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Bike-sharing - NAFTA

NAFTA
  • It is estimated that in 2024, the Bike-sharing market in NAFTA will generate a revenue of US$478.90m.
  • The market is expected to grow annually at a rate of 3.00% between 2024 and 2029, leading to a projected market volume of US$555.20m by 2029.
  • By 2029, the number of users in the Bike-sharing market is expected to reach 15.82m users, with a projected user penetration of 3.0%, up from 2.8% in 2024.
  • The Average Revenue Per User (ARPU) is estimated to be US$33.29.
  • It is projected that by 2029, 95% of the total revenue in the Bike-sharing market will be generated through online sales.
  • In comparison to other countries, China is expected to generate the highest revenue in the Bike-sharing market, with a projected revenue of US$6bn in 2024.
  • Bike-sharing in NAFTA countries is experiencing a surge in usage due to the increasing popularity of eco-friendly transportation options.

Definition:

The Bike-sharing market includes short-term bike-sharing services. In bike-sharing services, bicycles are generally owned by a bike-sharing provider and are independently reserved by customers around the clock. Customers are required to open an account with the bike-sharing provider and can then reserve bicycles. This is usually done with a smartphone app, but there are also service providers that allow reservations to be made via the provider's website, by telephone, or at a terminal.

The two most frequently used bike-sharing varieties are the following: station-based (e.g., Stadtrad and Citi Bike New York) and free-floating (such as nextbike and ofo). With station-based bike-sharing, a bicycle is retrieved from a bike-sharing station and returned to either the same station or dropped off at another station. With free-floating bike-sharing, it is possible to find bicycles everywhere within the service provider's business zone and leave the bicycle anywhere in accordance with traffic regulations. Peer-to-peer bike-sharing is not included in the market definition of this market. Moped-sharing services are not available in all countries; thus, only a limited number of countries and regions can be selected.

Additional Information:

The main performance indicators of the Bike-sharing market are revenues, average revenue per user (ARPU), user numbers and user penetration rates. Additionally, online and offline sales channel shares display the distribution of online and offline bookings. The ARPU refers to the average revenue one user generates per year while the revenue represents the total booking volume. Revenues are generated through both online and offline sales channels and include exclusively B2C revenues and users for the mentioned market. User numbers show only those individuals who have made a reservation, independent of the number of travelers on the booking. Each user is only counted once per year.

The booking volume includes all booked rides made by users from the selected region, regardless of where the ride took place.

For further information on the data displayed, refer to the info button right next to each box.

In-Scope

  • Free-floating bike-sharing reservations
  • Stationary bike-sharing reservations
  • Services such as nextbik, ofo, Mobike, and LimeBike

Out-Of-Scope

  • Peer-to-peer bike-sharing reservations
  • Free bike-sharing services, such as Aarhus City Bikes
  • Multi-day bike rental offers
  • Discounts for customers with long-term subscriptions and other types of discounts
  • Electric scooter service providers
Bike-sharing: market data & analysis - Cover

Market Insights report

Bike-sharing: market data & analysis

Study Details

    Revenue

    Notes: Data was converted from local currencies using average exchange rates of the respective year.

    Most recent update: Jul 2024

    Source: Statista Market Insights

    Most recent update: Jul 2024

    Source: Statista Market Insights

    Key Players

    Most recent update: Mar 2023

    Source: Statista Market Insights

    Sales Channels

    Most recent update: Jul 2024

    Source: Statista Market Insights

    Analyst Opinion

    The Bike-sharing market in NAFTA is experiencing significant growth and development. Customer preferences, trends in the market, local special circumstances, and underlying macroeconomic factors are all contributing to this growth. Customer preferences in the Bike-sharing market in NAFTA are driving the development of the industry. Customers are increasingly looking for convenient and cost-effective transportation options, and bike-sharing provides a solution to these preferences. Bike-sharing allows customers to easily access bicycles for short trips, reducing the need for car ownership and the associated costs. Additionally, customers are becoming more conscious of their environmental impact and are seeking sustainable transportation options. Bike-sharing aligns with this preference, as it promotes green and eco-friendly transportation. Trends in the market are also contributing to the growth of the Bike-sharing market in NAFTA. One trend is the integration of technology into bike-sharing services. Many bike-sharing companies are implementing mobile apps and smart locks to enhance the user experience and make it more convenient for customers to access and use the bikes. This technological integration is attracting more customers and increasing the overall usage of bike-sharing services. Another trend in the market is the expansion of bike-sharing services to new cities and regions within NAFTA. As the benefits of bike-sharing become more widely recognized, more cities are implementing bike-sharing programs to meet the demands of their residents. This expansion is driving the overall growth of the market and increasing the accessibility of bike-sharing for customers. Local special circumstances also play a role in the development of the Bike-sharing market in NAFTA. Each country within NAFTA has its own unique circumstances that contribute to the growth of bike-sharing. For example, in the United States, the increasing urbanization of cities and the desire for alternative transportation options in congested areas are driving the adoption of bike-sharing. In Mexico, the high cost of car ownership and limited public transportation options make bike-sharing an attractive alternative for many residents. These local circumstances create a favorable environment for the growth of the Bike-sharing market. Underlying macroeconomic factors are also supporting the development of the Bike-sharing market in NAFTA. Economic growth and increasing disposable incomes are enabling more people to afford bike-sharing services. Additionally, government initiatives and policies that promote sustainable transportation and reduce traffic congestion are creating a supportive environment for bike-sharing companies to thrive. In conclusion, the Bike-sharing market in NAFTA is experiencing significant growth and development due to customer preferences, trends in the market, local special circumstances, and underlying macroeconomic factors. The convenience, cost-effectiveness, and sustainability of bike-sharing are driving its popularity among customers, and the integration of technology and expansion into new cities are further fueling the industry's growth. With favorable local circumstances and supportive macroeconomic factors, the Bike-sharing market in NAFTA is expected to continue to thrive in the coming years.

    Users

    Most recent update: Jul 2024

    Source: Statista Market Insights

    Global Comparison

    Most recent update: Jul 2024

    Source: Statista Market Insights

    Methodology

    Data coverage:

    The data encompasses B2C enterprises. Figures are based on bookings, revenues, and online shares of bike-sharing services.

    Modeling approach:

    Market sizes are determined through a bottom-up approach, building on a specific rationale for each market. As a basis for evaluating markets, we use financial reports, third-party studies and reports, federal statistical offices, industry associations, and price data. To estimate the number of users and bookings, we furthermore use data from the Statista Consumer Insigths Global survey. In addition, we use relevant key market indicators and data from country-specific associations, such as demographic data, GDP, consumer spending, internet penetration, and device usage. This data helps us estimate the market size for each country individually.

    Forecasts:

    In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the relevant market. For example, ARIMA, which allows time series forecasts, accounting for stationarity of data and enabling short-term estimates. Additionally, simple linear regression, Holt-Winters forecast, the S-curve function and exponential trend smoothing methods are applied.

    Additional notes:

    The data is modeled using current exchange rates. The market is updated twice a year in case market dynamics change.

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    Bike-sharing: market data & analysis - BackgroundBike-sharing: market data & analysis - Cover

    Key Market Indicators

    Notes: Based on data from IMF, World Bank, UN and Eurostat

    Most recent update: Sep 2024

    Source: Statista Market Insights

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