Public Transportation - Guatemala

  • Guatemala
  • Guatemala is expected to witness remarkable growth in the Public Transportation market, with revenue projected to reach US$254.50m by 2024.
  • Furthermore, the market is anticipated to expand at a CAGR of 2.97% during the period of 2024-2029, resulting in a projected market volume of US$294.60m by 2029.
  • The number of users in the Public Transportation market is expected to reach 8.64m users by 2029, with a user penetration rate of 39.5% in 2024, increasing to 43.8% by 2029.
  • The average revenue per user (ARPU) is expected to amount to US$35.14.
  • Additionally, 21% of the total revenue in this market is expected to be generated through online sales by 2029.
  • It is worth noting that in global comparison, United States is expected to generate the highest revenue in the Public Transportation market, with a projected revenue of US$52bn in 2024.
  • Guatemala's public transportation system is characterized by the widespread use of colorful chicken buses, which are often overcrowded and lack safety features.

Key regions: South America, Malaysia, China, Thailand, United States

 
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Analyst Opinion

The Public Transportation market in Guatemala has been experiencing significant growth in recent years.

Customer preferences:
Guatemalan customers are increasingly opting for public transportation as a convenient and cost-effective mode of travel. With the rising urbanization and population density in the country, there is a growing need for efficient transportation systems to connect people and reduce congestion on the roads. Public transportation offers a reliable and affordable alternative to private vehicles, making it an attractive option for many Guatemalans.

Trends in the market:
One of the key trends in the Guatemalan public transportation market is the modernization of existing infrastructure. The government has been investing in upgrading the public transportation system by introducing new buses and improving the quality of services. This has resulted in increased efficiency and reliability, making public transportation a more viable option for commuters. Another trend in the market is the adoption of technology in public transportation. Many transportation companies are now offering mobile apps and online platforms for ticket booking and real-time tracking of buses. This has made it easier for customers to plan their journeys and has improved the overall customer experience.

Local special circumstances:
Guatemala has a diverse geography, with mountainous regions and densely populated urban areas. This poses unique challenges for the public transportation system. The government has been working on developing transportation infrastructure in these areas to ensure connectivity and accessibility for all citizens. This has led to the expansion of public transportation networks to reach remote and underserved communities.

Underlying macroeconomic factors:
The growth in the Guatemalan public transportation market can be attributed to several underlying macroeconomic factors. The country has been experiencing steady economic growth, which has led to an increase in disposable income for many Guatemalans. This has resulted in a higher demand for transportation services, including public transportation. Additionally, the government has been implementing policies to promote sustainable transportation and reduce carbon emissions. This has led to increased investment in public transportation as a greener alternative to private vehicles. The focus on sustainability and environmental consciousness has further fueled the growth of the public transportation market in Guatemala. In conclusion, the Public Transportation market in Guatemala is experiencing significant growth due to customer preferences for convenience and cost-effectiveness, the modernization of infrastructure, the adoption of technology, local special circumstances, and underlying macroeconomic factors. With continued investment and development, the public transportation market in Guatemala is expected to further expand in the coming years.

Methodology

Data coverage:

The data encompasses B2C enterprises. Figures are based on bookings, revenues, and online shares of public transportation.

Modeling approach:

Market sizes are determined through a bottom-up approach, building on a specific rationale for each market. As a basis for evaluating markets, we use financial reports, third-party studies and reports, federal statistical offices, industry associations, and price data. To estimate the number of users and bookings, we furthermore use data from the Statista Consumer Insigths Global survey. In addition, we use relevant key market indicators and data from country-specific associations, such as demographic data, GDP, consumer spending, internet penetration, and device usage. This data helps us estimate the market size for each country individually.

Forecasts:

In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the relevant market. For example, ARIMA, which allows time series forecasts, accounting for stationarity of data and enabling short-term estimates. Additionally, simple linear regression, Holt-Winters forecast, the S-curve function and exponential trend smoothing methods are applied.

Additional notes:

The data is modeled using current exchange rates. The market is updated twice a year in case market dynamics change.

Overview

  • Revenue
  • Sales Channels
  • Analyst Opinion
  • Users
  • Global Comparison
  • Methodology
  • Key Market Indicators
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