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eCommerce Software - Brazil

Brazil
  • The eCommerce Software market in Brazil is expected to see a significant increase in revenue.
  • By 2024, it is projected to reach US$118.50m.
  • This growth is expected to continue at an annual growth rate of 5.12% from 2024 to 2029.
  • As a result, the market volume is expected to reach US$152.10m by 2029.
  • In terms of the average Spend per Employee in the eCommerce Software market, it is projected to reach US$1.08 in 2024.
  • This indicates the amount of money spent on each employee within the industry.
  • When compared to other countries globally, United States is expected to generate the highest revenue in the eCommerce Software market.
  • In 2024, it is projected to reach US$4.36bn.
  • Brazil is experiencing a surge in demand for eCommerce software as businesses strive to capitalize on the country's growing online retail market.

Definition:

The eCommerce Software market covers a wide range of software applications that support organizations in managing their online sales channels. These solutions typically include features for managing product catalogs, automation of shopping carts, order management, inventory management, and handling order fulfillment.

Products in the eCommerce Software market are most commonly available in the forms of cloud-based software and subscription services.

Additional Information:

The eCommerce Software market comprises revenue and revenue growth as the key performance indicators. Only the revenues that are generated by primary vendors at the manufacturer price level either directly or through distribution channels (excluding value-added tax) are included and the revenues generated by resellers are excluded. Revenues are generated through both online and offline sales channels and include spending by enterprises (B2B) and governments (B2G).

Key players in this market include Shopify, Salesforce, SAP, and Adobe.

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In-Scope

  • eCommerce software, such as BigCommerce, Shopify, WooCommerce, Salesforce Commerce Cloud, and Volusion
  • Product management, such as Jira Software (Atlassian) and CollabNet VersionOne
  • User accounts management, such as Microsoft, Okta, and OneLogin
  • Order management, such as SAP Order Management, Microsoft Dynamics 365 Commerce, and NetSuite Order Management

Out-Of-Scope

  • Administrative Software, such as ADP, Gusto, Workday, and SAP
  • Office Software, such as Microsoft, Google, and Zoho
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Study Details

    Revenue

    Notes: Data was converted from local currencies using average exchange rates of the respective year.

    Most recent update: Sep 2024

    Source: Statista Market Insights

    Notes: The chart “Comparable Estimates” shows the forecasted development of the selected market from different sources. Please see the additional information for methodology and publication date.

    Most recent update: Jul 2024

    Notes: Data was converted from local currencies using average exchange rates of the respective year.

    Most recent update: Sep 2024

    Source: Statista Market Insights

    Key Players

    Most recent update: Mar 2024

    Source: Statista Market Insights

    Analyst Opinion

    The eCommerce Software market in Brazil has been experiencing significant growth in recent years as more businesses shift towards online platforms.

    Customer preferences:
    Brazil's population of over 200 million people is highly connected, with a large percentage of the population using the internet and social media regularly. As a result, consumers in Brazil are increasingly turning to online shopping for convenience and accessibility. This has led to a growing demand for eCommerce software that can support online transactions and provide a seamless shopping experience.

    Trends in the market:
    One of the major trends in the eCommerce Software market in Brazil is the increasing adoption of mobile commerce. With the widespread use of smartphones in the country, many consumers prefer to shop on mobile devices. This has led to a rise in the development of mobile-friendly eCommerce software and the integration of mobile payment options.Another trend is the growing popularity of omnichannel retail, which allows businesses to offer a seamless shopping experience across multiple channels, including online marketplaces, social media platforms, and physical stores. This has led to an increased demand for eCommerce software that can support omnichannel retail and provide real-time inventory management and order fulfillment.

    Local special circumstances:
    Brazil's complex tax system and regulatory environment can present challenges for businesses operating in the eCommerce space. Additionally, the country's vast size and diverse population can make it difficult for businesses to effectively target their marketing campaigns and reach their desired audience.

    Underlying macroeconomic factors:
    Brazil's economy has been slowly recovering from a recession in recent years, with GDP growth projected to increase in the coming years. This has led to increased consumer confidence and spending, which has in turn fueled the growth of the eCommerce Software market. Additionally, Brazil's large and growing middle class presents a significant opportunity for eCommerce businesses looking to expand their customer base.

    Global Comparison

    Notes: Data was converted from local currencies using average exchange rates of the respective year.

    Most recent update: Sep 2024

    Sources: Statista Market Insights, Financial Statements of Key Players, National statistical offices

    Methodology

    Data coverage:

    The data encompasses B2B, B2G, and B2C enterprises. Figures are based on the allocation to the country where the money was spent at manufacturer price level (excluding VAT).

    Modeling approach / Market size:

    The segment size is determined through a top-down approach. We use financial statements such as annual reports, quarterly earnings, and expert opinions to analyze the markets. To estimate the segment size for each country individually, we use relevant key market indicators and data from country-specific industry associations such as GDP, level of digitization, GDP sector composition, and observed level of software piracy.

    Forecasts:

    We use a variety of forecasting techniques, for instance, advanced statistical methods, depending on the behavior of the relevant segment. The main drivers are the GDP and the level of digitization.

    Additional notes:

    The data is modeled using current exchange rates. The market is updated twice a year in case market dynamics change. The impact of the COVID-19 pandemic is considered at a country-specific level.

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    Key Market Indicators

    Notes: Based on data from IMF, World Bank, UN and Eurostat

    Most recent update: Sep 2024

    Source: Statista Market Insights

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