Public Cloud - Montenegro

Montenegro

Revenue in Montenegro's Public Cloud market is projected to reach US$40.66m in 2025.
Software as a Service is expected to dominate the market in Montenegro with a projected market volume of US$19.16m in 2025.
Revenue in this market is anticipated to demonstrate an annual growth rate (CAGR 2025-2029) of 18.98%, leading to a market volume of US$81.49m by 2029.
In a global context, the highest revenue will be generated the United States, amounting to US$466.10bn in 2025.
Montenegro's public cloud market is witnessing a gradual adoption as businesses increasingly recognize the strategic advantages of digital transformation.

Key regions: United States, Germany, China, Japan, United Kingdom

Definition:

A public cloud is defined as the digital infrastructure and computing resources that are managed by a service provider. Examples of public cloud computing resources include virtual machines, storage, and services, all of which are available for purchase with flexible (e.g., pay as you go and subscription) business models. Such payment options make it possible for customers to access, scale, and utilize resources as needed. Public cloud solutions make it possible for users to save on IT costs, increase their efficiency, and take advantage of advanced technologies without having to invest in long-term IT solutions. Public cloud service providers own and maintain the physical infrastructure, hardware, and software. Users only need to pay for the computing resources that they require. The Public Cloud market refers to the companies that provide these cloud computing resources and services to individuals, businesses, and organizations.

Structure:

The Public Cloud market is structured into five markets based on the type of service models provided by the companies.

The Infrastructure as a Service (IaaS) market covers the resources and services related to the data center infrastructure.
The Platform as a Service (PaaS) market covers the resources and services related to the virtual environments used for software development.
The Software as a Service market (SaaS) market covers the resources and services related to software applications that can be accessed via a web browser.
The Business Process as a Service (BPaaS) market covers the resources and services related to the various business processes such as finance and accounting, human resources, customer service, and supply chain management, all delivered through the cloud.
The Desktop as a Service (DaaS) market covers the resources and services related to virtual desktop environments, which are accessible from any device with an internet connection.

Additional Information:

The public cloud market comprises revenue, revenue change, average spend per employee, and key player market shares as key performance indicators. Only revenues that are generated by primary vendors at the manufacturer price level either directly or through distribution channels (excluding value-added tax) are included, and revenues generated by resellers are excluded. Revenues are generated through both online and offline sales channels and include spending by consumers (B2C), enterprises (B2B) as well as governments (B2G). Detailed definitions of each market can be found on the respective page where the market data is displayed.

Key players of the public cloud market include companies such as Amazon (Amazon web services), Microsoft (Azure), Google (Cloud), and IBM (Cloud).

For more information on the data displayed, use the info button right next to the boxes.

Market

Region

Region comparison

Currency

Analyst Opinion

The Public Cloud market in Montenegro has seen significant growth, driven by factors like increasing adoption of digital technologies, rising awareness about cloud services, and the convenience of online access. This growth rate is considerable and may be influenced by the availability of sub-markets such as IaaS, PaaS, SaaS, BPaaS, DaaS, and DRaaS.

Customer preferences: As public cloud adoption continues to rise in Montenegro, consumers are increasingly prioritizing convenience and flexibility. This has led to a growing demand for cloud-based solutions that can be accessed from anywhere, anytime. Additionally, there is a shift towards remote work and virtual collaboration, driving the need for reliable and secure cloud services. This trend is expected to continue as more businesses and individuals embrace the benefits of the public cloud.

Trends in the market: In Montenegro, the Public Cloud Market is experiencing a surge in demand for Software as a Service (SaaS) solutions, with businesses opting for this cost-effective option. This trend is expected to continue, with a projected growth rate of 25% in the next five years. This shift towards cloud-based solutions is significant as it allows companies to increase efficiency and scalability while reducing IT infrastructure costs. It also has implications for stakeholders, as it opens up opportunities for service providers and creates a need for skilled professionals to manage and optimize cloud systems. As the market continues to evolve, we can expect to see a rise in hybrid cloud solutions, where companies use a mix of public and private cloud services to meet their specific needs. This will require collaboration between cloud providers, presenting opportunities for partnerships and mergers. Overall, the trajectory of this trend indicates a promising future for the Public Cloud Market in Montenegro.

Local special circumstances: In Montenegro, the Public Cloud Market is witnessing rapid growth due to the country's small size and limited resources. The government's focus on digitalization and efforts to attract foreign investments have created a conducive environment for the adoption of public cloud services. Additionally, the country's strategic location and favorable tax policies make it an attractive destination for businesses looking to expand their cloud infrastructure. The limited competition in the market also presents an opportunity for early-movers to establish a strong presence and capture a significant market share.

Underlying macroeconomic factors: The Public Cloud Market market in Montenegro is heavily influenced by macroeconomic factors such as global economic trends, national economic health, and fiscal policies. As a small, developing country with a strong focus on technology and innovation, Montenegro's economic growth and stability play a crucial role in the performance of the Public Cloud Market. Additionally, the government's support for digital transformation and investment in ICT infrastructure has created a favorable environment for the growth of the Public Cloud Market. Furthermore, the country's increasing integration into the global economy and its efforts to attract foreign investment have also had a positive impact on the market's growth potential.

Methodology

Data coverage:

The data encompasses B2B, B2G, and B2C enterprises. Figures are based on the money spent at manufacturer price level (excluding VAT).

Modeling approach / Market size:

Market sizes are determined through a top-down approach with a bottom-up validation, building on a specific rationale for each market segment. As a basis for evaluating markets, we use annual financial reports of the market-leading companies and reports from our primary research. In addition, we use relevant key market indicators and data from country-specific associations, such as GDP and level of telecommunications infrastructure. This data helps us estimate the market size for each country individually.

Forecasts:

In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the relevant market. The main drivers are the GDP and the level of digitization.

Additional notes:

The data is modeled using current exchange rates. The market is updated twice a year in case market dynamics change. The impact of the COVID-19 pandemic is considered at a country-specific level.