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Camping - North America

North America
  • North America is projected to see a significant growth in revenue for the Camping market, with an expected amount of US$26.15bn by 2024.
  • This growth is predicted to continue with an annual growth rate of 6.10% (CAGR 2024-2029), resulting in a projected market volume of US$35.16bn by 2029.
  • Moreover, the Camping market in North America is expected to have a user base of 83.71m users by 2029, with an average revenue per user (ARPU) amounting to US$398.10.
  • In 2024, the user penetration rate is expected to be 12.9%, which is expected to remain the same by 2029.
  • Additionally, 61% of the total revenue in the Camping market is projected to be generated through online sales by 2029.
  • It is noteworthy that among all the countries worldwide, United States is expected to generate the highest revenue in the Camping market, with an estimated amount of US$26bn in 2024.
  • Camping in North America is becoming increasingly popular due to the vast and diverse natural landscapes that the continent has to offer.

Definition:

The Camping market includes bookings at camping sites for pitches using tents, campervans, or trailers. These can be a part of big chains like Kampgrounds of America (KOA) or privately managed campsites.

Additional Information:

The main performance indicators of the Camping market are revenues, average revenue per user (ARPU), users and user penetration rates. Additionally, online and offline sales channel shares display the distribution of online and offline bookings. The ARPU refers to the average revenue one user generates per year while the revenue represents the total booking volume. Revenues are generated through both online and offline sales channels and include exclusively B2C revenues. Users represent the aggregated number of guests at the campsite. Each user is only counted once per year.

The booking volume includes all booked travels made by users from the selected region, independent of the departure and arrival. The scope includes domestic and outbound travel.

For further information on the data displayed, refer to the info button right next to each box.

In-Scope

  • Booking of pitches for tents, campervans, or trailers

Out-Of-Scope

  • Camping equipment
  • Glamping
Camping: market data & analysis - Cover

Market Insights report

Camping: market data & analysis

Study Details

    Revenue

    Notes: Data was converted from local currencies using average exchange rates of the respective year.

    Most recent update: Jul 2024

    Source: Statista Market Insights

    Most recent update: Jul 2024

    Source: Statista Market Insights

    Sales Channels

    Most recent update: Jul 2024

    Source: Statista Market Insights

    Analyst Opinion

    The Camping market in North America is experiencing a surge in popularity driven by a growing interest in outdoor activities and nature-based experiences.

    Customer preferences:
    Customers in North America are increasingly seeking unique and immersive experiences, driving the demand for camping adventures. Many campers are looking to disconnect from technology and reconnect with nature, leading to a rise in camping trips and outdoor vacations. The convenience and affordability of camping compared to traditional vacations also appeal to a wide range of customers.

    Trends in the market:
    In the United States, glamping (luxury camping) has been gaining traction among travelers looking for a more comfortable outdoor experience. This trend has led to the development of upscale camping sites and accommodations with modern amenities. Additionally, eco-friendly and sustainable camping practices are becoming more prevalent as consumers prioritize environmental conservation.

    Local special circumstances:
    Canada, known for its vast wilderness and national parks, offers ample opportunities for camping enthusiasts. The country's diverse landscapes, including mountains, forests, and lakes, attract campers seeking different outdoor experiences. In Mexico, beach camping along the stunning coastlines is a popular choice for both locals and tourists, providing a unique camping experience by the sea.

    Underlying macroeconomic factors:
    The stable economic growth in North America has contributed to the increase in disposable income, allowing more people to invest in outdoor recreational activities like camping. Additionally, the rise of social media has played a role in promoting camping as a trendy and desirable leisure activity, influencing consumer behavior and driving the market's growth.

    Users

    Most recent update: Jul 2024

    Source: Statista Market Insights

    Global Comparison

    Most recent update: Jul 2024

    Source: Statista Market Insights

    Methodology

    Data coverage:

    Data refers to enterprises (B2C). Figures are based on camping nights, prices, average length of stay, and camping frequencies.

    Modeling approach:

    We use industry associations, UNWTO data, the Statista Consumer Insights survey, and pricing data of websites to analyze the markets. To estimate the market size for each country individually, we use relevant key market indicators and data from country-specific industry associations, such as tourism GDP, share of internet users, and demographic data.

    Forecasts:

    We use a variety of forecasting techniques, depending on the behavior of the market. For the camping market, Holt-Winters forecast, ARIMA, and Bayesian Ridge regression were used. The main drivers are the tourism GDP per capita and the share of internet users.

    Additional notes: :

    Data is modeled using current exchange rates. The market is updated twice per year in case market dynamics change.

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    Camping: market data & analysis - BackgroundCamping: market data & analysis - Cover

    Key Market Indicators

    Notes: Based on data from IMF, World Bank, UN and Eurostat

    Most recent update: Sep 2024

    Source: Statista Market Insights

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