Definition:
The DIY (Do-It-Yourself) market refers to the retail market for products used in home improvement and repair projects, such as tools, hardware, building materials, and lawn and garden products. These products are marketed to consumers who want to perform home improvement projects on their own rather than hire a professional. The DIY market provides consumers with the materials and tools they need to complete projects ranging from simple repairs to complete renovations, allowing them to save money and express their creativity in their living spaces.
Structure:
The market is divided into seven different segments:
Additional Information:
The market consists of revenue and average revenue per capita data. Per capita figures take into account the whole population. This market includes only B2C (business to consumer) sales. B2B (business to business) sales (e. g., hardware for coffee shops, offices, etc.) are excluded. For more information on the displayed data, click the info button on the right hand side of each box.
Notes: Data was converted from local currencies using average exchange rates of the respective year.
Most recent update: Sep 2024
Source: Statista Market Insights
Notes: Data is shown using current exchange rates. The applied current exchange rates are displayed in the Key Market Indicators below.
Most recent update: Sep 2024
Source: Statista Market Insights
Most recent update: Mar 2024
Source: Statista Company Insights
Most recent update: Oct 2024
Source: Statista Market Insights
Most recent update: Sep 2024
Source: Statista Market Insights
The DIY & Hardware Store market in Chad is experiencing minimal growth, affected by factors such as limited consumer interest and the presence of informal markets. However, the rising demand for home improvement and construction projects may drive market expansion. Additionally, government efforts to improve infrastructure and promote DIY culture could also impact the market's growth rate.
Customer preferences: As the economy of Chad continues to grow, so does the demand for DIY and hardware stores. This trend is largely driven by the rising middle-class population, who are increasingly adopting a do-it-yourself approach to home improvement projects. Additionally, there is a noticeable shift towards eco-friendly and sustainable products, driven by a growing awareness of the impact of consumer choices on the environment. Due to limited access to infrastructure and services, consumers in Chad also prioritize durability and quality when selecting products, leading to a rise in demand for premium and long-lasting materials.
Trends in the market: In Chad, the DIY & Hardware Store Market is experiencing a rise in e-commerce platforms offering a wide range of products at competitive prices. This trend is fueled by the increasing use of smartphones and internet access, and the convenience of online shopping. Additionally, there is a growing demand for eco-friendly and sustainable products, leading to the introduction of eco-friendly and organic options in hardware stores. These trends are significant as they open up new opportunities for retailers to expand their customer base and cater to the evolving consumer preferences. However, it also poses a threat to traditional brick-and-mortar stores, who may struggle to keep up with the fast-paced digital landscape. Industry stakeholders need to adapt to the changing market dynamics and invest in online channels to stay relevant and competitive.
Local special circumstances: In Chad, the DIY & Hardware Store market is heavily influenced by the country's climate and geographic location. With a largely desert landscape and extreme temperatures, the demand for building and home improvement materials is driven by the need for durability and resilience against harsh weather conditions. Additionally, the cultural emphasis on self-sufficiency and resourcefulness also drives the popularity of DIY projects and the need for reliable hardware stores. The market is heavily regulated by the government, with taxes and import policies often impacting pricing and availability of products. These unique factors greatly impact the market dynamics in Chad and set it apart from other markets in the region.
Underlying macroeconomic factors:
The DIY & Hardware Store market in Chad is heavily influenced by macroeconomic factors such as economic stability, consumer purchasing power, and government policies. With the country's economy heavily reliant on oil exports, fluctuations in global oil prices can have a direct impact on the purchasing power of consumers and their overall demand for DIY and hardware products. The government's policies and investment in infrastructure development also play a crucial role in stimulating market growth. Additionally, the country's growing population and increasing urbanization are creating a demand for DIY and hardware products to support construction and home improvement activities, further driving market growth.
Data coverage:
Data encompasses B2C enterprises. Figures are segmented by product type and consist of the following: Paint, Wallpaper & Supplies, Tools & Machines, Hardware and Building Materials, Lawn & Garden, Heating & Cooling, Bathroom Hardware, and Floor Covering.Modeling approach / Market size:
Market sizes are determined by a top-down approach, based on a specific rationale for each market segment. As a basis for evaluating markets, we use national statistical offices, international institutions, in-house market research, and resources from the Statista platform. Next we use relevant key market indicators and data from country-specific associations such as product value, import value, and export value to determine domestic supply. This data helps us to estimate the market size for each country individually.Forecasts:
In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the particular market. For example, exponential trend smoothing. The main drivers are turnover indices, GDP per capita, and consumer spending per capita.Additional Notes:
The market is updated twice per year in case market dynamics change. The impact of the COVID-19 pandemic is considered at a country-specific level.Notes: Based on data from IMF, World Bank, UN and Eurostat
Most recent update: Sep 2024
Source: Statista Market Insights