Definition:
The Camping market includes bookings at camping sites for pitches using tents, campervans, or trailers. These can be a part of big chains like Kampgrounds of America (KOA) or privately managed campsites.Additional Information:
The main performance indicators of the Camping market are revenues, average revenue per user (ARPU), users and user penetration rates. Additionally, online and offline sales channel shares display the distribution of online and offline bookings. The ARPU refers to the average revenue one user generates per year while the revenue represents the total booking volume. Revenues are generated through both online and offline sales channels and include exclusively B2C revenues. Users represent the aggregated number of guests at the campsite. Each user is only counted once per year.
The booking volume includes all booked travels made by users from the selected region, independent of the departure and arrival. The scope includes domestic and outbound travel.
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Notes: Data was converted from local currencies using average exchange rates of the respective year.
Most recent update: Jul 2024
Source: Statista Market Insights
Most recent update: Jul 2024
Source: Statista Market Insights
Most recent update: Jul 2024
Source: Statista Market Insights
The Camping market in Ukraine has been experiencing significant growth in recent years, driven by changing consumer preferences and local special circumstances.
Customer preferences: In Ukraine, there is a growing trend towards eco-friendly and sustainable tourism, leading to an increased interest in camping as a way to connect with nature. Ukrainian consumers are increasingly seeking unique experiences and are drawn to the freedom and flexibility that camping offers. Additionally, there is a rising interest in outdoor activities and adventure travel among the younger population, further fueling the demand for camping experiences.
Trends in the market: One of the notable trends in the Camping market in Ukraine is the popularity of glamping, a luxurious form of camping that combines comfort and nature. This trend caters to consumers looking for a more upscale camping experience without compromising on the connection to the outdoors. Additionally, there is a growing demand for camping equipment and accessories, as more Ukrainians invest in high-quality gear to enhance their camping trips. The market is also seeing an increase in organized camping tours and events, catering to both experienced campers and beginners.
Local special circumstances: Ukraine's diverse natural landscapes, including picturesque mountains, forests, and rivers, provide an ideal setting for camping enthusiasts. The country's rich cultural heritage and historical sites also attract campers looking to explore the local traditions and landmarks while enjoying the outdoors. Furthermore, the affordability of camping compared to traditional accommodation options makes it an attractive choice for budget-conscious travelers in Ukraine.
Underlying macroeconomic factors: The growth of the Camping market in Ukraine is also influenced by macroeconomic factors such as increasing disposable income levels and changing travel preferences. As the economy continues to stabilize and incomes rise, more Ukrainians have the financial means to invest in recreational activities like camping. Additionally, the ongoing trend of domestic tourism, driven by factors such as currency fluctuations and geopolitical considerations, has encouraged Ukrainians to explore their own country and seek out local camping experiences.
Most recent update: Jul 2024
Source: Statista Market Insights
Most recent update: Jul 2024
Source: Statista Market Insights
Data coverage:
Data refers to enterprises (B2C). Figures are based on camping nights, prices, average length of stay, and camping frequencies.Modeling approach:
We use industry associations, UNWTO data, the Statista Consumer Insights survey, and pricing data of websites to analyze the markets. To estimate the market size for each country individually, we use relevant key market indicators and data from country-specific industry associations, such as tourism GDP, share of internet users, and demographic data.Forecasts:
We use a variety of forecasting techniques, depending on the behavior of the market. For the camping market, Holt-Winters forecast, ARIMA, and Bayesian Ridge regression were used. The main drivers are the tourism GDP per capita and the share of internet users.Additional notes: :
Data is modeled using current exchange rates. The market is updated twice per year in case market dynamics change.Notes: Based on data from IMF, World Bank, UN and Eurostat
Most recent update: Sep 2024
Source: Statista Market Insights