Public Cloud

Ireland

Highlights

Revenue in the Public Cloud market is projected to reach US$4.04bn in 2024.
Platform as a Service dominates the market with a projected market volume of US$1.34bn in 2024.
Revenue is expected to show an annual growth rate (CAGR 2024-2029) of 18.40%, resulting in a market volume of US$9.40bn by 2029.
In global comparison, most revenue will be generated United States (US$388.50bn in 2024).

Key regions:

Definition:

A public cloud is defined as the digital infrastructure and computing resources that are managed by a service provider. Examples of public cloud computing resources include virtual machines, storage, and services, all of which are available for purchase with flexible (e.g., pay as you go and subscription) business models. Such payment options make it possible for customers to access, scale, and utilize resources as needed. Public cloud solutions make it possible for users to save on IT costs, increase their efficiency, and take advantage of advanced technologies without having to invest in long-term IT solutions. Public cloud service providers own and maintain the physical infrastructure, hardware, and software. Users only need to pay for the computing resources that they require. The Public Cloud market refers to the companies that provide these cloud computing resources and services to individuals, businesses, and organizations.

Structure:

The Public Cloud market is structured into five markets based on the type of service models provided by the companies.

The Infrastructure as a Service (IaaS) market covers the resources and services related to the data center infrastructure.
The Platform as a Service (PaaS) market covers the resources and services related to the virtual environments used for software development.
The Software as a Service market (SaaS) market covers the resources and services related to software applications that can be accessed via a web browser.
The Business Process as a Service (BPaaS) market covers the resources and services related to the various business processes such as finance and accounting, human resources, customer service, and supply chain management, all delivered through the cloud.
The Desktop as a Service (DaaS) market covers the resources and services related to virtual desktop environments, which are accessible from any device with an internet connection.

Additional Information:

The public cloud market comprises revenue, revenue change, average spend per employee, and key player market shares as key performance indicators. Only revenues that are generated by primary vendors at the manufacturer price level either directly or through distribution channels (excluding value-added tax) are included, and revenues generated by resellers are excluded. Revenues are generated through both online and offline sales channels and include spending by consumers (B2C), enterprises (B2B) as well as governments (B2G). Detailed definitions of each market can be found on the respective page where the market data is displayed.

Key players of the public cloud market include companies such as Amazon (Amazon web services), Microsoft (Azure), Google (Cloud), and IBM (Cloud).

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Market definitionIn-Scope/Out-of-scopeMarket structureReportsMethodology

The Public Cloud market in Ireland is experiencing considerable growth, driven by factors such as increasing adoption of digital technologies, rising awareness of the benefits of cloud services, and the convenience offered by online solutions. This growth is also influenced by the various sub-markets, each offering unique advantages to businesses and individuals.

Customer preferences: With the rapid growth of remote work and online learning, there has been a significant increase in the adoption of public cloud services in Ireland. This trend is expected to continue as more businesses and individuals prioritize flexibility and accessibility in their tech solutions. Additionally, the rising popularity of mobile devices and the increasing need for data storage and security are driving the demand for public cloud services in the country.

Trends in the market: In Ireland, the Public Cloud Market is experiencing a rapid growth in adoption, with more businesses turning to cloud-based solutions for their IT needs. This trend is driven by the increasing demand for flexibility, scalability, and cost-effectiveness in managing data and applications. As a result, there is a significant shift towards hybrid and multi-cloud environments, where organizations can choose from a variety of public and private cloud services to meet their specific requirements. This trajectory is expected to continue as more companies realize the benefits of the public cloud, including improved efficiency, agility, and innovation. For industry stakeholders, this trend presents opportunities for growth and diversification, particularly for cloud service providers and vendors. On the other hand, it also poses potential challenges, such as data security and regulatory compliance, which must be addressed to maintain consumer trust and confidence. Overall, the current trend of increasing adoption of public cloud services in Ireland is transforming the IT landscape and creating a more competitive and dynamic market for cloud solutions.

Local special circumstances: In Ireland, the Public Cloud market is thriving due to the country's tech-savvy culture and supportive government policies. With a highly educated workforce and favorable tax incentives, Ireland has become a hub for international cloud service providers. Additionally, the country's strategic location and reliable infrastructure make it an ideal location for data centers and cloud operations. Ireland's strict data protection laws and membership in the EU also make it an attractive market for companies looking to expand their cloud services in Europe.

Underlying macroeconomic factors: The Public Cloud Market in Ireland is heavily influenced by macroeconomic factors such as the country's strong economic growth, favorable regulatory environment, and increasing investment in digital infrastructure. Ireland's economy has experienced steady growth in recent years, driven by its skilled workforce, favorable tax policies, and robust technology sector. This has created a conducive environment for the adoption of public cloud services, as businesses across sectors are increasingly looking to leverage its cost-efficiency and scalability. Furthermore, Ireland's proactive approach towards data privacy and security regulations has also boosted the demand for public cloud solutions, as businesses seek to ensure compliance and protect their data. Additionally, the country's significant investment in digital infrastructure, including high-speed internet and data centers, has enabled the growth of the public cloud market by providing the necessary infrastructure for businesses to adopt cloud-based solutions.

Data coverage:

The data encompasses B2B, B2G, and B2C enterprises. Figures are based on the money spent at manufacturer price level (excluding VAT).

Modeling approach / Market size:

Market sizes are determined through a top-down approach with a bottom-up validation, building on a specific rationale for each market segment. As a basis for evaluating markets, we use annual financial reports of the market-leading companies and reports from our primary research. In addition, we use relevant key market indicators and data from country-specific associations, such as GDP and level of telecommunications infrastructure. This data helps us estimate the market size for each country individually.

Forecasts:

In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the relevant market. The main drivers are the GDP and the level of digitization.

Additional notes:

The data is modeled using current exchange rates. The market is updated twice a year in case market dynamics change. The impact of the COVID-19 pandemic is considered at a country-specific level.