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eCommerce Software - Italy

Italy
  • in Italy, a country known for its rich history and cultural heritage, is also making its mark in the eCommerce Software market.
  • According to projections, the revenue in this market segment is expected to reach US$97.97m in 2024.
  • This indicates a promising growth trajectory for Italy in the coming years.
  • Looking ahead, the market is anticipated to exhibit an annual growth rate of 1.52% (CAGR 2024-2029), resulting in a market volume of US$105.60m by 2029.
  • This steady growth signifies the potential and opportunities that lie ahead for Italy in the eCommerce Software market sector.
  • When it comes to the average Spend per Employee in the eCommerce Software market, in Italy is projected to reach US$3.78 in 2024.
  • This metric serves as an important indicator of the economic impact and productivity within the industry.
  • In terms of global comparison, it is worth noting that United States is expected to generate the highest revenue in the eCommerce Software market, with a projected revenue of US$4.36bn in 2024.
  • This showcases the dominance of the US market in this sector.
  • As in Italy continues to embrace technological advancements and digital transformation, the eCommerce Software market presents an exciting opportunity for growth and innovation in the country.
  • Italy's eCommerce software market is experiencing a surge in demand, driven by the country's growing online retail sector.

Definition:

The eCommerce Software market covers a wide range of software applications that support organizations in managing their online sales channels. These solutions typically include features for managing product catalogs, automation of shopping carts, order management, inventory management, and handling order fulfillment.

Products in the eCommerce Software market are most commonly available in the forms of cloud-based software and subscription services.

Additional Information:

The eCommerce Software market comprises revenue and revenue growth as the key performance indicators. Only the revenues that are generated by primary vendors at the manufacturer price level either directly or through distribution channels (excluding value-added tax) are included and the revenues generated by resellers are excluded. Revenues are generated through both online and offline sales channels and include spending by enterprises (B2B) and governments (B2G).

Key players in this market include Shopify, Salesforce, SAP, and Adobe.

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In-Scope

  • eCommerce software, such as BigCommerce, Shopify, WooCommerce, Salesforce Commerce Cloud, and Volusion
  • Product management, such as Jira Software (Atlassian) and CollabNet VersionOne
  • User accounts management, such as Microsoft, Okta, and OneLogin
  • Order management, such as SAP Order Management, Microsoft Dynamics 365 Commerce, and NetSuite Order Management

Out-Of-Scope

  • Administrative Software, such as ADP, Gusto, Workday, and SAP
  • Office Software, such as Microsoft, Google, and Zoho
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Study Details

    Revenue

    Notes: Data was converted from local currencies using average exchange rates of the respective year.

    Most recent update: Sep 2024

    Source: Statista Market Insights

    Notes: The chart “Comparable Estimates” shows the forecasted development of the selected market from different sources. Please see the additional information for methodology and publication date.

    Most recent update: Jul 2024

    Notes: Data was converted from local currencies using average exchange rates of the respective year.

    Most recent update: Sep 2024

    Source: Statista Market Insights

    Key Players

    Most recent update: Mar 2024

    Source: Statista Market Insights

    Analyst Opinion

    The eCommerce Software market in Italy has been experiencing steady growth in recent years.

    Customer preferences:
    Italian customers have been increasingly turning to online shopping due to the convenience it offers. This trend has been further accelerated by the COVID-19 pandemic, which has forced many consumers to shift to online shopping to avoid physical stores. As a result, there has been a growing demand for eCommerce software that can facilitate online transactions.

    Trends in the market:
    One of the key trends in the eCommerce Software market in Italy is the rise of mobile eCommerce. With the increasing use of smartphones, consumers are increasingly using their mobile devices to shop online. This has led to a growing demand for eCommerce software that is mobile-friendly and can provide a seamless shopping experience on mobile devices.Another trend in the market is the increasing use of Artificial Intelligence (AI) and Machine Learning (ML) in eCommerce software. These technologies can help eCommerce businesses to personalize their offerings and provide a more targeted shopping experience to customers. In addition, AI and ML can help eCommerce businesses to optimize their supply chain and logistics operations, leading to greater efficiency and cost savings.

    Local special circumstances:
    One of the key factors that has contributed to the growth of the eCommerce Software market in Italy is the country's large and growing eCommerce market. Italy has one of the largest eCommerce markets in Europe, with a large number of online shoppers. This has created a favorable environment for eCommerce businesses, which has in turn driven demand for eCommerce software.

    Underlying macroeconomic factors:
    Italy's economy has been growing steadily in recent years, which has helped to drive the growth of the eCommerce Software market. In addition, the country's government has been implementing policies to promote the growth of the digital economy, which has further boosted the eCommerce Software market. Finally, the COVID-19 pandemic has accelerated the shift to online shopping, which has provided a significant boost to the eCommerce Software market in Italy.

    Global Comparison

    Notes: Data was converted from local currencies using average exchange rates of the respective year.

    Most recent update: Sep 2024

    Sources: Statista Market Insights, Financial Statements of Key Players, National statistical offices

    Methodology

    Data coverage:

    The data encompasses B2B, B2G, and B2C enterprises. Figures are based on the allocation to the country where the money was spent at manufacturer price level (excluding VAT).

    Modeling approach / Market size:

    The segment size is determined through a top-down approach. We use financial statements such as annual reports, quarterly earnings, and expert opinions to analyze the markets. To estimate the segment size for each country individually, we use relevant key market indicators and data from country-specific industry associations such as GDP, level of digitization, GDP sector composition, and observed level of software piracy.

    Forecasts:

    We use a variety of forecasting techniques, for instance, advanced statistical methods, depending on the behavior of the relevant segment. The main drivers are the GDP and the level of digitization.

    Additional notes:

    The data is modeled using current exchange rates. The market is updated twice a year in case market dynamics change. The impact of the COVID-19 pandemic is considered at a country-specific level.

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    Key Market Indicators

    Notes: Based on data from IMF, World Bank, UN and Eurostat

    Most recent update: Sep 2024

    Source: Statista Market Insights

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