Lawn & Garden - NAFTA | Statista Market Forecast

In 2024, the revenue in the Lawn & Garden market in NAFTA amounts to US$142.60bn.
It is projected to experience an annual growth of 2.57% (CAGR 2024-2029).
Comparatively, United States generates the highest revenue in the global market, amounting to US$133bn in 2024.
When considering the population, the per-person revenue generated in 2024 is US$279.50.
In the NAFTA region, the United States is witnessing a rising trend in sustainable gardening practices, with an increasing demand for organic fertilizers and eco-friendly lawn care products.

Definition:

In the segment Lawn & Garden, the focus lies on products that help homeowners and landscapers create and maintain attractive and functional outdoor living spaces. Included in this segment are plants, gardening tools, gardening plant supplies, and outdoor power equipment. Outdoor accessories, such as umbrellas and sunshades, and outdoor storage, such as a garden house, as well as non-electric grills and garden décor are also part of the segment.

Additional Information:

The market consists of revenue and average revenue per capita data. Per capita figures take into account the whole population. This market includes only B2C (business to consumer) sales. B2B (business to business) sales (e. g., hardware for coffee shops, offices, etc.) are excluded. Outdoor lamps are not included in this segment but can be found in the Lamps & Lighting segment of the Furniture market. For more information on the displayed data, click the info button on the right hand side of each box.

Gardening tools & outdoor power equipment
Plants & gardening supplies
Outdoor storage
Non-electric grills and supplies
Garden décor

Outdoor & garden furniture
Outdoor lamps
Farm and ranch supplies
Aquatic plants

The DIY & Hardware Store Market in NAFTA nan has seen minimal growth due to factors such as a slowdown in the housing market and competition from e-commerce. However, increasing demand for sustainable lawn and garden products has the potential to drive growth in the future.

Customer preferences: As the DIY & Hardware Store Market in NAFTA continues to grow, there has been a notable shift in consumer preferences within the Lawn & Garden Market. Consumers are increasingly prioritizing eco-friendly and sustainable options for their gardening needs. This trend is driven by a growing awareness of environmental issues and a desire to minimize their carbon footprint. Additionally, there is a rising demand for urban gardening solutions, reflecting a shift towards smaller living spaces and a desire for locally-grown produce. These cultural and lifestyle factors have led to an increase in garden tools and equipment that are compact, portable, and suitable for small-scale gardening.

Trends in the market: In Canada, the DIY & Hardware Store Market is experiencing a rise in demand for eco-friendly lawn and garden products and tools. This trend is driven by increasing consumer awareness and preference for sustainable and organic options. In Mexico, there is a growing interest in smart lawn and garden technology, with products such as automated watering systems and weather sensors gaining popularity. In the United States, there is a shift towards urban gardening and small-space gardening, driven by the rising trend of sustainable living and the popularity of DIY projects. These trends are expected to continue in the coming years, presenting opportunities for industry stakeholders to cater to changing consumer preferences and innovate new products and services.

Local special circumstances: In the NAFTA region, the Lawn & Garden Market within the DIY & Hardware Store Market is heavily influenced by the distinct climate and gardening practices of each country. In the United States, the market is driven by a high demand for lawn and garden equipment, as homeowners prioritize maintaining their outdoor spaces. In Canada, colder temperatures and shorter growing seasons lead to a focus on durable and weather-resistant garden products. In Mexico, the market is shaped by the prevalence of traditional gardening techniques and a demand for affordable options. These local factors greatly impact product preferences and sales in the NAFTA Lawn & Garden Market.

Underlying macroeconomic factors: The Lawn & Garden Market within the DIY & Hardware Store Market is greatly impacted by macroeconomic factors. Global economic trends, national economic health, fiscal policies, and other financial indicators all play a significant role in the performance of this market. For example, countries with strong economic growth and favorable fiscal policies tend to have higher demand for lawn and garden products, while regions with economic challenges may experience slower market growth. Additionally, factors such as environmental regulations and consumer spending habits can also influence the market. Overall, the success of the Lawn & Garden Market within the DIY & Hardware Store Market is heavily tied to the broader macroeconomic climate.

Data coverage:

Data encompasses B2C enterprises. Figures are segmented by product type and consist of the following: Paint, Wallpaper & Supplies, Tools & Machines, Hardware and Building Materials, Lawn & Garden, Heating & Cooling, Bathroom Hardware, and Floor Covering.

Modeling approach / Market size:

Market sizes are determined by a top-down approach, based on a specific rationale for each market segment. As a basis for evaluating markets, we use national statistical offices, international institutions, in-house market research, and resources from the Statista platform. Next we use relevant key market indicators and data from country-specific associations such as product value, import value, and export value to determine domestic supply. This data helps us to estimate the market size for each country individually.

Forecasts:

In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the particular market. For example, exponential trend smoothing. The main drivers are turnover indices, GDP per capita, and consumer spending per capita.

Additional Notes:

The market is updated twice per year in case market dynamics change. The impact of the COVID-19 pandemic is considered at a country-specific level.

This report presents a comprehensive analysis and additional information on the Consumer market, in a PDF format.

Gardening is becoming an increasingly popular pastime in the United States. The pandemic freed up a lot of spare time for many homeowners, allowing them to remodel and redecorate their homes and lawns. Not only has this led to an increase in home improvement projects, but also to a measurable growth of the garden equipment and plants market. In 2020, the combined sales of building materials and garden equipment grew by 14 percent compared to the year before, at more than 425 billion U.S. dollars. Similarly, that same year the market size of the plant and flower growing industry increased, recovering from a sales dip in 2019.