Home Décor - Americas | Statista Market Forecast

In 2024, the revenue in the Home Décor market Segment in the Americas amounts to US$48.88bn.
It is projected that the market will experience an annual growth rate of 4.36% (CAGR 2024-2029).
When compared to global figures, United States generates the highest revenue in this segment, with US$35bn in 2024.
In terms of per capita revenue, each person in the Americas generates US$48.07 in 2024.
In the Americas, there is a growing trend towards incorporating vibrant and colorful Latin American-inspired home décor elements.

Definition:

The Home Decor segment includes a variety of accessories and furnishings used to make a space more aesthetically appealing. Items in this segment can be found in virtually every room within the home and are typically used to showcase one’s unique style and creativity.

Structure:

The Home Decor segment is divided into four subsegments:

The Decorations subsegment refers to a variety of decorative items that are used to enhance the aesthetics of indoor spaces, such as wall art, decorative objects, vases, and sculptures
The Carpets & Rugs subsegment refers to products designed to cover and enhance the flooring of indoor spaces. These products range from large area rugs to small accent rugs, and are available in a variety of materials, colors, patterns, and textures, providing both functional and aesthetic value to the space.
The Candles subsegment covers decorative and aromatic wax-based products that are commonly used to provide mood lighting and fragrance to indoor spaces.
The Curtains & Blinds subsegment includes products designed to cover windows and regulate the amount of light that enters a room. This segment encompasses a wide range of styles and materials, from traditional drapes and blinds to modern shades and screens.

Additional Information:

The Home Decor segment consists of revenue and average revenue per capita data. Per capita figures consider the whole population. This segment includes only business to consumer (B2C) sales. Business to business (B2B) sales (e. g., furniture for coffee shops, offices, etc.) are excluded in the figures shown. For more information on the displayed data, click the info button on the right-hand side of each box. In terms of key players in the furniture market, IKEA is the leading furniture company; however, with the rise of eCommerce, players such as Wayfair are gaining ground.

Candles
Curtains
Carpets & Rugs
Decorative Accessories

Flameless & Floating Candles
Shower Curtains
Smart Blinds
Clocks
Plants
Mirrors

The Home Décor market in Americas is experiencing significant growth and development in recent years. Customer preferences are shifting towards more personalized and unique home décor items, driving the demand for innovative and creative products. Additionally, local special circumstances and underlying macroeconomic factors are contributing to the expansion of the market.

Customer preferences: in the Home Décor market in Americas are evolving to reflect individuality and personal style. Customers are increasingly seeking out unique and customized home décor items that reflect their personality and taste. This trend is driven by the desire to create a personalized and welcoming living space. As a result, there is a growing demand for handcrafted and artisanal home décor products that offer a distinct and one-of-a-kind aesthetic. Customers are also showing a preference for sustainable and eco-friendly materials, driving the demand for environmentally conscious home décor brands. Trends in the Home Décor market vary across different countries in the Americas. In the United States, for example, there is a growing trend towards minimalistic and modern home décor styles. Customers are opting for clean lines, neutral colors, and sleek designs. This trend is influenced by the desire for simplicity and functionality in home design. On the other hand, in countries like Brazil and Mexico, there is a preference for vibrant colors and eclectic patterns in home décor. Customers in these countries embrace a more eclectic and bohemian aesthetic, incorporating bold and colorful pieces into their living spaces.

Local special circumstances: also play a role in shaping the Home Décor market in Americas. In countries like Brazil and Mexico, there is a rich cultural heritage that influences home décor preferences. Customers in these countries often seek out traditional and indigenous home décor items that reflect their cultural identity. This creates opportunities for local artisans and craftsmen to showcase their skills and products. Additionally, the tourism industry in these countries contributes to the demand for unique and locally-made home décor items, as tourists seek to bring back souvenirs that reflect the local culture.

Underlying macroeconomic factors: also contribute to the development of the Home Décor market in Americas. Economic growth and rising disposable incomes in countries like the United States and Canada have led to increased consumer spending on home décor. As people have more money to invest in their homes, they are willing to spend on high-quality and aesthetically pleasing home décor items. Additionally, the growing urbanization and population in the region have led to an increased demand for home décor products. In conclusion, the Home Décor market in Americas is experiencing growth and development driven by changing customer preferences, local special circumstances, and underlying macroeconomic factors. Customers are seeking out unique and personalized home décor items, reflecting their individuality and personal style. Local cultural influences and tourism contribute to the demand for traditional and indigenous home décor items. Economic growth and rising disposable incomes also play a role in driving the market. Overall, the Home Décor market in Americas is poised for continued expansion in the coming years.

Data coverage:

Data encompasses B2C enterprises. Figures are based on home furnishings and furniture found in every room of the home. This market is categorized by the room where the furniture is likely to be used and consists of the following: Living Room, Bedroom, Kitchen & Dining room, Outdoor, Home Office, and Baby & Children's Furniture. The Furniture market also includes Lamps and Lighting and Home Décor because the furnishings and accessories within these categories are not specific to any room.

Modeling approach / Market size:

Market sizes are determined by a top-down approach, based on a specific rationale for each market segment. As a basis for evaluating markets, we use national statistical offices, international institutions, in-house market research, and resources from the Statista platform. Next we use relevant key market indicators and data from country-specific associations such as consumer spending and GDP. This data helps us to estimate the market size for each country individually.

Forecasts:

In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the particular market. For example, exponential trend smoothing is well suited for forecasting the Furniture market with a projected steady growth. The main drivers are furniture and furnishings, carpets and other floor coverings, and consumer spending per capita.

Additional Notes:

The market is updated twice per year in case market dynamics change. The impact of the COVID-19 pandemic is considered at a country-specific level.

This report presents a comprehensive analysis and additional information on the Consumer market, in a PDF format.

From homeware to office furniture, even expanding over to pet care, the furniture industry is all-encompassing and ever-growing. Be it homes, schools, offices, or even outdoors, furniture is what gives a room its function and purpose.