In 2024, Central America's advertising spending will amount to an estimated 1.57 billion U.S. dollars, of which over 453 million dollars (or nearly 30 percent) will be invested in Costa Rica's ad market. Panama and Guatemala followed with forecast ad revenues of 350.7 million and 315.3 million dollars, respectively.
Advertising spending in Central America in 2024, by country
(in million U.S. dollars)
Profit from the additional features of your individual account
Currently, you are using a shared account. To use individual functions (e.g., mark statistics as favourites, set
statistic alerts) please log in with your personal account.
If you are an admin, please authenticate by logging in again.
Learn more about how Statista can support your business.
Statista. (May 15, 2024). Advertising spending in Central America in 2024, by country (in million U.S. dollars) [Graph]. In Statista. Retrieved November 21, 2024, from https://www.statista.com/forecasts/1475543/advertising-spending-central-america-country
Statista. "Advertising spending in Central America in 2024, by country (in million U.S. dollars)." Chart. May 15, 2024. Statista. Accessed November 21, 2024. https://www.statista.com/forecasts/1475543/advertising-spending-central-america-country
Statista. (2024). Advertising spending in Central America in 2024, by country (in million U.S. dollars). Statista. Statista Inc.. Accessed: November 21, 2024. https://www.statista.com/forecasts/1475543/advertising-spending-central-america-country
Statista. "Advertising Spending in Central America in 2024, by Country (in Million U.S. Dollars)." Statista, Statista Inc., 15 May 2024, https://www.statista.com/forecasts/1475543/advertising-spending-central-america-country
Statista, Advertising spending in Central America in 2024, by country (in million U.S. dollars) Statista, https://www.statista.com/forecasts/1475543/advertising-spending-central-america-country (last visited November 21, 2024)
Advertising spending in Central America in 2024, by country (in million U.S. dollars) [Graph], Statista, May 15, 2024. [Online]. Available: https://www.statista.com/forecasts/1475543/advertising-spending-central-america-country