Public TV Licence Fees - South Korea

In South Korea, revenue in the Public TV Licence Fees market market is projected to reach US$528.30m in 2024.
Revenue is expected to show an annual growth rate (CAGR 2024-2029) of 0.83%, resulting in a projected market volume of US$550.70m by 2029.
The average revenue per user (ARPU) in South Korea is expected to amount to US$13.14.
In global comparison, most revenue will be generated Japan, with a projection of US$7.86bn in 2024.
The average revenue per TV user (ARPU) in the Public TV Licence Fees market market in South Korea is projected to amount to US$13.14 in 2024.
In South Korea, public TV licence fees are increasingly scrutinized as digital streaming services gain popularity, prompting discussions on funding and content accessibility.

Definition:

The Public TV Licence Fees market refers to a revenue collection system employed by government or public broadcasting authorities to fund public service broadcasting operations. This market involves the mandatory payment of television licence fees by eligible households and entities, granting them access to public broadcasting channels and services. These fees contribute to the financing of public media content, including educational programs, news, cultural broadcasts, and entertainment, ensuring the availability of diverse, non-commercial programming for the general public.

Additional Information:

The market comprises revenues generated through television licence fees and the calculation of average revenue per user (ARPU). These revenues result from the compulsory payment of licence fees by eligible households, institutions, and businesses. The fees collected are a significant source of funding for public service broadcasting and its associated content creation and distribution. Key players in the market are government entities and public broadcasting organizations, such as the British Broadcasting Corporation (BBC), GEZ, and NHK (Japan Broadcasting Corporation), responsible for administering and utilizing licence fee revenues to sustain public broadcasting services.

Collection and administration of television licence fees, such as by government or public broadcasting authorities.

Private cable and satellite television providers offering subscription-based services independent of licence fees, such as Comcast
Over the counter streaming services, such as Netfflix

The Public TV Licence Fees market in South Korea has been experiencing significant growth in recent years. Customer preferences, trends in the market, local special circumstances, and underlying macroeconomic factors have all played a role in shaping this development. Customer preferences in South Korea have shifted towards consuming media content through digital platforms. With the rise of streaming services and online video platforms, traditional television viewership has declined. This shift in consumer behavior has led to a decrease in advertising revenue for public broadcasters, prompting them to explore alternative sources of funding such as TV licence fees. Trends in the market indicate that the Public TV Licence Fees market in South Korea is growing due to the increasing demand for high-quality content. Public broadcasters have been investing in producing original programming that caters to the changing preferences of viewers. These investments require additional funding, which can be generated through TV licence fees. Local special circumstances also contribute to the development of the Public TV Licence Fees market in South Korea. The country has a strong public broadcasting system that provides a wide range of educational, cultural, and informative content. The government recognizes the importance of public broadcasting and has implemented policies to support its sustainability. TV licence fees serve as a crucial source of revenue for public broadcasters to continue delivering high-quality programming to the public. Underlying macroeconomic factors further drive the growth of the Public TV Licence Fees market in South Korea. The country's economy has been steadily growing, leading to an increase in disposable income among consumers. As a result, more households are able to afford TV licence fees, providing a stable and predictable source of funding for public broadcasters. In conclusion, the Public TV Licence Fees market in South Korea is developing due to customer preferences, trends in the market, local special circumstances, and underlying macroeconomic factors. The shift towards digital media consumption, the demand for high-quality content, government support for public broadcasting, and the country's growing economy all contribute to the growth of this market. Public broadcasters in South Korea are leveraging TV licence fees to sustain their operations and continue providing valuable programming to the public.

Data coverage:

The data encompasses B2C enterprises. Figures are based on Traditional TV & Home Video and OTT (over-the-top) Services. All monetary figures refer to consumer spending on digital goods or subscriptions in the respective segment. This spending factors in discounts, margins, and taxes.

Modeling approach / Segment size:

The segment size is determined through a bottom-up approach. We use annual financial reports of the market-leading companies and industry associations, third-party studies and reports, survey results from our primary research (e.g., Consumer Insights), as well as performance factors (e.g., user penetration, price per product, usage) to analyze the markets. To estimate the segment size for each country individually, we use relevant key market indicators and data from country-specific industry associations, such as GDP, number of internet users, and internet consumption.

Forecasts:

We apply a variety of forecasting techniques, depending on the behavior of the relevant segment. For instance, the S-curve function and exponential trend smoothing are well suited for forecasting digital products and services due to the non-linear growth of technology adoption.

Additional notes:

The data is modeled using current exchange rates. The market is updated twice a year in case market dynamics change. The impact of the COVID-19 pandemic is considered at a country-specific level. The data is modeled using current exchange rates. The impact of the COVID-19 pandemic and the Russia-Ukraine war are considered at a country-specific level. The market is updated twice a year. In some cases, the data is updated on an ad hoc basis (e.g., when new, relevant data has been released or significant changes within the market have an impact on the projected development). Consumer Insights data is reweighted for representativeness.

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