E-Scooter-sharing - Georgia | Statista Market Forecast

According to industry projections, the E-Scooter-sharing market in Georgia is expected to generate a revenue of US$1.02m by 2024.
Furthermore, it is expected to experience a compound annual growth rate (CAGR 2024-2029) of 10.68%, resulting in a market volume projection of US$1.70m by 2029.
As for the number of users, it is expected to reach 119.80k users by 2029.
The user penetration rate is expected to grow to 3.3% by 2029 from 2.4% in 2024.
The average revenue per user (ARPU) is projected to be US$11.34.
By 2029, it is expected that 100% of the total revenue in the E-Scooter-sharing market will come from online sales.
It is interesting to note that in global comparison, United States is expected to generate the highest revenue (US$730m in 2024) in this market.
Despite the lack of proper infrastructure, E-Scooter-sharing is gaining popularity among young urbanites in Georgia.

Definition:

The E-Scooter-sharing market comprises e-scooter-sharing services that provide short-term rentals of electric motorized scooters (stand-up scooters). In e-scooter-sharing, scooters are generally owned by an e-scooter-sharing provider and can be reserved independently by customers around the clock. Customers are required to open an account with the e-scooter-sharing provider and can then reserve the vehicles, typically with a smartphone app. Providers normally offer dockless services, so it is possible to find e-scooters everywhere within the provider’s business zone, e.g., on sidewalks, and to leave the scooters anywhere in accordance with traffic regulations. Moped-sharing services are not available in all countries; thus, only a limited number of countries and regions can be selected.

Additional Information:

The main performance indicators of the E-Scooter-sharing market are revenues, average revenue per user (ARPU), user numbers and user penetration rates. Additionally, online and offline sales channel shares display the distribution of online and offline bookings. The ARPU refers to the average revenue one user generates per year while the revenue represents the total booking volume. Revenues are generated through both online and offline sales channels and include exclusively B2C revenues and users for the mentioned market. User numbers show only those individuals who have made a reservation, independent of the number of travelers on the booking. Each user is only counted once per year.

The booking volume includes all booked rides made by users from the selected region, regardless of where the ride took place.

For further information on the data displayed, refer to the info button right next to each box.

Free-floating e-scooter-sharing services
Services such as Lime, Tier, Bird, and Movo

Private e-scooter usage
Multi-day e-scooter rentals
Peer-to-peer e-scooter reservations
Bike sharing and other forms of micro-mobility

The E-Scooter-sharing market in Georgia has been experiencing significant growth in recent years. Customer preferences for convenient and eco-friendly transportation options, along with favorable local circumstances and macroeconomic factors, have contributed to this trend.

Customer preferences: Customers in Georgia have shown a strong preference for convenient and efficient transportation options. E-Scooter-sharing services provide a flexible and affordable alternative to traditional modes of transportation, such as cars or public transportation. The ease of renting and riding e-scooters appeals to a wide range of customers, including commuters, students, and tourists.

Trends in the market: One of the key trends in the E-Scooter-sharing market in Georgia is the increasing adoption of e-scooters by urban dwellers. As cities become more crowded and congested, people are looking for alternative modes of transportation that can help them navigate through traffic more easily. E-scooters offer a convenient solution, allowing users to travel short distances quickly and efficiently. Another trend in the market is the expansion of e-scooter-sharing services to suburban areas. Initially, e-scooter-sharing services were primarily available in major cities. However, as the popularity of e-scooters continues to grow, companies are expanding their operations to suburban areas, providing residents with access to this convenient mode of transportation.

Local special circumstances: Georgia has a favorable climate for e-scooter usage throughout the year. The country experiences mild winters and warm summers, making it conducive for outdoor activities, including riding e-scooters. This favorable climate encourages people to use e-scooters as a mode of transportation, further driving the growth of the market. Furthermore, Georgia has a well-developed tourism industry, with many visitors coming to explore its historical sites, natural landscapes, and vibrant cities. E-scooter-sharing services offer tourists a convenient and efficient way to explore the country, contributing to the demand for such services.

Underlying macroeconomic factors: The growing E-Scooter-sharing market in Georgia can also be attributed to favorable macroeconomic factors. The country has experienced steady economic growth in recent years, leading to an increase in disposable income among the population. As people have more disposable income, they are more likely to spend on convenient and innovative services like e-scooter-sharing. Additionally, the government of Georgia has been supportive of sustainable transportation initiatives. They have implemented policies and regulations that encourage the use of eco-friendly modes of transportation, including e-scooters. This support from the government has created a conducive environment for the growth of the E-Scooter-sharing market in Georgia. In conclusion, the E-Scooter-sharing market in Georgia is experiencing significant growth due to customer preferences for convenient and eco-friendly transportation options, favorable local circumstances, and supportive macroeconomic factors. As the market continues to expand, it is expected to play a crucial role in the country's transportation landscape.

Data coverage:

The data encompasses B2C enterprises. Figures are based on bookings and revenues of e-scooter-sharing services.

Modeling approach:

Market sizes are determined through a bottom-up approach, building on a specific rationale for each market. As a basis for evaluating markets, we use financial reports, third-party studies and reports, federal statistical offices, industry associations, and price data. To estimate the number of users and bookings, we furthermore use data from the Statista Consumer Insigths Global survey. In addition, we use relevant key market indicators and data from country-specific associations, such as demographic data, GDP, consumer spending, internet penetration, and device usage. This data helps us estimate the market size for each country individually.

Forecasts:

In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the relevant market. For example, ARIMA, which allows time series forecasts, accounting for stationarity of data and enabling short-term estimates. Additionally, simple linear regression, Holt-Winters forecast, the S-curve function and exponential trend smoothing methods are applied.

Additional notes:

The data is modeled using current exchange rates. The market is updated twice a year in case market dynamics change.

This report presents a comprehensive analysis and additional information on the Mobility market, in a PDF format.