Public Cloud - Uruguay

Uruguay

Revenue in the Public Cloud market is projected to reach US$352.80m in 2024.
Infrastructure as a Service dominates the market with a projected market volume of US$125.00m in 2024.
Revenue is expected to show an annual growth rate (CAGR 2024-2029) of 18.52%, resulting in a market volume of US$825.20m by 2029.
The average spend per employee in the Public Cloud market is projected to reach US$197.70 in 2024.
In global comparison, most revenue will be generated in the United States (US$388.50bn in 2024).

Key regions: United States, Germany, China, Japan, United Kingdom

Definition:

A public cloud is defined as the digital infrastructure and computing resources that are managed by a service provider. Examples of public cloud computing resources include virtual machines, storage, and services, all of which are available for purchase with flexible (e.g., pay as you go and subscription) business models. Such payment options make it possible for customers to access, scale, and utilize resources as needed. Public cloud solutions make it possible for users to save on IT costs, increase their efficiency, and take advantage of advanced technologies without having to invest in long-term IT solutions. Public cloud service providers own and maintain the physical infrastructure, hardware, and software. Users only need to pay for the computing resources that they require. The Public Cloud market refers to the companies that provide these cloud computing resources and services to individuals, businesses, and organizations.

Structure:

The Public Cloud market is structured into five markets based on the type of service models provided by the companies.

The Infrastructure as a Service (IaaS) market covers the resources and services related to the data center infrastructure.
The Platform as a Service (PaaS) market covers the resources and services related to the virtual environments used for software development.
The Software as a Service market (SaaS) market covers the resources and services related to software applications that can be accessed via a web browser.
The Business Process as a Service (BPaaS) market covers the resources and services related to the various business processes such as finance and accounting, human resources, customer service, and supply chain management, all delivered through the cloud.
The Desktop as a Service (DaaS) market covers the resources and services related to virtual desktop environments, which are accessible from any device with an internet connection.

Additional Information:

The public cloud market comprises revenue, revenue change, average spend per employee, and key player market shares as key performance indicators. Only revenues that are generated by primary vendors at the manufacturer price level either directly or through distribution channels (excluding value-added tax) are included, and revenues generated by resellers are excluded. Revenues are generated through both online and offline sales channels and include spending by consumers (B2C), enterprises (B2B) as well as governments (B2G). Detailed definitions of each market can be found on the respective page where the market data is displayed.

Key players of the public cloud market include companies such as Amazon (Amazon web services), Microsoft (Azure), Google (Cloud), and IBM (Cloud).

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Market

Region

Region comparison

Currency

Analyst Opinion

Uruguay's Public Cloud market has been rapidly expanding, fueled by factors such as the growing adoption of digital technologies, increasing awareness of the importance of cloud services, and the convenience of online solutions. The market's considerable growth rate can be attributed to the various sub-markets, each offering unique benefits to businesses and individuals.

Customer preferences: In Uruguay, there has been a growing demand for public cloud services as businesses and individuals seek more efficient and flexible solutions for data storage and management. This trend is driven by the increasing adoption of digital technologies and the need for remote work capabilities, especially in light of the COVID-19 pandemic. Additionally, the country's young and tech-savvy population is driving the shift towards cloud-based solutions, with a growing preference for on-demand services and pay-as-you-go models. This has led to a rise in the use of cloud-based collaboration tools, virtual meetings, and online education platforms.

Trends in the market: In Uruguay, the Public Cloud Market is experiencing a surge in demand for Software as a Service (SaaS) solutions, as companies seek to streamline their operations and reduce costs. This trend is expected to continue as more businesses shift towards cloud-based services for their IT needs. Additionally, there is a growing focus on data security and compliance, leading to an increase in the adoption of cloud-based security solutions. These developments are significant for industry stakeholders, as they offer opportunities for growth and innovation in the market. However, they also pose challenges in terms of ensuring data privacy and compliance with regulations. As the trajectory of these trends continues, it is crucial for companies to stay updated and adapt to the changing dynamics of the Public Cloud Market in Uruguay.

Local special circumstances: In Uruguay, the Public Cloud Market is experiencing significant growth due to the country's advanced telecommunications infrastructure and high internet penetration rate. Additionally, the government's efforts to promote digital transformation and attract foreign investment have also contributed to the market's expansion. The country's small size and close proximity to major markets like Brazil and Argentina make it an attractive location for data centers, further driving the growth of the Public Cloud Market.

Underlying macroeconomic factors: The Public Cloud Market in Uruguay is greatly impacted by macroeconomic factors such as the country's overall economic health and government policies. Uruguay has a strong economy, with a high level of development and a stable political and social environment. This has created a favorable market for cloud computing, as businesses are able to invest in technology and innovation. Furthermore, the Uruguayan government has implemented policies to promote the growth of the digital economy, providing incentives and support for companies to adopt cloud services. This has led to a significant increase in demand for public cloud solutions, as businesses strive to remain competitive in the global market. Additionally, the rise of e-commerce and the increasing need for data storage and security are driving the adoption of public cloud services in Uruguay.

Methodology

Data coverage:

The data encompasses B2B, B2G, and B2C enterprises. Figures are based on the money spent at manufacturer price level (excluding VAT).

Modeling approach / Market size:

Market sizes are determined through a top-down approach with a bottom-up validation, building on a specific rationale for each market segment. As a basis for evaluating markets, we use annual financial reports of the market-leading companies and reports from our primary research. In addition, we use relevant key market indicators and data from country-specific associations, such as GDP and level of telecommunications infrastructure. This data helps us estimate the market size for each country individually.

Forecasts:

In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the relevant market. The main drivers are the GDP and the level of digitization.

Additional notes:

The data is modeled using current exchange rates. The market is updated twice a year in case market dynamics change. The impact of the COVID-19 pandemic is considered at a country-specific level.