Lawn & Garden - G20 | Statista Market Forecast

The Lawn & Garden market in G20 countries is projected to generate revenue of US$269.90bn in 2024.
This market segment is anticipated to experience an annual growth rate of 2.61% (CAGR 2024-2029).
Among the G20 countries, United States leads in terms of revenue generation, with an estimated revenue of US$133bn in 2024.
When considering the population, the per person revenue in 2024 amounts to US$76.23.
In the United States, the growing trend of urban gardening is driving the demand for compact and space-saving lawn and garden products.

Definition:

In the segment Lawn & Garden, the focus lies on products that help homeowners and landscapers create and maintain attractive and functional outdoor living spaces. Included in this segment are plants, gardening tools, gardening plant supplies, and outdoor power equipment. Outdoor accessories, such as umbrellas and sunshades, and outdoor storage, such as a garden house, as well as non-electric grills and garden décor are also part of the segment.

Additional Information:

The market consists of revenue and average revenue per capita data. Per capita figures take into account the whole population. This market includes only B2C (business to consumer) sales. B2B (business to business) sales (e. g., hardware for coffee shops, offices, etc.) are excluded. Outdoor lamps are not included in this segment but can be found in the Lamps & Lighting segment of the Furniture market. For more information on the displayed data, click the info button on the right hand side of each box.

Gardening tools & outdoor power equipment
Plants & gardening supplies
Outdoor storage
Non-electric grills and supplies
Garden décor

Outdoor & garden furniture
Outdoor lamps
Farm and ranch supplies
Aquatic plants

The Lawn & Garden market in the G20 nan region has been experiencing moderate growth, impacted by factors such as low consumer interest and limited availability of online services. Despite negligible growth, digital technologies and increasing health awareness among consumers play a role in the market's development.

Customer preferences: There has been a notable rise in consumer demand for sustainable and environmentally-friendly lawn and garden products, as more individuals prioritize eco-consciousness and seek to reduce their carbon footprint. This has led DIY and hardware stores to stock a wider range of organic gardening products and tools, as well as offer educational resources on sustainable gardening practices. Furthermore, demographic shifts towards urban farming and gardening among younger generations suggests a growing interest in self-sufficiency and sustainable living.

Trends in the market: In the G20 countries, the Lawn & Garden Market within the DIY & Hardware Store Market is experiencing a surge in demand for eco-friendly products, as consumers are becoming more environmentally conscious. This trend is expected to continue, with more consumers seeking sustainable solutions for their gardening and lawn care needs. This presents opportunities for industry players to innovate and capitalize on this trend. Additionally, there is a growing preference for smart gardening tools and automation, as consumers seek to streamline their gardening tasks. This trend is expected to drive the growth of the market, as consumers are willing to invest in these convenient and time-saving products. Industry players can capitalize on this trend by offering a wide range of smart gardening tools and promoting their benefits to consumers.

Local special circumstances: In Australia, the Lawn & Garden Market within the DIY & Hardware Store Market has been heavily impacted by the country's strict water conservation regulations. This has led to the emergence of water-efficient gardening technology and products, such as drip irrigation systems and drought-resistant plants. Additionally, the market is influenced by Australia's unique climate and geography, with a strong demand for outdoor living and entertaining products to make the most of the country's sunny weather.

Underlying macroeconomic factors: The growth of the Lawn & Garden Market within the DIY & Hardware Store Market is influenced by macroeconomic factors such as consumer spending, housing market trends, and seasonal demand. Countries with stable economies and high consumer confidence are seeing a rise in sales of lawn and garden products. Similarly, regions with a strong housing market and a growing number of homeowners are driving the demand for landscaping and gardening supplies. Additionally, the seasonal nature of this market is heavily impacted by weather patterns and can affect sales and profitability for businesses.

Data coverage:

Data encompasses B2C enterprises. Figures are segmented by product type and consist of the following: Paint, Wallpaper & Supplies, Tools & Machines, Hardware and Building Materials, Lawn & Garden, Heating & Cooling, Bathroom Hardware, and Floor Covering.

Modeling approach / Market size:

Market sizes are determined by a top-down approach, based on a specific rationale for each market segment. As a basis for evaluating markets, we use national statistical offices, international institutions, in-house market research, and resources from the Statista platform. Next we use relevant key market indicators and data from country-specific associations such as product value, import value, and export value to determine domestic supply. This data helps us to estimate the market size for each country individually.

Forecasts:

In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the particular market. For example, exponential trend smoothing. The main drivers are turnover indices, GDP per capita, and consumer spending per capita.

Additional Notes:

The market is updated twice per year in case market dynamics change. The impact of the COVID-19 pandemic is considered at a country-specific level.

This report presents a comprehensive analysis and additional information on the Consumer market, in a PDF format.

Gardening is becoming an increasingly popular pastime in the United States. The pandemic freed up a lot of spare time for many homeowners, allowing them to remodel and redecorate their homes and lawns. Not only has this led to an increase in home improvement projects, but also to a measurable growth of the garden equipment and plants market. In 2020, the combined sales of building materials and garden equipment grew by 14 percent compared to the year before, at more than 425 billion U.S. dollars. Similarly, that same year the market size of the plant and flower growing industry increased, recovering from a sales dip in 2019.