Video ad completion rates in North America 2015-2021
In 2021, 78 percent of video ad impressions were watched until the end in North America. For connected TV devices, the rate was as high at 97 percent.
* For commercial use only
Basic Account
Starter Account
The statistic on this page is a Premium Statistic and is included in this account.
Professional Account
1 All prices do not include sales tax. The account requires an annual contract and will renew after one year to the regular list price.
Overview
Usage & budgets
Market leaders
Audience and video consumption
Consumer insights
Further related statistics
* For commercial use only
Basic Account
Starter Account
The statistic on this page is a Premium Statistic and is included in this account.
Professional Account
1 All prices do not include sales tax. The account requires an annual contract and will renew after one year to the regular list price.