Skip to main content
  1. Market Insights
  2. Advertising and media

Online Gambling - MENA

MENA
  • Revenue in the Online Gambling market is projected to reach US$47.22m in 2024.
  • Revenue is expected to show an annual growth rate (CAGR 2024-2029) of 1.36%, resulting in a projected market volume of US$50.52m by 2029.
  • The Online Sports Betting market has a projected market volume of US$47.13m in 2024.
  • In global comparison, most revenue will be generated United States (US$24.98bn in 2024).
  • The average revenue per user (ARPU) in the Online Gambling market is projected to amount to US$10.74 in 2024.
  • In the Online Gambling market, the number of users is expected to amount to 5.5m users by 2029.
  • User penetration in the Online Gambling market will be at 11.5% in 2024.

Definition:

The online gambling market includes various forms of online wagering activities, such as online sports betting, online casino games, and online lottery games. The regulations vary by country, with some countries allowing all forms of online gambling, while others restrict certain types (i.e., Australia's ban on online casinos and interactive games). However, in general, the market is dominated by a few large operators who offer a wide range of online gambling services to customers around the world.

Structure:

Online betting involves placing bets on various sports events, such as football, basketball, and horse racing, while online casino games include a range of traditional casino games, such as poker, blackjack, and roulette, that can be played over the internet. Online lottery games involve purchasing tickets for various lotteries, such as national and international lotteries, over the internet.

Additional Information

Data includes revenue figures in Gross Gambling Revenue (GGR), which is the total amount of bets placed by customers minus the amount paid out in winnings, Users, average revenue per user (ARPU), user penetration rate, and online and offline shares of the total gambling market. User and revenue figures represent B2C services.

In-Scope

  • Online casinos such as Tipico games
  • Online sports betting such as Bet365
  • Online poker rooms such as Pokerstars
  • Online lottery such as Lottoland

Out-Of-Scope

  • Offline gambling activities such as betshops or land-based casinos
  • Illegal gambling websites and activities
  • Online trading, investing, or other financial activities that involve a risk of loss
Online Gambling

Online Gambling

Related markets:
Online Gambling: market data & analysis - Cover

Market Insights report

Online Gambling: market data & analysis

Study Details
    methodology

    Download PDF

    FAQs and more info on the methodology

    Revenue

    Notes: Data was converted from local currencies using average exchange rates of the respective year.

    Most recent update: Aug 2024

    Source: Statista Market Insights

    Most recent update: Aug 2024

    Source: Statista Market Insights

    Users

    Most recent update: Aug 2024

    Source: Statista Market Insights

    Global Comparison

    Most recent update: Aug 2024

    Source: Statista Market Insights

    Methodology

    Data coverage:

    The data encompasses B2C enterprises. Figures are based on Gross Gambling Revenue (GGR) and represent what consumers pay for these products and services.

    Modeling approach:

    Market size is determined through a Top-Down approach. We use annual financial reports of the market-leading companies and industry associations, third-party studies and reports, survey results from our primary research (e.g., the Statista Consumer Insights Global survey), as well as performance factors (e.g., user penetration, price per product, usage) to analyze the markets. To estimate the market size for each country individually, we use relevant key market indicators and data from country-specific industry associations, such as GDP, number of internet users, and internet consumption.

    Forecasts:

    We apply a variety of forecasting techniques, depending on the behavior of the relevant market. For instance, the S-curve function and exponential trend smoothing are well suited for forecasting digital products and services due to the non-linear growth of technology adoption. The main drivers are GDP per capita, consumer spending per capita, and 4G coverage.

    Additional notes:

    The data is modeled using current exchange rates. The impact of the COVID-19 pandemic and the Russia-Ukraine war are considered at a country-specific level. The market is updated twice a year. In some cases, the data is updated on an ad hoc basis (e.g., when new, relevant data has been released or significant changes within the market have an impact on the projected development). Data from the Statista Consumer Insights Global survey is reweighted for representativeness.

    Advertising & Media

    Access more Market Insights on Advertising & Media topics with our featured report

    Online Gambling: market data & analysis - BackgroundOnline Gambling: market data & analysis - Cover

    Key Market Indicators

    Notes: Based on data from IMF, World Bank, UN and Eurostat

    Most recent update: Sep 2024

    Source: Statista Market Insights

    Contact

    Get in touch with us. We are happy to help.