As of October 2023, almost 60 percent of direct-to-consumer (DTC) marketers surveyed worldwide listed digital advertising expansion and improvement among the areas of greatest opportunity for DTC brands in the following year. Testing and iteration improvement ranked second, mentioned by 51 percent of respondents, closely followed by shipping and fulfilment improvement with 50 percent.
Areas of greatest opportunity for direct-to-consumer (DTC) brands in 2024 according to marketers worldwide as of October 2023
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MarketingCharts. (November 21, 2023). Areas of greatest opportunity for direct-to-consumer (DTC) brands in 2024 according to marketers worldwide as of October 2023 [Graph]. In Statista. Retrieved December 22, 2024, from https://www.statista.com/statistics/1428216/opportunities-dtc-brands-worldwide/
MarketingCharts. "Areas of greatest opportunity for direct-to-consumer (DTC) brands in 2024 according to marketers worldwide as of October 2023." Chart. November 21, 2023. Statista. Accessed December 22, 2024. https://www.statista.com/statistics/1428216/opportunities-dtc-brands-worldwide/
MarketingCharts. (2023). Areas of greatest opportunity for direct-to-consumer (DTC) brands in 2024 according to marketers worldwide as of October 2023. Statista. Statista Inc.. Accessed: December 22, 2024. https://www.statista.com/statistics/1428216/opportunities-dtc-brands-worldwide/
MarketingCharts. "Areas of Greatest Opportunity for Direct-to-consumer (Dtc) Brands in 2024 According to Marketers Worldwide as of October 2023." Statista, Statista Inc., 21 Nov 2023, https://www.statista.com/statistics/1428216/opportunities-dtc-brands-worldwide/
MarketingCharts, Areas of greatest opportunity for direct-to-consumer (DTC) brands in 2024 according to marketers worldwide as of October 2023 Statista, https://www.statista.com/statistics/1428216/opportunities-dtc-brands-worldwide/ (last visited December 22, 2024)
Areas of greatest opportunity for direct-to-consumer (DTC) brands in 2024 according to marketers worldwide as of October 2023 [Graph], MarketingCharts, November 21, 2023. [Online]. Available: https://www.statista.com/statistics/1428216/opportunities-dtc-brands-worldwide/
