Ability to measure e-mail marketing success in the UK 2013-2021

Published by Statista Research Department, Jul 27, 2023
During a 2021 survey carried out among marketers from the United Kingdom, 71 percent of respondents reported being able to calculate the value or return generated from email marketing programs. A year earlier, the share stood at 70 percent.

Ability to calculate the value or return generated from email marketing programs in the United Kingdom from 2013 to 2021

© Statista 2024
Download
Show detailed source information?
Register for free
Already a member?
Log in
Sources

Use Ask Statista Research Service

Release date

May 2021

Region

United Kingdom

Survey time period

April 2021

Number of respondents

213 respondents

Special properties

among marketers

Method of interview

Online survey

Supplementary notes

* Figures for "no" calculated by Statista.
The source does not provide information about the methodology of the surveys carried out before 2021.

Citation formats
Access all statistics starting from $2,388 USD yearly *

* For commercial use only

Basic Account

For single users
$0 USD
Always free
Access limited to Free Statistics. Premium Statistics are not included.
  • Free Statistics
Based on your interests

Starter Account

For single users
$199 USD
per month, billed annually 1
Buy now
  • Free Statistics
  • Premium Statistics

    • The statistic on this page is a Premium Statistic and is included in this account.

Professional Account

For teams of up to 5 people
$959 USD
per month, billed annually 1
Buy now
  • Free + Premium Statistics
  • Reports
  • Market Insights

1 All prices do not include sales tax. The account requires an annual contract and will renew after one year to the regular list price.

Compare accounts

Statistics on " E-mail marketing in the United Kingdom (UK) "

The most important statistics
The most important statistics
The most important statistics
The most important statistics
The most important statistics

Other statistics that may interest you E-mail marketing in the United Kingdom (UK)

Overview

6

Financials

5

Metrics

8

Marketer insights

8

Consumer insights

8

Further related statistics

18

Further Content: You might find this interesting as well

Statistics

Topics

Digital marketing in IndiaInfluencer marketing in IndiaAdvertising industry in IndiaDigital advertising in IndiaSocial media advertising in India
All features, all contents, at all times: Learn more about our professional solutions.

* For commercial use only

Basic Account

For single users
$0 USD
Always free
Access limited to Free Statistics. Premium Statistics are not included.
  • Free Statistics
Based on your interests

Starter Account

For single users
$199 USD
per month, billed annually 1
Buy now
  • Free Statistics
  • Premium Statistics

    • The statistic on this page is a Premium Statistic and is included in this account.

Professional Account

For teams of up to 5 people
$959 USD
per month, billed annually 1
Buy now
  • Free + Premium Statistics
  • Reports
  • Market Insights

1 All prices do not include sales tax. The account requires an annual contract and will renew after one year to the regular list price.

Compare accounts
Learn more about how Statista can support your business.