Men's Apparel - Sweden

  • Sweden
  • In 2024, the revenue in the Men's Apparel market in Sweden amounts to SEK US$3.21bn.
  • It is projected that the market will experience an annual growth rate of 2.15% (CAGR 2024-2029).
  • When compared globally, in the United States generates the highest revenue in the Men's Apparel market, reaching a staggering SEK US$114bn in 2024.
  • In terms of per capita figures, the revenue per person in Sweden's Men's Apparel market is estimated to be SEK US$300.60 in 2024.
  • Looking ahead to 2029, the volume in the Men's Apparel market is anticipated to reach 159.0m pieces.
  • Additionally, there is expected to be a volume growth of 1.1% in 2025.
  • Furthermore, the average volume per person in the Men's Apparel market is projected to be 14.2pieces in 2024.
  • It is important to note that these figures pertain specifically to Sweden's market for Men's Apparel market.
  • "The demand for sustainable and minimalist men's apparel is on the rise in Sweden, reflecting the country's focus on ethical and environmentally friendly fashion choices."

Key regions: Indonesia, Europe, Singapore, India, Malaysia

 
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Analyst Opinion

Men’s Apparel is the second-largest segment in the Apparel market. It is projected to see the largest increase in revenues of all segments between 2022 and 2027. When it comes to choosing their apparel, consumers are increasingly becoming conscious of purchasing criteria such as quality, comfort, and durability. This closer attention to purchasing has particularly been seen since the beginning of the COVID-19 pandemic. Furthermore, male fashion influencers are becoming increasingly popular, which is likely to continue influencing consumer purchases.

Methodology

Data coverage:

Data encompasses B2C enterprises. Figures are based on the consumer spending on clothing which comprises women, men, and children segments that are produced for private end customers for both offline retail (department stores, traditional specialist shops) and online retail (e-commerce, ordering by catalog).

Modeling approach / Market size:

Market sizes are determined by a combined Top-Down and Bottom-Up approach, based on a specific rationale for each market segment. As a basis for evaluating markets, we use resources from the Statista platform, national statistics, industry research, market data from independent databases and third-party sources, historical developments, current trends, reported performance indicators from the key market players, and Statista interviews with market experts. Next we use relevant key market indicators and data from country-specific associations such as GDP, consumer spending, consumer price index and population. This data helps us to estimate the market size for each country individually.

Forecasts:

In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the particular market. For example, the exponential trend smoothing illustrates suited forecasting for the Apparel market with projected steady growth. The main drivers are GDP per capita and consumer spending per capita.

Additional Notes :

The market is updated twice per year in case market dynamics change. The impact of the COVID-19 pandemic and the Russia-Ukraine war are considered at a country-specific level.

Overview

  • Revenue
  • Volume
  • Price
  • Key Players
  • Sales Channels
  • Global Comparison
  • Analyst Opinion
  • Methodology
  • Key Market Indicators
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