Desktop as a Service - Argentina

Argentina

Revenue in the Desktop as a Service market is projected to reach US$4.04m in 2024.
Revenue is expected to show an annual growth rate (CAGR 2024-2029) of 14.76%, resulting in a market volume of US$8.04m by 2029.
The average spend per employee in the Desktop as a Service market is projected to reach US$0.19 in 2024.
In global comparison, most revenue will be generated in the United States (US$2,041.00m in 2024).

Key regions: United Kingdom, Italy, Japan, United States, Canada

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Analyst Opinion

The Desktop as a Service market within the Public Cloud Market in Argentina is witnessing steady growth, influenced by factors such as the increasing demand for remote work solutions, enhanced cybersecurity needs, and the growing trend towards digital transformation among businesses.

Customer preferences: In Argentina, consumers are increasingly favoring flexible and scalable Desktop as a Service (DaaS) solutions that cater to remote work needs, reflecting a cultural shift towards work-life balance and adaptability. The rise of digital nomadism among younger professionals is driving demand for cloud-based services that facilitate seamless access to work environments from diverse locations. Additionally, businesses are prioritizing DaaS for its enhanced security features as cyber threats become more prevalent, aligning with a collective emphasis on safeguarding sensitive information in a digital-first economy.

Trends in the market: In Argentina, the Desktop as a Service (DaaS) market within the Public Cloud sector is experiencing significant growth, driven by the increasing adoption of remote work solutions. Companies are prioritizing DaaS for its scalability and cost-effectiveness, enabling them to adapt to fluctuating workforce needs. The trend is further fueled by younger professionals seeking flexibility in their work environments, which promotes productivity and work-life balance. As cyber threats escalate, businesses are also gravitating towards DaaS for its robust security features, ensuring the protection of sensitive data while fostering a digital-first approach. This shift presents substantial opportunities for cloud service providers and IT vendors to innovate and enhance their offerings in response to evolving market demands.

Local special circumstances: In Argentina, the Desktop as a Service (DaaS) market within the Public Cloud sector is uniquely influenced by economic volatility and a strong emphasis on remote work culture shaped by recent crises. The country's fluctuating inflation rates compel businesses to seek cost-effective technological solutions, making DaaS an attractive option. Moreover, a culturally ingrained preference for work-life balance drives demand for flexible work arrangements. Regulatory support for digital transformation initiatives further accelerates DaaS adoption, positioning Argentina as a dynamic player in the cloud market landscape.

Underlying macroeconomic factors: The Desktop as a Service (DaaS) market in Argentina is significantly shaped by macroeconomic factors such as economic instability, inflation rates, and shifting workforce dynamics. The ongoing economic challenges prompt businesses to adopt more flexible and cost-effective solutions, making DaaS an appealing choice. Furthermore, the global trend towards remote work, accelerated by the pandemic, aligns with local cultural preferences for work-life balance. Government initiatives promoting digital transformation and investment in cloud infrastructure are also pivotal, enhancing the competitive landscape and facilitating broader DaaS adoption across various sectors.

Methodology

Data coverage:

The data encompasses B2B and B2C enterprises. Figures are based on the money spent at manufacturer price level (excluding VAT).

Modeling approach / Market size:

The segment size is determined through a top-down approach. We use financial statements such as annual reports, quarterly earnings, and expert opinions to analyze the markets. To estimate the segment size for each country individually, we use relevant key market indicators and data from country-specific industry associations, such as GDP and level of telecommunications infrastructure.

Forecasts:

We use a variety of forecasting techniques, depending on the behavior of the relevant segment. The main drivers are the GDP and the level of digitization.

Additional notes:

The data is modeled using current exchange rates. The market is updated twice a year in case market dynamics change. The impact of the COVID-19 pandemic is considered at a country-specific level.