Car-sharing - Southeast Asia

  • Southeast Asia
  • By 2024, the projected revenue in Southeast Asia's Car-sharing market is expected to reach US$397.70m, with an estimated annual growth rate (CAGR 2024-2029) of 3.79%.
  • This growth is expected to result in a market volume of US$479.00m by 2029.
  • The number of users is predicted to increase to 4.06m users by 2029, with a user penetration of 0.5% in 2024 and 0.6% by 2029.
  • The average revenue per user (ARPU) is expected to be US$121.10.
  • Furthermore, by 2029, approximately 93% of the total revenue in the Car-sharing market will be generated through online sales.
  • It is noteworthy that in comparison to other countries, United States is anticipated to generate the highest revenue (US$2,986m in 2024) in the global Car-sharing market.
  • Car-sharing is gaining popularity in Southeast Asian countries such as Singapore, Indonesia, and Malaysia due to increasing traffic congestion and a desire for more sustainable modes of transportation.

Key regions: Europe, Germany, India, United States, Malaysia

 
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Analyst Opinion

The Car-sharing market in Southeast Asia is experiencing significant growth and development, driven by changing customer preferences, emerging trends in the market, local special circumstances, and underlying macroeconomic factors. Customer preferences in Southeast Asia are shifting towards more sustainable and convenient transportation options. As the region becomes more urbanized and congested, people are looking for alternatives to owning a car. Car-sharing provides a flexible and cost-effective solution, allowing users to access a vehicle only when needed, without the hassle of maintenance, parking, and insurance. Trends in the market are also contributing to the growth of car-sharing in Southeast Asia. The rise of digital platforms and mobile applications has made it easier for customers to find and book car-sharing services. This technology-driven approach has increased accessibility and convenience, attracting more users to the market. Additionally, car-sharing companies are expanding their fleets and offering a wider range of vehicle options, including electric and hybrid cars, to cater to different customer preferences. Local special circumstances in Southeast Asia further support the development of the car-sharing market. The region has a large population, with a growing middle class and increasing urbanization. This demographic shift creates a large customer base for car-sharing services. Moreover, many cities in Southeast Asia face challenges such as limited parking space and traffic congestion, making car-sharing an attractive alternative to private car ownership. Underlying macroeconomic factors also play a role in the growth of the car-sharing market in Southeast Asia. The region has experienced rapid economic growth in recent years, leading to higher disposable incomes and increased consumer spending. As people become more affluent, they are willing to spend on convenience and experiences, including car-sharing services. Additionally, government initiatives and regulations promoting sustainable transportation and reducing carbon emissions are driving the adoption of car-sharing in the region. In conclusion, the Car-sharing market in Southeast Asia is growing due to changing customer preferences, emerging trends, local special circumstances, and underlying macroeconomic factors. As the region continues to urbanize and face challenges related to congestion and limited parking space, car-sharing provides a sustainable and convenient transportation solution. The rise of digital platforms and the expansion of car-sharing fleets further contribute to the market's development. With the support of government initiatives and the increasing affluence of the population, the car-sharing market in Southeast Asia is expected to continue its upward trajectory.

Methodology

Data coverage:

The data encompasses B2C enterprises. Figures are based on bookings, revenues, and online shares of car-sharing services.

Modeling approach:

Market sizes are determined through a bottom-up approach, building on a specific rationale for each market. As a basis for evaluating markets, we use financial reports, third-party studies and reports, federal statistical offices, industry associations, and price data. To estimate the number of users and bookings, we furthermore use data from the Statista Consumer Insigths Global survey. In addition, we use relevant key market indicators and data from country-specific associations, such as demographic data, GDP, consumer spending, internet penetration, and device usage. This data helps us estimate the market size for each country individually.

Forecasts:

In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the relevant market. For example, ARIMA, which allows time series forecasts, accounting for stationarity of data and enabling short-term estimates. Additionally, simple linear regression, Holt-Winters forecast, the S-curve function and exponential trend smoothing methods are applied.

Additional notes:

The data is modeled using current exchange rates. The market is updated twice a year in case market dynamics change.

Overview

  • Revenue
  • Key Players
  • Sales Channels
  • Analyst Opinion
  • Users
  • Global Comparison
  • Methodology
  • Key Market Indicators
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