Key regions: Japan, India, China, United Kingdom, Europe
The EMEA Data Center market, particularly in the Servers segment, is facing minimal growth due to factors such as sluggish economic conditions, increasing competition, and slow adoption of advanced technologies. Despite this, the market is expected to witness steady growth in the near future.
Customer preferences: As more businesses in EMEA adopt cloud computing and virtualization, there is a growing demand for servers with higher computing power and storage capabilities. This trend is driven by the need for efficient data processing and storage solutions, especially in industries such as finance, healthcare, and e-commerce. Additionally, the rise of artificial intelligence and machine learning applications is also fueling the demand for powerful servers to support advanced data analytics and processing.
Trends in the market: In EMEA, the Servers Market within the Data Center Market is experiencing a surge in demand for cloud computing services. This is driven by the increasing adoption of digital transformation strategies by businesses, as well as the need for remote work solutions during the COVID-19 pandemic. Additionally, there is a growing trend towards edge computing, with more companies utilizing smaller, distributed data centers to improve network performance and reduce latency. These trends are significant as they showcase the shift towards a hybrid cloud model and the importance of efficient and reliable data center infrastructure. Industry stakeholders must adapt to these changes by investing in modern data center solutions and expanding their offerings to cater to the evolving needs of businesses. Failure to do so may result in losing market share to competitors who are quick to embrace these trends.
Local special circumstances: In Europe, the Servers Market within the Data Center Market is influenced by the region's strict data privacy regulations and the increasing demand for cloud services. In countries like Germany and France, data sovereignty laws require businesses to store their data within the country, leading to a rise in demand for local data centers. Additionally, the growing adoption of Internet of Things (IoT) and Artificial Intelligence (AI) technologies in Europe is driving the demand for high-performance servers and storage solutions.
Underlying macroeconomic factors: The Servers Market within the Data Center Market in EMEA is heavily impacted by macroeconomic factors such as the overall economic health of the region, technological advancements, and government policies. Countries with strong economic growth and favorable policies towards data centers are experiencing higher demand for servers. Moreover, the rise in cloud computing, big data analytics, and the shift towards software-defined infrastructure are also driving the server market in EMEA. Additionally, the increasing need for efficient and secure data storage solutions due to the rise in cyber attacks is also contributing to the growth of the market.
Data coverage:
The data encompasses B2B enterprises. Figures are based on hardware-related expenses of businesses for setting up and maintaining an IT infrastructure.Modeling approach / Market size:
Market sizes are determined through a top-down approach, building on a specific rationale for each market segment. As a basis for evaluating markets, we use annual financial reports and national statistical offices. In addition, we use relevant key market indicators and data from country-specific associations, such as GDP and level of digitization. This data helps us estimate the market size for each country individually.Forecasts:
In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques, such as exponential trend smoothing and the S-curve function, is based on the behavior of the relevant market.Additional notes:
The data is modeled using current exchange rates. The market is updated twice a year in case market dynamics change. The impact of the COVID-19 pandemic and the Russia-Ukraine war is considered at a country-specific level.
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