Many Chinese fans of anime and manga adore Bilibili, the top-rated video streaming platform. The first quarter of 2024 saw the Chinese platform's average monthly active users rebound to 341.5 million, increasing from the previous quarter.
Creating values from an engaged community
Launched in Shanghai in 2009, Bilibili targets online video users from the ACG (Anime, Comic, and Gaming) subculture. Special features like bullet chats and virtual gifting help foster real-time user interactions and a supportive creator-fan dynamic. This reflects entirely on its earnings: 40 percent of its net revenue in 2022 was derived from valued-added services, which fueled by sales of virtual items.
The source revealed the figures up to one decimal place for 2021. Figures have been rounded before 2021.
According to the source, the MAUs refers to the sum of our mobile app MAUs and PC MAUs after eliminating duplicates of users who utilize both terminals.
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Bilibili. (May 23, 2024). Average number of monthly active users of Bilibili Inc. from 1st quarter 2020 to 1st quarter 2024 (in millions) [Graph]. In Statista. Retrieved July 22, 2024, from https://www.statista.com/statistics/1109108/bilibili-average-monthly-active-users/
Bilibili. "Average number of monthly active users of Bilibili Inc. from 1st quarter 2020 to 1st quarter 2024 (in millions)." Chart. May 23, 2024. Statista. Accessed July 22, 2024. https://www.statista.com/statistics/1109108/bilibili-average-monthly-active-users/
Bilibili. (2024). Average number of monthly active users of Bilibili Inc. from 1st quarter 2020 to 1st quarter 2024 (in millions). Statista. Statista Inc.. Accessed: July 22, 2024. https://www.statista.com/statistics/1109108/bilibili-average-monthly-active-users/
Bilibili. "Average Number of Monthly Active Users of Bilibili Inc. from 1st Quarter 2020 to 1st Quarter 2024 (in Millions)." Statista, Statista Inc., 23 May 2024, https://www.statista.com/statistics/1109108/bilibili-average-monthly-active-users/
Bilibili, Average number of monthly active users of Bilibili Inc. from 1st quarter 2020 to 1st quarter 2024 (in millions) Statista, https://www.statista.com/statistics/1109108/bilibili-average-monthly-active-users/ (last visited July 22, 2024)
Average number of monthly active users of Bilibili Inc. from 1st quarter 2020 to 1st quarter 2024 (in millions) [Graph], Bilibili, May 23, 2024. [Online]. Available: https://www.statista.com/statistics/1109108/bilibili-average-monthly-active-users/