Camping - Greece | Statista Market Forecast

It is estimated that the Camping market in Greece will generate a revenue of US$13.81m by 2024.
The revenue is expected to grow annually at a rate of 4.67% between 2024 and 2029, resulting in a projected market volume of US$17.36m by 2029.
The number of users in this market is expected to reach 119.90k users by 2029.
The user penetration rate is projected to increase from 1.0% in 2024 to 1.2% by 2029.
The average revenue per user (ARPU) is expected to be US$136.20.
Online sales are predicted to generate 62% of the total revenue in the Camping market by 2029.
It is noteworthy that United States is expected to generate the highest revenue in the Camping market globally, with a projected revenue of US$26bn by 2024.
Camping in Greece offers an idyllic combination of ancient history, stunning beaches, and verdant forests.

Definition:

The Camping market includes bookings at camping sites for pitches using tents, campervans, or trailers. These can be a part of big chains like Kampgrounds of America (KOA) or privately managed campsites.

Additional Information:

The main performance indicators of the Camping market are revenues, average revenue per user (ARPU), users and user penetration rates. Additionally, online and offline sales channel shares display the distribution of online and offline bookings. The ARPU refers to the average revenue one user generates per year while the revenue represents the total booking volume. Revenues are generated through both online and offline sales channels and include exclusively B2C revenues. Users represent the aggregated number of guests at the campsite. Each user is only counted once per year.

The booking volume includes all booked travels made by users from the selected region, independent of the departure and arrival. The scope includes domestic and outbound travel.

For further information on the data displayed, refer to the info button right next to each box.

Booking of pitches for tents, campervans, or trailers

Camping equipment
Glamping

The Camping market in Greece has been experiencing significant growth and development in recent years.

Customer preferences: Customers in the Camping market in Greece are increasingly seeking unique and authentic experiences in nature. They are looking for opportunities to explore the country's diverse landscapes, from pristine beaches to lush forests, through camping. The desire for outdoor activities and sustainable tourism practices is driving the demand for camping experiences in Greece.

Trends in the market: One notable trend in the Camping market in Greece is the rise of eco-friendly and off-grid camping options. Many campgrounds and facilities are focusing on sustainability, offering amenities that minimize environmental impact. Additionally, there is a growing popularity of glamping (luxury camping) in Greece, catering to customers looking for a more comfortable outdoor experience without compromising on nature immersion.

Local special circumstances: Greece's unique geography and favorable climate make it an ideal destination for camping enthusiasts. The country's numerous islands, mountains, and coastal areas provide a diverse range of camping opportunities, attracting both domestic and international tourists. The rich cultural heritage and warm hospitality of the Greek people further enhance the camping experience in the country.

Underlying macroeconomic factors: The growth of the Camping market in Greece can be attributed to various macroeconomic factors, including the increasing trend of experiential travel among consumers. As disposable incomes rise and travel becomes more accessible, people are opting for unique and memorable experiences like camping. Additionally, the government's focus on promoting sustainable tourism practices aligns with the preferences of modern campers, further driving the growth of the market in Greece.

Data coverage:

Data refers to enterprises (B2C). Figures are based on camping nights, prices, average length of stay, and camping frequencies.

Modeling approach:

We use industry associations, UNWTO data, the Statista Consumer Insights survey, and pricing data of websites to analyze the markets. To estimate the market size for each country individually, we use relevant key market indicators and data from country-specific industry associations, such as tourism GDP, share of internet users, and demographic data.

Forecasts:

We use a variety of forecasting techniques, depending on the behavior of the market. For the camping market, Holt-Winters forecast, ARIMA, and Bayesian Ridge regression were used. The main drivers are the tourism GDP per capita and the share of internet users.

Additional notes: :

Data is modeled using current exchange rates. The market is updated twice per year in case market dynamics change.

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