Public Transportation - Lithuania

Lithuania is projected to experience a significant boost in revenue within the Public Transportation market, with an estimated value of US$389.90m expected to be reached by 2024.
The market is estimated to grow at an annual rate of 2.03% between 2024 and 2029, resulting in a projected market volume of US$431.10m by 2029.
The number of users is also expected to increase and reach 1.81m users by 2029.
User penetration is projected to rise from 66.9% in 2024 to 70.1% by 2029.
The forecasted average revenue per user (ARPU) is expected to be US$216.30.
Online sales are expected to generate 23% of the total revenue within the Public Transportation market by 2029.
In comparison to other countries, United States is expected to generate the highest revenue with an estimated value of US$52bn in 2024.
Lithuania's public transportation sector is undergoing modernization efforts to improve accessibility and sustainability.

Definition:

Local public transportation is used to transport people in everyday traffic by road, water, railway tracks, and sometimes by air (cable car) for local and regional transportation. In this market, revenues generated by ticket sales from public transportation companies, such as BVG (Berlin Transport Company), TfL (Transport for London), or Toei (東京都交通局: Tokyo Metropolitan Bureau of Transportation) are considered. Most providers sell single and group tickets or time-limited tickets for up to one year. This market does not take long-distance public transportation with national travel offerings into consideration.

Additional Information:

The main performance indicators of the Flights market are revenues, average revenue per user (ARPU), user numbers and user penetration rates. Additionally, online and offline sales channel shares display the distribution of online and offline bookings. The ARPU refers to the average revenue one user generates per year while the revenue represents the total booking volume. Revenues are generated through both online and offline sales channels and include exclusively B2C revenues and users for the above-mentioned markets. User numbers show only those individuals who have made a reservation, independent of the number of travelers on the booking. Each user is only counted once per year. Additional definitions for each market can be found within the respective market pages.

The booking volume includes all booked rides made by users from the selected region, regardless of where the ride took place.

For further information on the data displayed, refer to the info button right next to each box.

Local and regional public transportation by road, water, rail, and air
Regular transportation by bus, train, tram, subway, suburban trains, ferries, cable car, and trolleybus
All online and offline bookings for public transportation tickets and subscriptions, irrespective of the sales channel
Time-limited subscriptions and single tickets

Tickets for long-distance public transportation with nationwide travel offers
Private transportation
Freight transportation

The Public Transportation market in Lithuania is experiencing significant growth and development in recent years. With an increasing population and urbanization, there is a growing demand for efficient and sustainable transportation options.

Customer preferences: Customers in Lithuania are increasingly opting for public transportation as their preferred mode of travel. This shift in preference can be attributed to several factors. Firstly, public transportation offers cost-effective solutions compared to private vehicles, especially in terms of fuel and parking expenses. Secondly, public transportation systems are becoming more reliable and convenient, with improved frequency and connectivity. Lastly, there is a growing awareness of the environmental benefits of using public transportation, as it helps reduce traffic congestion and carbon emissions.

Trends in the market: One of the key trends in the public transportation market in Lithuania is the modernization and expansion of existing infrastructure. The government has been investing heavily in upgrading and expanding public transportation networks, including buses, trams, and trains. This includes the introduction of new routes, the addition of more vehicles, and the implementation of advanced technology systems for better passenger experience and operational efficiency. Another trend in the market is the integration of different modes of transportation. The concept of multimodal transportation is gaining popularity, where passengers can seamlessly switch between different modes of transportation, such as buses, trains, and bicycles. This integration not only improves the overall travel experience but also encourages more people to use public transportation as a viable alternative to private vehicles.

Local special circumstances: Lithuania has a well-developed public transportation infrastructure, particularly in its major cities such as Vilnius, Kaunas, and Klaipėda. These cities have extensive bus and trolleybus networks, as well as tram systems. Additionally, Lithuania has a well-connected railway network that provides intercity and international transportation options. The country also has a high level of internet penetration, which enables the use of digital platforms for ticketing, real-time updates, and route planning.

Underlying macroeconomic factors: The growth of the public transportation market in Lithuania is supported by several underlying macroeconomic factors. Firstly, the country has experienced steady economic growth in recent years, which has resulted in an increase in disposable income and consumer spending power. This allows more people to afford public transportation fares and services. Furthermore, the government's focus on sustainable development and reducing carbon emissions has led to increased investment in public transportation. This is in line with the global trend towards sustainable transportation solutions and the need to address climate change. In conclusion, the Public Transportation market in Lithuania is witnessing significant growth and development due to customer preferences for cost-effective and sustainable transportation options. The modernization and expansion of infrastructure, integration of different modes of transportation, local special circumstances, and underlying macroeconomic factors all contribute to the positive trajectory of the market.

Data coverage:

The data encompasses B2C enterprises. Figures are based on bookings, revenues, and online shares of public transportation.

Modeling approach:

Market sizes are determined through a bottom-up approach, building on a specific rationale for each market. As a basis for evaluating markets, we use financial reports, third-party studies and reports, federal statistical offices, industry associations, and price data. To estimate the number of users and bookings, we furthermore use data from the Statista Consumer Insigths Global survey. In addition, we use relevant key market indicators and data from country-specific associations, such as demographic data, GDP, consumer spending, internet penetration, and device usage. This data helps us estimate the market size for each country individually.

Forecasts:

In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the relevant market. For example, ARIMA, which allows time series forecasts, accounting for stationarity of data and enabling short-term estimates. Additionally, simple linear regression, Holt-Winters forecast, the S-curve function and exponential trend smoothing methods are applied.

Additional notes:

The data is modeled using current exchange rates. The market is updated twice a year in case market dynamics change.

This report presents a comprehensive analysis and additional information on the Mobility market, in a PDF format.