Metaverse Gaming - Japan | Statista Market Forecast

The Metaverse Gaming market in Japan is projected to reach a value of US$1.0bn by 2024.
It is expected to experience an annual growth rate of 42.02% from 2024 to 2030, resulting in a projected market volume of US$8.4bn by 2030.
The United States currently generates the most value in the Metaverse Gaming market, with a projected market volume of US$7.5bn in 2024.
In terms of user count, the Metaverse Gaming market is expected to have 21.1m users users by 2030.
The user penetration rate is projected to be 5.5% in 2024 and is expected to increase to 17.8% by 2030.
The average value per user (ARPU) is predicted to be US$152.2.
Japan's strong gaming culture and advanced technology infrastructure position it as a leader in the Metaverse gaming market, with virtual reality experiences and esports gaining popularity among Japanese gamers.

Definition:

The Gaming market refers to the playing of video games or other interactive experiences within virtual reality environments, such as virtual worlds, social VR platforms, and other immersive digital spaces. This definition includes traditional single-player and multiplayer games as well as more open-ended virtual worlds, where players can interact with each other and the environment in a variety of ways. Gaming in the metaverse can be experienced through different hardware, such as VR headsets, smartphones, and computers, and can also include new forms of gaming such as social gaming, multiplayer gaming, and location-based gaming.

Structure:

The Gaming market includes the markets Action Games, Adventure Games, Casual Games, Role-playing Games, Simulation Games, Sports & Racing Games and Strategy Games. Each genre has different games published that are classified as metaverse games in respective metaverse applications, or individual games.

Additional Notes:

The market comprises market sizes, users, average revenue per user, and penetration rates. Market sizes are generated through in-app purchases and consumer spending on apps, games, and items. Market numbers about the Gaming market can also be found in the Digital Market Insights. Key players in the market are games like Fortnite, Roblox or Minecraft. Use the info button right next to the boxes for more information on the data displayed.

Games directly in metaverse considered apps, such as games in Roblox
Open-world games, shaped by users, such as Fortnite
Sandbox games, such as Minecraft
Social virtual reality games, such as VRChat

Open-world games, with a story line, such as World of Warcraft
All other non related metaverse games, such as Call of Duty
Non-metaverse related browser games, such as Forge of Empires

The Metaverse Gaming market in Japan is experiencing significant growth and development, driven by customer preferences, market trends, local special circumstances, and underlying macroeconomic factors. Customer preferences in Japan are playing a crucial role in the growth of the Metaverse Gaming market.

Japanese consumers have a strong affinity for technology and gaming, making them highly receptive to immersive virtual experiences. The popularity of gaming in Japan, coupled with a desire for escapism and social interaction, has fueled the demand for Metaverse Gaming platforms. Additionally, the Japanese gaming community values high-quality graphics, innovative gameplay, and a seamless user experience, which are key features of Metaverse Gaming.

Trends in the market indicate a shift towards virtual reality (VR) and augmented reality (AR) gaming experiences in Japan. The advancements in VR and AR technologies have opened up new possibilities for immersive gameplay and social interactions within the Metaverse. Japanese gaming companies are investing heavily in developing VR and AR gaming platforms, creating a competitive landscape that drives innovation and attracts consumers.

Furthermore, the integration of blockchain technology in Metaverse Gaming is gaining traction in Japan, as it offers enhanced security, ownership of virtual assets, and decentralized economies within the virtual world. Local special circumstances in Japan contribute to the growth of the Metaverse Gaming market. The country has a well-established gaming industry and a large base of dedicated gamers.

Japanese gaming companies have a strong foothold in the global market and are known for their creativity and innovation. This reputation attracts international players and investors to collaborate with Japanese companies, fostering cross-cultural exchange and driving the growth of the Metaverse Gaming market. Additionally, the Japanese government has shown support for the development of virtual reality and augmented reality technologies, providing incentives and funding for research and development.

Underlying macroeconomic factors also play a role in the development of the Metaverse Gaming market in Japan. The country has a strong economy and a high level of technological infrastructure, providing a solid foundation for the growth of the Metaverse Gaming industry. Furthermore, the COVID-19 pandemic has accelerated the adoption of virtual experiences and online gaming, as people sought alternative forms of entertainment and social interaction during lockdowns.

This increased demand for virtual experiences has further propelled the growth of the Metaverse Gaming market in Japan. In conclusion, the Metaverse Gaming market in Japan is experiencing rapid growth and development due to customer preferences, market trends, local special circumstances, and underlying macroeconomic factors. The combination of a tech-savvy and gaming-focused consumer base, advancements in VR and AR technologies, support from the government, and the impact of the COVID-19 pandemic have created a favorable environment for the Metaverse Gaming industry to thrive in Japan.

Data coverage:

Figures are based on in-app spending, consumer spending, in-game spending, app downloads, and investment and funding data.

Modeling approach / Market size:

Market sizes are determined by a top-down approach, based on a specific rationale for each market market. As a basis for evaluating markets, we use reports, third-party studies, and research companies. Next, we use relevant key market indicators and data from country-specific associations such as GDP, consumer spending, and internet penetration rates. This data helps us to estimate the market size for each country individually.

Forecasts:

In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the particular market. For example, the S-curve function and exponential trend smoothing are well suited to forecast digital products and services due to the non-linear growth of technology adoption. The main drivers are consumer spending per capita, level of digitalization, and cloud revenues.

Additional Notes:

The market is updated twice per year in case market dynamics change. Consumer Insights data is unbiased for representativeness.

This report presents a comprehensive analysis and additional information on the Advertising & Media market, in a PDF format.

For everybody who spends a lot of time in digital worlds – for example via gaming and socializing in-game – the concept of the metaverse, a virtual world where physical and digital worlds come together, is nothing new. In-game hangouts in massively multiplayer online games (MMO) and other multiplayer games have been a vital part of the gaming community for years, and the activity received a boost during the COVID-19 pandemic when people turned to online worlds to connect with each other. Overall, these online game hangouts are an important step along the journey to metaverse gaming.