J. G. Navarro
Research expert covering advertising and marketing with a focus on South America
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Ad spending in Central America 2017-2029, by type
Detailed statistics
Advertising spending in Central America 2024, by country
Detailed statistics
Distribution of ad spending in Central America 2024, by medium
Advertising and marketing spending worldwide 2021-2024
Advertising and marketing spending worldwide from 2021 to 2024 (in billion U.S. dollars)
Annual change in advertising and marketing spending worldwide 2023
Annual change in advertising and marketing spending worldwide in 2023
Change in traditional and digital advertising and marketing spending worldwide 2023
Annual change in traditional and digital advertising and marketing spending worldwide in 2023
Traditional advertising and marketing spending worldwide 2022-2023
Traditional advertising and marketing spending worldwide in 2022 and 2023 (in billion U.S. dollars)
Bank of America's marketing expense 2015-2023
Bank of America Corporation's marketing expense from 2015 to 2023 (in billion U.S. dollars)
Online advertising and marketing revenue in Russia 2022, by segment
Digital advertising and marketing revenue in Russia in 2022, by major segment (in billion Russian rubles)
Revenue of marketing and advertising industry in Finland 2022, by activity
Revenue of marketing and advertising industry in Finland in 2022, by activity (in 1,000 euros)
Most effective advertising markets in Latin America 2023
Most effective advertising markets in Latin America in 2023 (index score)
U.S. annual FDI in Central and South America 2000-2022
Foreign direct investment position of the United States in Central and South America from 2000 to 2022 (in billion U.S. dollars, on a historical-cost basis)
Expenditure of Beiersdorf AG on advertising and trade marketing worldwide 2023
Expenditure of Beiersdorf AG on advertising, trade marketing and similar items worldwide from 2007 to 2023 (in million euros)
Most popular aspects of holiday advertising and marketing in the U.S. 2023
Leading aspects of holiday marketing and advertising content that consumers liked the most in the United States as of October 2023
E-commerce marketing spending in Latin America 2022 & 2025, by type
E-commerce marketing spending in Latin America in 2022 and 2025, by type (in billion U.S. dollars)
Dialogue marketing advertising expenditure in Germany 2020-2022, by segment
Advertising expenditure for dialogue marketing in Germany in 2020 and 2022, by segment (in billion euros)
Most creative advertising markets in Latin America 2022
Most creative advertising markets in Latin America in 2022 (index score)
Distribution of advertising and marketing agencies in Brazil 2024, by segment
Distribution of advertising and marketing agencies in Brazil as of January 2024, by segment
Number of employees in marketing and advertising in Finland 2022, by activity
Number of employees in the marketing and advertising industry in Finland in 2022, by activity
Number of marketing and advertising companies in Finland 2022, by activity
Number of companies in the marketing and advertising industry in Finland in 2022, by activity
Largest central banks in Latin America 2023, by international reserves assets
Largest central banks in Latin America and the Caribbean as of March 2023, by international reserve assets (in billion U.S. dollars)
Marketing budget's share in companies' revenues in North America & Europe 2014-2024
Marketing budget as a percentage of companies' total revenues according to chief marketing officers (CMOs) in North America and Europe from 2014 to 2024
Top brands advertising on YouTube in Latin America 2023, by estimated ad spend share
Leading brands advertising on YouTube.com in Latin America in 2023, by estimated ad spend share
Marketing budgets' share in North America & Europe 2017-2024, by segment
Distribution of marketing budgets according to chief marketing officers (CMOs) in North America and Northern and Western Europe from 2017 to 2024, by segment
U.S. imports of trade goods from South and Central America 1985-2023
Volume of U.S. imports of trade goods from South and Central America from 1985 to 2023 (in billion U.S. dollars)
U.S. exports of trade goods to South and Central America 1985-2023
Volume of U.S. exports of trade goods to South and Central America from 1985 to 2023 (in billion U.S. dollars)
Box office revenue in selected countries in Central America 2022
Box office revenue in selected countries in Central America in 2022 (in million U.S. dollars)
Leading areas that media marketing and advertising can impact in North America 2023
Leading areas in which B2C marketers believe that media marketing and advertising can make an impact in North America as of January 2023
Attitudes towards advertising and marketing among adults in Ireland 2023
Attitudes towards advertising and marketing among adults in Ireland as of December 2023
Most creative advertising campaigns Latin America 2022
Most creative advertising campaigns in Latin America in 2022 (index score)
Advertising spending in Latin America 2022-2026
Advertising spending in Latin America from 2022 to 2026 (in billion U.S. dollars)
Flowers Foods, Inc.'s expenses on advertising and marketing in the U.S. 2016-2023
Flowers Foods, Inc.'s expenses on advertising and marketing in the United States from 2016 to 2023 (in million U.S. dollars)
Alpargatas' marketing & advertising spending 2014-2023
Marketing and advertising expenses of Alpargatas S.A. from 2014 to 2023 (in million Brazilian reals)
Mexico: salary in marketing, advertising & media 2023, by position
Average salary in the marketing, advertising and media management sector in Mexico as of May 2023, by selected position (in Mexican pesos)
Most profitable services according to advertising & marketing agencies in Brazil 2024
Most profitable services according to advertising and marketing agencies in Brazil as of January 2024
Weibo's advertising and marketing revenue 2019-2023
Advertising and marketing revenue of Weibo Corporation from 2019 to 2023 (in billion U.S. dollars)
Programmatic ad spend in Central America 2021, by country
Programmatic advertising spending in Central America in 2021, by country (in million U.S. dollars)
Capri Holdings' advertising and marketing expenses worldwide from 2016 to 2022
Advertising and marketing costs of Capri Holdings (formerly Michael Kors Holdings) from 2016 to 2022 (in million U.S. dollars)
Marketing and online advertising market value in Russia 2013-2021
Market value of marketing and digital advertising market in Russia from 2013 to 2021 (in billion Russian rubles)
Top healthcare marketing agencies in North America 2022, by revenue
Leading healthcare marketing agencies in North America as of 2022, by revenue (in million U.S. dollars)
Largest programmatic markets in Latin America 2024
Leading programmatic advertising markets in Latin America in 2024, by spending (in million U.S. dollars)
Affiliate marketing market size in Japan FY 2020-2027
Value of the affiliate marketing market in Japan from fiscal year 2020 to 2023 with a forecast until 2027 (in billion Japanese yen)
Revenues of selected global advertising, marketing, & PR holdings in the U.S. 2023
Revenues of selected global advertising, marketing, and public relations holdings generated in the United States in 2023 (in billion U.S. dollars)
Diageo: marketing spending in North America 2012-2023
Diageo's marketing spending in North America from 2012 to 2023 (in million GBP)
Change in sales of advertising and marketing agencies in Brazil 2023
Change in sales of advertising and marketing agencies in Brazil in 2023
Activities advertising and marketing agencies outsourced the most in Brazil 2024
Activities advertising and marketing agencies outsourced the most in Brazil as of January 2024
Estimated advertising spending on YouTube.com in Latin America 2019-2023
Estimated advertising spending on YouTube.com in Latin America from 2019 to 2023 (in million U.S. dollars)
Take-Two Interactive advertising and marketing spending FY 2014-2024
Advertising and marketing expenditure of Take-Two Interactive from fiscal 2014 to 2024 (in 1,000s U.S. dollars)
Top sectors advertising on YouTube in Latin America 2023, by estimated ad spend share
Leading industries advertising on YouTube.com in Latin America in 2023, by estimated ad spend share
Advertising spending in Latin America 2014-2023
Advertising spending in Latin America from 2014 to 2023 (in billion U.S. dollars)
Digital retail media advertising revenues in Latin America 2021-2025
Digital retail media advertising revenues in Latin America from 2021 to 2025 (in billion U.S. dollars)
Change in advertising spending in Latin America 2023-2024, by selected medium
Change in advertising spending in Latin America in 2023 and 2024, by selected medium
Annual change in advertising spending in Latin America 2021-2026
Annual change in advertising spending in Latin America from 2021 to 2026
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