Desktop as a Service - Central America

Revenue in the Desktop as a Service market is projected to reach US$8.73m in 2024.
Revenue is expected to show an annual growth rate (CAGR 2024-2029) of 17.21%, resulting in a market volume of US$19.32m by 2029.
The average spend per employee in the Desktop as a Service market is projected to reach US$0.37 in 2024.
In global comparison, most revenue will be generated United States (US$2.04bn in 2024).

Definition:

Desktop as a Service (DaaS) refers to the type of public cloud service that provides virtual desktop environments and is accessible from any device with an internet connection. It is a cloud solution that virtualizes the desktop experience, thus providing convenience, mobility, and ease of management while freeing the users from the constraints of traditional hardware-based computing. A typical example of this type of service is VMware Horizon Cloud.

Additional Information:

The Desktop as a Service (DaaS) market comprises revenue, revenue change, average spend per employee, and key player market shares as key performance indicators. Only revenues that are generated by primary vendors at the manufacturer price level either directly or through distribution channels (excluding value-added tax) are included, and revenues generated by resellers are excluded. Revenues are generated through both online and offline sales channels and include spending by consumers (B2C), enterprises (B2B) as well as governments (B2G). Detailed definitions of each market can be found on the respective page where the market data is displayed.

Key players in the DaaS market include companies such as VM Ware (Horizon Cloud), Dell Technologies cloud, and Nutanix Frame.

For more information on the data displayed, use the info button right next to the boxes.

Virtual desktop services for remote work, such as Amazon WorkSpaces and Zoho Workplace
Virtual desktop infrastructure (VDI), such as VMware Horizon Cloud and Citrix Virtual Apps and Desktops
Virtual desktop services for graphics-intensive applications, such as Teradici cloud access software and NVIDIA Virtual GPU (vGPU)
Virtual desktop services for other use cases, eg, specific industry applications and secure and compliant solutions, such as HPE GreenLake VDI and Dizzion DaaS

Private cloud services, such as IBM Cloud Private, Microsoft Azure Stack HCI, and VMware vCloud Suite
Physical data centers, such as Dell PowerEdge Servers, Lenovo Think System Servers, and HPE ProLiant Servers

The Desktop as a Service market within the Public Cloud sector in Central America is witnessing considerable growth, fueled by increased cloud adoption, the demand for remote work solutions, and enhanced cybersecurity measures that ensure data protection.

Customer preferences: Consumers in Central America are increasingly prioritizing flexible work arrangements, driving a surge in demand for Desktop as a Service (DaaS) solutions within the public cloud market. This trend reflects a cultural shift towards valuing work-life balance and remote collaboration tools that enhance productivity. Additionally, younger demographics are embracing digital-native solutions, favoring user-friendly interfaces and seamless integration with existing technologies. The growing emphasis on data security and compliance further influences consumer preferences, prompting organizations to seek robust DaaS offerings that ensure safe and efficient remote access to critical resources.

Trends in the market: In Central America, the Desktop as a Service (DaaS) market within the public cloud is experiencing significant growth as businesses adapt to flexible work models. Organizations are increasingly adopting DaaS solutions to facilitate remote work, ensuring employees have secure access to necessary tools from any location. This trend is particularly favored by younger professionals who value intuitive technology and seamless integration. As data security becomes paramount, stakeholders are compelled to enhance their DaaS offerings, driving innovation and competition in the sector while addressing compliance needs.

Local special circumstances: In Central America, the Desktop as a Service (DaaS) market within the public cloud is influenced by a unique blend of geographical and cultural factors. The region's diverse topography and varying internet infrastructure create a demand for flexible solutions that can accommodate both urban and rural users. Additionally, a youthful workforce, increasingly tech-savvy and accustomed to mobile-first solutions, drives the adoption of DaaS. Regulatory challenges, including data protection laws, compel providers to prioritize security and compliance, fostering innovation while addressing local needs and preferences.

Underlying macroeconomic factors: The Desktop as a Service (DaaS) market within the public cloud in Central America is significantly influenced by macroeconomic factors such as economic growth rates, digital infrastructure investment, and government fiscal policies. Countries with robust economic performance and increased public and private sector investment in technology are witnessing a faster adoption of DaaS solutions. Additionally, as local economies shift towards digital transformation, the demand for scalable, cost-effective cloud services rises. Currency stability and inflation rates also play a crucial role, impacting the affordability and accessibility of DaaS offerings for businesses across the region, ultimately shaping market dynamics.

Data coverage:

The data encompasses B2B and B2C enterprises. Figures are based on the money spent at manufacturer price level (excluding VAT).

Modeling approach / Market size:

The segment size is determined through a top-down approach. We use financial statements such as annual reports, quarterly earnings, and expert opinions to analyze the markets. To estimate the segment size for each country individually, we use relevant key market indicators and data from country-specific industry associations, such as GDP and level of telecommunications infrastructure.

Forecasts:

We use a variety of forecasting techniques, depending on the behavior of the relevant segment. The main drivers are the GDP and the level of digitization.

Additional notes:

The data is modeled using current exchange rates. The market is updated twice a year in case market dynamics change. The impact of the COVID-19 pandemic is considered at a country-specific level.

This report presents a comprehensive analysis and additional information on the Technology market, in a PDF format.

Together with platform as a service (PaaS) and infrastructure as a service (IaaS), software as a service (SaaS) is one of the three primary tiers of cloud computing. It allows businesses to redirect resources away from IT hardware, software, and personnel expenses, and towards other business needs. Currently, the most prominent companies in the SaaS market are Microsoft, Salesforce, Oracle, SAP, and Google.