing trend of creating comfortable and inviting outdoor spaces. As a result, there is a high demand for outdoor furniture that is not only aesthetically pleasing but also durable and weather-resistant. Customers are looking for furniture pieces that can withstand the harsh Australian weather conditions, including intense sunlight, high temperatures, and heavy rainfall.
Trends in the market: One of the key trends in the Australian Outdoor Furniture market is the increasing popularity of outdoor dining sets. Many consumers are opting to create outdoor dining areas where they can enjoy meals with family and friends. This has led to a rise in the demand for dining sets that are both practical and stylish. Additionally, there is a growing interest in modular outdoor furniture that can be easily rearranged to suit different occasions and spaces. Another trend in the market is the focus on sustainability and eco-friendly materials. Australian consumers are becoming more conscious of the environmental impact of their purchases and are seeking out furniture made from sustainable materials such as recycled plastic, bamboo, and reclaimed wood. This trend aligns with the global movement towards sustainable living and reflects the values of many Australian consumers.
Local special circumstances: Australia's unique geography and climate present special circumstances that influence the Outdoor Furniture market. The country's vast coastline and beautiful beaches attract a large number of tourists and locals who enjoy outdoor activities. This has created a demand for outdoor furniture that is suitable for beachside settings, such as folding chairs, loungers, and umbrellas. Additionally, Australia's large outdoor events and festivals, such as music concerts and food markets, also contribute to the demand for portable and lightweight outdoor furniture.
Underlying macroeconomic factors: The strong economy and high disposable income levels in Australia have played a significant role in the growth of the Outdoor Furniture market. As consumers have more purchasing power, they are willing to invest in high-quality outdoor furniture that enhances their outdoor living spaces. The booming construction industry in Australia has also contributed to the market growth, as new residential and commercial developments often include outdoor areas that require furnishing. In conclusion, the Outdoor Furniture market in Australia is developing due to customer preferences for outdoor living spaces, the popularity of outdoor dining sets, the focus on sustainability, local special circumstances such as beachside settings and outdoor events, and the strong economy and high disposable income levels. These factors have created a favorable environment for the growth of the market and are expected to continue driving its development in the future.
Data coverage:
Data encompasses B2C enterprises. Figures are based on home furnishings and furniture found in every room of the home. This market is segmented by the room where the furniture is likely to be used and consists of the following: Living Room, Bedroom, Kitchen and Dining room, Bathroom, Outdoor, and Home Office. The Furniture market also includes Lamps and Lighting and Home Decor because the furnishings and accessories within these segments are not specific to any room.Modeling approach / Market size:
Market sizes are determined by a top-down approach, based on a specific rationale for each market segment. As a basis for evaluating markets, we use national statistical offices, international institutions, in-house market research, and resources from the Statista platform. Next we use relevant key market indicators and data from country-specific associations such as consumer spending and GDP. This data helps us to estimate the market size for each country individually.Forecasts:
In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the particular market. For example, exponential trend smoothing is well suited for forecasting the Furniture market with a projected steady growth. The main drivers are furniture and furnishings, carpets and other floor coverings, and consumer spending per capita.Additional Notes:
The market is updated twice per year in case market dynamics change. The impact of the COVID-19 pandemic is considered at a country-specific level.
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