Digital video ad views in the U.S. 2023, by platform

Published by
Michele Majidi
,
Jul 10, 2024

In the second half of 2023, free ad-supported streaming (FAST) services accounted for 25 percent of digital video ad views in the United States whereas virtual multichannel video programming distributors, such as YouTube TV, accounted for six percent of the total.

Distribution of digital video ad views in the United States in 2nd half 2023, by distribution platform type

CharacteristicShare of ad views
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Showing entries 1 to 6 (6 entries in total)
Statistic: Distribution of digital video ad views in the United States in 2nd half 2023, by distribution platform type

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Release date

March 2024

Region

United States

Survey time period

H2 2023

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represents activity on Freewheel's platform broader industry metrics may vary

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Statistics on " Digital video advertising and marketing in the United States "

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Streaming services advertising in the United States
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