Tanushree Basuroy
Research expert covering India
Detailed statistics
Social network penetration India Q3 2023
Detailed statistics
Leading sectors in social media advertising India 2022, by ad spend share
Detailed statistics
Social media web traffic referrals India 2023
Social media ad spend worldwide 2021-2028
Social media advertising spending worldwide from 2021 to 2028 (in billion U.S. dollars)
Largest social media advertising markets worldwide 2023
Leading markets worldwide in 2023, by social media advertising spending (in million U.S. dollars)
Revenue of the social media advertising market APAC 2022, by country
Largest social media ad markets in the Asia-Pacific region in 2022, by revenue (in million U.S. dollars)
Social media ads CTR worldwide 2022-2023
Social media advertising clickthrough rate (CTR) worldwide from 4th quarter 2022 to 4th quarter 2023
Social media ads CPM worldwide 2022-2023
Social media advertising cost-per-mille (CPM) worldwide from 4th quarter 2022 to 4th quarter 2023 (in U.S. dollars)
Leading benefits of social media marketing according to marketers worldwide 2024
Leading benefits of social media marketing according to marketers worldwide as of January 2024
Social media users in India 2020-2029
Number of social media users in India from 2020 to 2029 (in millions)
Leading social media sites India 2023
Market share of leading social media sites across India in July 2023
Social network penetration India Q3 2023
Penetration of leading social networks in India in 3rd quarter of 2023
Average time spent per user on leading social media apps 2019-2021
Engagement per user on leading social media apps in India from 2019 to 2021 (in average monthly hours)
Number of users reached by ads on select social media India 2024
Number of people reached by advertisements on select social media platforms in India as of January 2024 (in millions)
Market size of digital advertising industry in India 2016-2025
Market size of the digital advertising industry across India from 2016 to 2023, with estimates until 2025 (in billion Indian rupees)
Share of digital ad spends India 2023, by format
Distribution of digital advertising expenditure across India in 2023, by format
Social media usage for digital marketing in India 2022, by marketing content type
Social media usage for digital marketing in India in 2022, by marketing content type
Digital marketing and advertising budget breakdown in India 2022
Breakdown of digital marketing and advertising budget in India in 2022
Leading sectors in social media advertising India 2022, by ad spend share
Highest share of ad spending in social media across India in 2022, by industry
Facebook ad reach Asia 2024, by country
Largest Facebook advertising audiences in Asia as of January 2024, by selected country (in millions)
Facebook ad reach rate APAC 2024, by country
Facebook advertising reach rate in the Asia-Pacific region as of January 2024, by country or territory
Facebook Messenger ad reach rate APAC 2024, by country
Facebook Messenger advertising reach rate in the Asia-Pacific region as of January 2024, by country or territory
Instagram ad reach rate APAC 2024, by country
Instagram advertising reach rate in the Asia-Pacific region as of January 2024, by country or territory
YouTube ad reach rate APAC 2024, by country
YouTube advertising reach rate in the Asia-Pacific region as of January 2024, by country or territory
LinkedIn ad reach rate APAC 2024, by country
LinkedIn advertising reach rate in the Asia-Pacific region as of January 2024, by country or territory
User attitudes to social media ads India 2023
Willingness of users to view advertisements on social media platforms in India in 2023
Reasons to interact with social media ads India 2023
Reasons to engage with advertisements on social media platforms in India in 2023
Purchases made after watching social media ads India 2023
Impact of social media advertisements on purchase decisions in India in 2023
Most impactful social media ad types India 2023
Social media ad types with the most impact according to consumers in India in 2023
Reasons to not view social media ads India 2023
Reasons consumers do not want to see ads on social media in India in 2023
People that follow at least one social media influencer India 2023
Share of people that follow at least one social media influencer in India in May 2023
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