Public Cloud - Ukraine

Ukraine

Revenue in the Public Cloud market in Ukraine is projected to reach US$746.90m in 2024.
Software as a Service is expected to dominate the Ukrainian market with a projected market volume of US$297.70m in 2024.
Revenue in Ukraine is anticipated to show an annual growth rate (CAGR 2024-2029) of 18.86%, resulting in a market volume of US$1,772.00m by 2029.
In global comparison, most revenue will be generated the United States, where it is projected to be US$388.50bn in 2024.
In Ukraine, the public cloud market is rapidly evolving, driven by increasing demand for digital transformation and enhanced data security solutions.

Key regions: United States, Germany, China, Japan, United Kingdom

Definition:

A public cloud is defined as the digital infrastructure and computing resources that are managed by a service provider. Examples of public cloud computing resources include virtual machines, storage, and services, all of which are available for purchase with flexible (e.g., pay as you go and subscription) business models. Such payment options make it possible for customers to access, scale, and utilize resources as needed. Public cloud solutions make it possible for users to save on IT costs, increase their efficiency, and take advantage of advanced technologies without having to invest in long-term IT solutions. Public cloud service providers own and maintain the physical infrastructure, hardware, and software. Users only need to pay for the computing resources that they require. The Public Cloud market refers to the companies that provide these cloud computing resources and services to individuals, businesses, and organizations.

Structure:

The Public Cloud market is structured into five markets based on the type of service models provided by the companies.

The Infrastructure as a Service (IaaS) market covers the resources and services related to the data center infrastructure.
The Platform as a Service (PaaS) market covers the resources and services related to the virtual environments used for software development.
The Software as a Service market (SaaS) market covers the resources and services related to software applications that can be accessed via a web browser.
The Business Process as a Service (BPaaS) market covers the resources and services related to the various business processes such as finance and accounting, human resources, customer service, and supply chain management, all delivered through the cloud.
The Desktop as a Service (DaaS) market covers the resources and services related to virtual desktop environments, which are accessible from any device with an internet connection.

Additional Information:

The public cloud market comprises revenue, revenue change, average spend per employee, and key player market shares as key performance indicators. Only revenues that are generated by primary vendors at the manufacturer price level either directly or through distribution channels (excluding value-added tax) are included, and revenues generated by resellers are excluded. Revenues are generated through both online and offline sales channels and include spending by consumers (B2C), enterprises (B2B) as well as governments (B2G). Detailed definitions of each market can be found on the respective page where the market data is displayed.

Key players of the public cloud market include companies such as Amazon (Amazon web services), Microsoft (Azure), Google (Cloud), and IBM (Cloud).

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Market

Region

Region comparison

Currency

Analyst Opinion

The Public Cloud market in Ukraine has been witnessing substantial growth, driven by factors such as the increasing demand for Infrastructure, Platform, Software, Business Process, Desktop, and Disaster Recovery as a Service. The country's considerable growth rate can be attributed to the rising awareness of digital technologies and the convenience offered by online services.

Customer preferences: As Ukraine continues to experience rapid technological advancements, there has been a notable increase in the adoption of public cloud services by businesses and individuals. This shift is driven by the need for flexible and cost-effective solutions, as well as the growing demand for remote work capabilities. Additionally, the rise of e-commerce and online shopping has led to a surge in demand for cloud-based solutions that can support the digital infrastructure of businesses. This trend is expected to continue as Ukraine embraces a more digital way of life.

Trends in the market: In Ukraine, the Public Cloud market is experiencing a surge in adoption, driven by the increasing demand for remote work and digital transformation. This trend is expected to continue as businesses seek cost-effective and scalable solutions. Additionally, there is a growing trend of hybrid cloud adoption, combining both private and public cloud services. These developments have significant implications for industry stakeholders, as they must adapt to meet the changing needs of their customers and stay competitive in the market. It is crucial for companies to invest in innovative technologies and partnerships to stay ahead of the curve in this rapidly evolving market.

Local special circumstances: In Ukraine, the Public Cloud Market is growing due to the country's increasing IT outsourcing and digital transformation initiatives. The market is also driven by the government's push for e-governance and the digitalization of public services. Additionally, Ukraine's advantageous geographical location and strong pool of skilled IT professionals have made it an attractive destination for multinational companies looking to establish a presence in the region. However, regulatory challenges and concerns about data privacy and security continue to impact the market's growth.

Underlying macroeconomic factors: The Public Cloud Market in Ukraine is heavily influenced by macroeconomic factors, including the country's economic health, fiscal policies, and global economic trends. The ongoing digital transformation and increasing adoption of cloud technologies in various industries are driving the growth of the market in the country. Additionally, the government's initiatives to promote digitalization and investment in IT infrastructure are creating a favorable environment for the growth of the public cloud market. However, factors such as political instability and currency fluctuations may pose challenges to market growth. Furthermore, the increasing demand for cost-effective and efficient IT solutions, coupled with the rising number of small and medium-sized enterprises, is expected to drive the demand for public cloud services in Ukraine.

Methodology

Data coverage:

The data encompasses B2B, B2G, and B2C enterprises. Figures are based on the money spent at manufacturer price level (excluding VAT).

Modeling approach / Market size:

Market sizes are determined through a top-down approach with a bottom-up validation, building on a specific rationale for each market segment. As a basis for evaluating markets, we use annual financial reports of the market-leading companies and reports from our primary research. In addition, we use relevant key market indicators and data from country-specific associations, such as GDP and level of telecommunications infrastructure. This data helps us estimate the market size for each country individually.

Forecasts:

In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the relevant market. The main drivers are the GDP and the level of digitization.

Additional notes:

The data is modeled using current exchange rates. The market is updated twice a year in case market dynamics change. The impact of the COVID-19 pandemic is considered at a country-specific level.