Desktop as a Service - Southern Asia

Revenue in the Desktop as a Service market is projected to reach US$118.60m in 2024.
Revenue is expected to show an annual growth rate (CAGR 2024-2029) of 20.95%, resulting in a market volume of US$306.90m by 2029.
The average spend per employee in the Desktop as a Service market is projected to reach US$0.16 in 2024.
In global comparison, most revenue will be generated United States (US$2.04bn in 2024).

Definition:

Desktop as a Service (DaaS) refers to the type of public cloud service that provides virtual desktop environments and is accessible from any device with an internet connection. It is a cloud solution that virtualizes the desktop experience, thus providing convenience, mobility, and ease of management while freeing the users from the constraints of traditional hardware-based computing. A typical example of this type of service is VMware Horizon Cloud.

Additional Information:

The Desktop as a Service (DaaS) market comprises revenue, revenue change, average spend per employee, and key player market shares as key performance indicators. Only revenues that are generated by primary vendors at the manufacturer price level either directly or through distribution channels (excluding value-added tax) are included, and revenues generated by resellers are excluded. Revenues are generated through both online and offline sales channels and include spending by consumers (B2C), enterprises (B2B) as well as governments (B2G). Detailed definitions of each market can be found on the respective page where the market data is displayed.

Key players in the DaaS market include companies such as VM Ware (Horizon Cloud), Dell Technologies cloud, and Nutanix Frame.

For more information on the data displayed, use the info button right next to the boxes.

Virtual desktop services for remote work, such as Amazon WorkSpaces and Zoho Workplace
Virtual desktop infrastructure (VDI), such as VMware Horizon Cloud and Citrix Virtual Apps and Desktops
Virtual desktop services for graphics-intensive applications, such as Teradici cloud access software and NVIDIA Virtual GPU (vGPU)
Virtual desktop services for other use cases, eg, specific industry applications and secure and compliant solutions, such as HPE GreenLake VDI and Dizzion DaaS

Private cloud services, such as IBM Cloud Private, Microsoft Azure Stack HCI, and VMware vCloud Suite
Physical data centers, such as Dell PowerEdge Servers, Lenovo Think System Servers, and HPE ProLiant Servers

The Desktop as a Service market within the Public Cloud sector in Southern Asia is witnessing considerable growth, propelled by increasing demand for remote work solutions, enhanced IT management efficiency, and the region's rising cloud adoption among businesses.

Customer preferences: Consumers in Southern Asia are increasingly favoring flexible work environments, driving the demand for Desktop as a Service (DaaS) solutions within the Public Cloud market. This trend is influenced by a growing young workforce that values work-life balance and the ability to work from anywhere. Additionally, businesses are prioritizing cost-effective IT management and scalability, leading to a rise in DaaS adoption. The cultural shift towards digital collaboration tools reflects a broader acceptance of remote work, as companies seek innovative ways to enhance productivity and employee satisfaction.

Trends in the market: In Southern Asia, the Desktop as a Service (DaaS) market within the Public Cloud is experiencing significant growth as organizations increasingly adopt remote work models. This shift is driven by a young, tech-savvy workforce that prioritizes flexibility and work-life balance. Companies are leveraging DaaS for its cost-efficiency and scalability, enabling seamless IT management. As remote collaboration tools become mainstream, industry stakeholders must adapt to this evolving landscape, focusing on enhancing user experience and security to meet the rising demand for accessible, reliable DaaS solutions.

Local special circumstances: In Southern Asia, the Desktop as a Service (DaaS) market within the Public Cloud is thriving, influenced by a diverse workforce and varying internet infrastructure across the region. Countries with urban-centric populations benefit from improved connectivity, enabling organizations to adopt DaaS solutions rapidly. Cultural emphasis on work-life balance drives demand for flexible remote work options. Additionally, regulatory frameworks promoting digital transformation encourage businesses to invest in cloud technologies, enhancing data security and compliance, which are crucial for user trust and market growth.

Underlying macroeconomic factors: The Desktop as a Service (DaaS) market within the Public Cloud in Southern Asia is significantly shaped by macroeconomic factors such as rising digital adoption, government initiatives, and economic stability. Countries experiencing robust economic growth are witnessing increased IT spending, facilitating the transition to cloud-based solutions. Additionally, favorable fiscal policies that promote technology investments and tax incentives for businesses are accelerating DaaS adoption. The growing emphasis on digital skills training and workforce development further supports this trend, enabling organizations to leverage DaaS for enhanced productivity and operational efficiency across diverse sectors.

Data coverage:

The data encompasses B2B and B2C enterprises. Figures are based on the money spent at manufacturer price level (excluding VAT).

Modeling approach / Market size:

The segment size is determined through a top-down approach. We use financial statements such as annual reports, quarterly earnings, and expert opinions to analyze the markets. To estimate the segment size for each country individually, we use relevant key market indicators and data from country-specific industry associations, such as GDP and level of telecommunications infrastructure.

Forecasts:

We use a variety of forecasting techniques, depending on the behavior of the relevant segment. The main drivers are the GDP and the level of digitization.

Additional notes:

The data is modeled using current exchange rates. The market is updated twice a year in case market dynamics change. The impact of the COVID-19 pandemic is considered at a country-specific level.

This report presents a comprehensive analysis and additional information on the Technology market, in a PDF format.

Together with platform as a service (PaaS) and infrastructure as a service (IaaS), software as a service (SaaS) is one of the three primary tiers of cloud computing. It allows businesses to redirect resources away from IT hardware, software, and personnel expenses, and towards other business needs. Currently, the most prominent companies in the SaaS market are Microsoft, Salesforce, Oracle, SAP, and Google.